- Benchmark ASINB0F6NDQQKN
- MarketplaceUS
- Category ID21209124011
- Analyzed Products
- Keywordcell phone case, phone screen protector, phone charger cable
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥17.32estimated
- Data Date2026-07-31
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入：它已经进入明显的价格竞争区，新品牌不是普遍赢钱，而是少数靠“老品改款+功能差异+套装化”勉强跑出来；对小商家尤其不友好，对大品牌也只是勉强可做、不是好赛道。核心问题不是有没有利润，而是利润集中在少数强打法里，普通同质化产品已经被压得很难赚钱。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论先说：这个市场不值得现在进入，尤其不适合小商家；大品牌也没有明显优势。 你的预算 50万 CNY 只能覆盖单个ASIN前期铺货、运费和投放，但这里已经出现明显的价格压力：已识别利润率样本里，62.50%为盈利，且新上架里60.00%盈利；看起来不错，但盈利样本几乎都集中在高利润的新产品和强势品牌打法上，普通同质化产品并没有稳定胜率。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):60.00%Which new brands have these successful new listings?Alternatives- 有线充电解决方案（直接使用原装或第三方USB-C/Lightning充电线 + 现有充电头）
- 磁吸充电底座/充电支架的更低配版本（不含长线、2合1/3合1功能，通常更便宜也更容易替换）
- 多口共享充电器配合短线（家用/办公统一供电，减少为单个设备单独购买高价配件）
- 二手或翻新原厂配件（尤其适合对认证/兼容性敏感但预算有限的用户）
- 移动电源（适合外出替代充电线/车载充电场景，省去固定安装和线材磨损问题）
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不适合进入，尤其不适合小商家；它已经出现明显价格战和高竞争信号，继续做大概率只会陷入低利润甚至亏损。 目前可见的新品牌成功率只有60%，但样本里真实可复制的小商家成功案例极少，反而能看到一个新品牌已经出现非盈利产品；这说明不是“谁都能赚”，而是要么靠强选品与高投入，要么就容易被压到不赚钱。
New products with Highest revenueTHREEKEY
Recent Monthly Revenue (USD):$6,866.00(200pcs/month)B0FP95VB8S (4.5/5 (51 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$1,775.50(50pcs/month)B0FP953W15 (4.5/5 (50 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsAmazon Basics
Recent Monthly Revenue (USD):$16,850.00(1000pcs/month)B0874YN8B9 (4.1/5 (5643 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableLeast investment in new productsMost investment in new productsLeast profitable new productsTESSAN
Recent Monthly Revenue (USD):-(-)B0GX17WXSJ (4.6/5 (21 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 三星专用，受众很明确
- |
- 7色灯+时钟，桌面/床头更吸睛
- |
- 折叠多合一，外观和功能差异大
B0F6NDQQKN (4/5 (389 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 10英尺长线最显眼，场景差异强
- |
- 套装含充电头，开箱即用更好买
- |
- 极简圆盘+长线，和常见支架款差别大
B0G5928D18 (4.4/5 (35 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入：当前已经进入明显的价格战区，而且新品牌的真实成功率不够稳，失败信号已经出现。 以你 50 万人民币预算看，单个 SKU 的资金是够做一轮进入，但不够改变这个赛道的竞争结构；更关键的是，现有能赚钱的新品牌主要靠“老品改款+功能差异+套装化”，不是靠低成本自然跑出来的普通小卖家模式。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0874YN8B9Amazon Basics2020-12-17Yes$16.851000pcs$16850.023.26%$3919.31B0F6NDQQKNYiJYi2025-04-28Yes$28.86300pcs$8658.031.02%$2685.72B0FP95VB8STHREEKEY2025-08-30Yes$34.33200pcs$6866.036.33%$2494.42B0G5928D18TrenDevice2025-12-05Yes$32.06100pcs$3206.036.16%$1159.29B0FP953W15THREEKEY2025-08-30Yes$35.5150pcs$1775.536.32%$644.87Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FP95VB8STHREEKEY2025-08-30Yes$34.33200pcs$6866.036.33%$2494.42B0G5928D18TrenDevice2025-12-05Yes$32.06100pcs$3206.036.16%$1159.29B0FP953W15THREEKEY2025-08-30Yes$35.5150pcs$1775.536.32%$644.87#New Product Success Rates
Listing结论很明确：这个市场不值得进入，尤其对小商家更不友好。 当前数据里，新品整体盈利率只有60%，但真正的新品赢家几乎都来自少数品牌，且新品牌的成功集中在大牌式打法上；同时，近期香港/近期新款里已经出现连续失败，说明竞争在加剧而不是变松。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
TrenDeviceTHREEKEYNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
TESSANTHREEKEY#Success Rate by Entry Time
Listing这个市场目前不适合进入，原因很直接：新品牌近一年只有5个样本，能赚钱的只有3个，成功率60%，看起来不差，但真正能代表新品牌的只有少数，且近期出现了新品牌连续失利、利润表现往下走的迹象，说明竞争正在变硬。 具体看，2025年有3个新品牌新品赚钱，到了2026年已经出现2个新品牌新品不赚钱（TESSAN 的 B0GX17WXSJ、THREEKEY 的 B0H27Z8TNC），市场节奏从“能赚钱”转向“更难赚钱”；同时，新品牌成功几乎都来自“新品牌上新”的少量样本，而不是广泛分散的自然成功，这更像是少数强推出来的结果，不是低门槛市场。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 3 0 0 2026 0 0 0 0 0 0 0 2 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 2 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 1 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 1 2026/5 0 0 0 0 0 0 0 1 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesAmazon BasicsB0874YN8B9 (4.1/5 (5643 Reviews))Amazon Basics Wireless Phone Charger Stand, 10W Qi Certified with USB Cable, Compatible with iPhone 16/15/14/13/12/11/X, Samsung & More, with USB Cable, Black (No AC Adapter)
This listing is deemed profitablePrice (USD)$16.85Released TypeOld Release (2020-12-17)Brand is an old entry in this marketSize and Weight15.3 x 10.3 x 7.9 cm, 204.00gProfitable Factors
Established brand with longevityBased on old ASINKey Buying Motive
Qi认证无线充电底座，兼容多代iPhone与三星等主流机型。Target Customers
适合想要桌面/床头竖放边充边看的通用型手机用户。Early Investment
Investment
Monthly Revenue (Recent) (USD)$16,850.001000 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight20.33% / 23.26%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight14.32% / 17.25%Peak / Non PeakSales & BSR Performance
YiJYi Magnetic Wireless Charger for Samsung, 6 in 1 for Samsung Charging Station,30W Dual Phone with Auto-Switch 7-Color Light & Clock,for Samsung S26,for Galaxy Buds for Samsung Galaxy Watch
This listing is deemed profitablePrice (USD)$28.86Released TypeOld Release (2025-04-28)Brand is an old entry in this marketSize and Weight23.6 x 17.1 x 3.9 cm, 449.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
7色氛围灯, 折叠式三合一/六合一桌面充电座造型，带时钟显示Key Buying Motive
支持三星手机、手表、耳机同时充电，并集成自动切换、时钟与夜灯Target Customers
三星手机/手表/耳机多设备用户，尤其是桌面收纳与床头夜充场景用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$8,658.00300 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight29.08% / 31.02%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight21.49% / 23.43%Peak / Non PeakSales & BSR Performance
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