- Benchmark ASINB0B1J4YSKS
- MarketplaceUS
- Category ID2975358011
- Analyzed Products
- Keyworddog supplies, cat supplies
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥8.86estimated
- Data Date2026-07-31
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不适合进入，已经明显进入价格战区，新品牌几乎没有真实成功样本。 现有数据里，整体可识别盈利率只有5.71%，新发布产品盈利率是0%，最近按月份看，2026年5月和6月新上架的4个产品全部都没跑出来，说明市场不是在成长，而是在快速变成低利润、强竞争的存量战场。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing这个市场不适合现在进入：已经进入价格战/高风险状态，而且新品牌几乎没有成功样本。 用户预算 50万CNY 不是最大问题，真正的问题是市场利润结构太差：整体可识别样本里仅 5.71% 盈利，新发布产品盈利率 0.00%；新品牌新发布产品盈利率 0%、非盈利率 100%，说明新品牌进来后基本全军覆没。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):0.00%Alternatives- 一次性可折叠宠物碗：比一体式水壶更便宜，重量更轻，随手带一个普通水瓶就能搭配使用，适合临时出门或散步。
- 普通运动水瓶 + 独立硅胶宠物碗：配件更通用，很多家庭本来就有水瓶，只需补一个低价碗即可实现同样的补水需求。
- 普通不锈钢宠物碗：作为居家、车内、露营的基础替代品，价格低、耐用、清洗简单，不依赖复杂结构。
- 便携式硅胶折叠碗：比带食物仓的专用水瓶更轻、更便宜，收纳体积小，适合只需要“喝水”场景的用户。
- 宠物外出喂水喷嘴/饮水头配件：直接装在现有瓶装水上使用，成本低、上手快，适合偶尔外出的用户。
- 普通塑料储物盒 + 水碗组合：如果用户只是想带少量零食和水，现有厨房收纳盒和家用碗即可临时替代，无需买专门旅行水壶。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：样本里新品牌几乎全军覆没，新品盈利率是0%，整体盈利产品占比只有5.71%，已经是明显的价格战和低胜率市场。老牌玩家还能靠产品差异和历史积累赚钱，但对新品牌和小商家来说，成功窗口基本被挤没了。
证据很直接：核心对标品牌 AVELORA 作为老品牌，23个产品里只有2个盈利，成功率8.70%，说明这个类目本身就很难做；它真正能跑出来的单品是 B0B1J4YSKS，售价14.76美元，月销50单，月营收738美元，毛利率18.4%，但它的成功靠的是“一体式水壶+食物仓+回流防浪费+活性炭过滤+多配色”这种明显的功能和外观差异，且早在2022年就已建立起来，单品前期投入高达7956.23美元，其中广告1758.33美元。反过来看，新品牌 Histotree 的4个新发ASIN全部失败，4个里0个盈利，0%成功率；像 B0H338JKYC、B0H33H5JSC 都卖14.98美元，毛利率只有5.52%，并且都是低差异的“水壶+食物仓”公版结构，最新评价也只有1条，完全没有跑量。再加上市场里大量相似款都落在10%附近甚至更低，说明这里不是“可复制的利润”，而是高竞争、低利润、靠老品牌和强营销硬顶的市场。
如果一定要看案例，老品牌只应学 AVELORA 的 B0B1J4YSKS：复制方向是“户外场景细分、饮水+喂食一体、减少浪费的回流设计、明确视觉差异”；但这更像大品牌打法，不适合小商家直接照抄。小商家这边没有真正可抄的成功样本，Histotree 的新发失败已经说明，新品牌若没有更强的创新、品牌和预算，很难扛住这个类目的竞争。结论很明确：大品牌也不应轻易加码，小商家更不该进场。
Least investment in new productsMost investment in new productsNew products with Highest revenueHistotree
Recent Monthly Revenue (USD):-(-)B0H33H5JSC (4/5 (1 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0H338JKYC (4/5 (1 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0H33CTYBY (4/5 (1 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQOld brand with the most profitable new productsAVELORA
Recent Monthly Revenue (USD):$748.50(50pcs/month)B0CP95WQZB (4.7/5 (584 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableRecent Monthly Revenue (USD):$738.00(50pcs/month)B0B1J4YSKS (4.7/5 (4732 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- 二合一饮水+零食仓，功能最完整
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- 外观更简洁，便携感强
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- 配色和容量选择多，容易吸引点击
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- 适合遛狗、徒步、旅行等高频场景
B0B1J4YSKS (4.7/5 (4732 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 与其他款相比差异更明显
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- 带活性炭过滤，更像升级版
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- 按压回流设计，使用体验更好
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- 视觉上更精致，赠礼感更强
B0B1J4YSKS (4.7/5 (4732 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing结论很明确：这个市场不值得进入，属于明显的低成功率、价格战市场。 新品利润几乎全在10%以下，且最近的新品牌入场全部失败；对大品牌来说也不是好机会，对小商家更是高风险。
Profitability difficultyHigh Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0B1J4YSKSAVELORA2022-05-17Yes$14.7650pcs$738.018.39%$135.72B0CP95WQZBAVELORA2023-12-01Yes$14.9750pcs$748.511.89%$89.0Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0H33H5JSCHistotree2026-05-27No$14.98-pcs$-5.52%$-B0H338JKYCHistotree2026-05-27No$14.98-pcs$-5.52%$-B0H33CTYBYHistotree2026-05-27No$14.98-pcs$-5.52%$-B0H45NR1BYHistotree2026-06-05No$--pcs$--%$-#New Product Success Rates
Listing这个市场不值得进入：新品牌几乎没有真实成功案例，已经进入明显的价格战/高竞争区。 现有数据里，新品牌新上架产品成功率为0%，整体可识别盈利产品只占5.71%，而新上架产品盈利率也是0%；这意味着不管是大品牌还是小商家，现在进场都很难跑通。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
Histotree#Success Rate by Entry Time
Listing结论很明确：这个市场不值得进入，已经进入高风险、接近价格战的状态。 新品牌几乎没有成功样本，最近的新增也全部失败；如果你现在进场，不管是大品牌还是小商家，胜率都很低。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 0 0 0 4 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 3 2026/6 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesAVELORA Dog Water Bottle with Food Container, Portable Leak Proof Pet Water Dispenser for Walking Hiking Travel, Puppy Essentials Accessories for Small Large Dogs, Dog Gifts (10oz/15oz/19oz)
This listing is deemed profitablePrice (USD)$14.76Released TypeOld Release (2022-05-17)Brand is an old entry in this marketSize and Weight23.4 x 7.8 x 7.5 cm, 249.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
提供多种配色与容量组合，适合不同出行场景, 一体式水壶+食品仓的旅行结构，整体外形更偏便携随行Key Buying Motive
集成活性炭过滤、按压回流防浪费、饮水与干粮二合一Target Customers
面向遛狗、徒步、旅行中需要同时解决饮水和少量喂食的宠物主人Early Investment
Investment
Monthly Revenue (Recent) (USD)$738.0050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight14.91% / 18.39%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight6.67% / 10.16%Peak / Non PeakSales & BSR Performance
AVELORA Dog Water Bottle with Food Container, Portable Pet Dog Water Dispenser for Outdoor Walking,Hiking,Travel,Puppy Essentials,Puppy Supplies,Replaceable Waste Bags
This listing is deemed profitablePrice (USD)$14.97Released TypeOld Release (2023-12-01)Brand is an old entry in this marketSize and Weight28.6 x 8.2 x 8.1 cm, 100.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
采用柔和粉紫配色，与竞品常见的绿色、蓝色相比更容易形成差异化吸引, 三合一竖向瓶身结构，将饮水、食物仓和拾便袋仓整合在同一便携外形中Key Buying Motive
600ml水杯 + 100g食物仓 + 拾便袋仓一体化，并带活性炭过滤和回收余水功能Target Customers
面向需要长时间户外遛狗、徒步、旅行时同时解决饮水、喂食和清洁收纳需求的宠物主Early Investment
Investment
Monthly Revenue (Recent) (USD)$748.5050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight7.77% / 11.89%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-2.55% / 1.56%Peak / Non PeakSales & BSR Performance