- Benchmark ASINB07GYX8JXJ
- MarketplaceUS
- Category ID17295526011
- Analyzed Products
- Keywordpet grooming
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥9.89estimated
- Data Date2026-07-31
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不值得进入。 当前市场已经是明显的价格战环境，新品牌没有跑通，老品牌也在亏损或靠既有积累硬撑；对小卖家和跨品类大品牌来说，都不是好入口。
市场数据非常一致：新品牌数量为 0，没有任何可验证的新品牌成功样本；最近新上架的产品盈利率是 0%，新上架产品利润区间落在 -12.83% 到 -10.34%，说明新进场直接踩进亏损区。整体可识别盈利产品只有 14.29%，而且 71.43% 的样本都在亏损区，已经是低利润、强竞争、利润被挤压的状态。时间趋势也没有起色，最近月份只有 1 个新释放案例，还是未达成盈利的其他样本，不是上升机会，而是持续恶化的信号。
从品牌看，Depets 作为老品牌有 2 个活跃产品，月收入合计约 4,947,200，月销量约 6,200，但它自己的可识别盈利率是 0%，说明这个类目里“有规模”不等于“有利润”；GORILLA GRIP 也只有 1 个可见盈利样本，且其新产品 B0GCC52XV4 依然亏损。失败样本里，B0BN811Y51（Depets）单价 8.86 美元，月销约 200，利润率 -9.59%；B08FJ655HL（Depets）单价 7.95 美元，月销约 6,000，但利润率直接到 -132.3%，这类低客单、高运费/高履约成本产品就是典型价格战陷阱。成功样本 B07GYX8JXJ 虽然盈利，但依赖老品牌力量和旧 Listing 积累，不是小卖家可复制的入场模板。
- 大品牌结论：只有在你能做出明显功能升级、设计差异或渠道优势时，才有“勉强可做”的空间；否则就会被现有老品牌和低价竞争拖进亏损。
- 小卖家结论：不建议进入，市场里没有真实的<300评论新成功案例，反而存在 20000+ 评论的强势老品牌样本，属于明显的强势竞品区。
- 预算现实：你有 500,000 CNY，钱本身不是问题，但这笔预算只够前期铺货和投放，不足以解决这个类目的长期品牌战、研发和认证压力。
简短结论：不要进。 这不是机会窗口，而是已经成型的价格战市场；新品牌成功率为 0%，小卖家没有可复制路径，大品牌除非带来明显产品更新，否则也很难获得健康利润。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
Old Brands
#Budget Requirement
Listing结论很明确：这不是一个值得进入的市场。 你的预算 500,000 CNY 看起来足够覆盖单个 ASIN 的前期投入，但市场本身已经被老品牌和同质化产品压得很厉害，赚钱空间太薄，进场后更像是在价格战里硬撑。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?100.00%New listing success rate (old brands):0.00%Alternatives- 宠物梳理手套（脱毛手套）
- 一次性去毛黏毛滚筒替代方案（可水洗可重复黏毛滚筒）
- 硅胶按摩去浮毛梳
- 宠物免洗清洁泡沫/干洗喷雾
- 微纤维擦拭巾+手动顺毛护理
- 低价基础针梳/排梳组合
- 自助式宠物美容站/门店单次洗护
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不该进入：整体只看到14.29%的产品可盈利，而新上架产品盈利率是0%，说明几乎没有新机会，已经是明显的低利润/价格战环境。更关键的是，当前能看到的“成功”几乎都来自老品牌在旧积累上硬推，新品牌没有拿到任何可验证的成功样本，市场对小卖家尤其不友好。
Old brand with the most profitable new productsDepets
Recent Monthly Revenue (USD):$1,772.00(200pcs/month)B0BN811Y51 (4.5/5 (22287 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%
Recent Monthly Revenue (USD):$47,700.00(6000pcs/month)B08FJ655HL (4.5/5 (22292 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%#Differentiations
Unique productsCommon productsDifferentiation:- 浅粉色外观更醒目，家居感强，图片点击率高
- |
- 线圈网格+深沟槽设计，和普通平面猫砂垫区分明显
- |
- 更适合注重控砂、清理省事的猫主人
B07GYX8JXJ (4.5/5 (53585 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 结构更常规但口碑强，适合大量养猫家庭日常梳毛
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- 一键清毛+防滑手柄，功能直观，购买决策快
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- 相较其他梳子配色变化不大，但产品图简洁、识别度高
B0BN811Y51 (4.5/5 (22287 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Sales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入：当前已经是低利润、强价格战环境，而且新品牌几乎没有可复制的成功样本。 现有数据里，已知利润率分布极差：57.14%的产品低于-10%，再加上14.29%落在-10%到0%，也就是71.43%都在亏损区；新产品样本里可见的只有一个案例，且是老品牌 GORILLA GRIP 的新产品 B0GCC52XV4，结果还是亏损，说明市场对新上架非常不友好。
Profitability difficultyHigh Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B07GYX8JXJGORILLA GRIP2020-05-28Yes$16.4850pcs$824.015.51%$127.81Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0GCC52XV4GORILLA GRIP2025-12-23No$--pcs$--%$-#New Product Success Rates
Listing这个市场不值得进入：新品成功率为0%，整体可盈利产品只有14.29%，而新品利润分布几乎全在亏损区，已经是典型的价格战/高竞争市场。 更关键的是，市场里能赚钱的基本是老牌子在旧Listing上吃品牌红利，新品牌没有看到真实的成功样本，说明新人切入门槛很高。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
GORILLA GRIP#Success Rate by Entry Time
Listing这个市场目前不值得进入：新品牌几乎没有真实跑通，最近新增释放的产品盈利率是 0%，整体可识别盈利率也只有 14.29%，而且最新时间段只看到 1 个新品牌案例还是亏损/未达成的『other』，没有形成可复制的成功路径。 这说明现在不是机会窗口，而是竞争已经把新入局者挤到很难赚钱的状态。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 1 2026 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 1 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesGORILLA GRIPB07GYX8JXJ (4.5/5 (53585 Reviews))GORILLA GRIP Cat Litter Box Mat, Cushioned Coil Mesh Litter Trapping Mats, Scatter Control Supplies for Less Mess, Phthalate Free, Ultra Deep Catch Grooves, Rinse or Vacuum to Clean, 24x17 Light Pink
This listing is deemed profitablePrice (USD)$16.48Released TypeOld Release (2020-05-28)Brand is an old entry in this marketSize and Weight43.0 x 6.9 x 5.7 cm, 458.00gProfitable Factors
Established brand with longevityBased on old ASINDesign & Appearance
浅粉色款在同类猫砂垫中更偏家居装饰风格，颜色辨识度较高, 24x17尺寸、加厚线圈网格结构与深沟槽设计，和普通平面猫砂垫相比更强调集砂与缓冲Key Buying Motive
深沟槽+线圈网面可更有效截留猫砂，并支持倒回猫砂盆二次利用Target Customers
注重减少猫砂外溅、同时希望清理更省事并节省猫砂成本的猫主人Early Investment
Investment
Monthly Revenue (Recent) (USD)$824.0050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight11.92% / 15.51%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-1.64% / 1.94%Peak / Non PeakSales & BSR Performance