- Benchmark ASINB0DSVYRYRF
- MarketplaceUS
- Category ID15735171
- Analyzed Products
- Keywordcar trash can
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥28.73estimated
- Data Date2026-07-31
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入：新品牌没有跑通，且已经出现明显的价格战和高压竞争信号。当前唯一可见的新品牌 SGLRT，新品 B0FNL21VMM 直接失败，最近新增的成功率是 0.00%；同时市场里可识别盈利产品占比也偏低，说明不是“还能挑机会”，而是“进去先被挤压”。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论：你现在有 50万人民币，足够做这个类目里少量“起步款”的前期投入，但这个市场不值得进入，因为它不是一个适合新品牌的好机会。 数据显示，新发布产品盈利率只有 0.00%，整体可判定为高难度、强竞争市场；更关键的是，出现了明显的“旧品牌靠差异化吃利润、新品牌几乎全军覆没”的结构，说明你如果进场，大概率会先烧钱、再被价格和流量挤压。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):0.00%Other major expensesR&DPotential certificate expensesUL CertificationSome categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).
Alternatives- 磁吸式车内小垃圾袋/一次性挂袋：用车门挂钩或座椅背挂点固定，成本更低、安装更简单，脏了直接丢弃，适合轻量零散垃圾场景。
- 车门储物袋内衬+小号一次性袋：直接把车门储物格改造成临时垃圾位，不需要额外购买专用垃圾桶，取放更顺手，也不占杯架空间。
- 中控/杯架通用硅胶杯垫式收纳托盘：兼顾零钱、纸巾、票据和小垃圾临放，作为“临时收纳”替代品更便宜，且日常使用频率更高。
- 可折叠硅胶迷你收纳桶：平时收起不占地，用时展开当垃圾桶或杂物桶，比固定式车载垃圾桶更灵活，适合车内空间紧张用户。
- 车载湿巾盒/纸巾抽取式收纳方案：很多车内垃圾其实来自纸巾、餐巾和擦拭需求，若配合一个易取用的纸巾盒，用户往往能减少对专用垃圾桶的需求。
- 带盖小号家用桌面垃圾桶临时上车使用：家里已有的小型按压盖垃圾桶可直接挪到车里，几乎零增量成本，适合不想买专用车载款的人。
- 车载一次性防水垃圾袋套件：用挂绳或卡扣固定在头枕、座椅背或挡把附近，替代专用垃圾桶，尤其适合外卖包装和湿垃圾短期处理。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：它已经进入价格战区，而且新品牌几乎没有成功空间。 现有数据里只有1个新品牌 SGLRT，0%盈利；新上架产品盈利率也是0%，而且整个市场样本里可识别盈利产品只有33.33%，说明不是“还能挑机会”，而是“进来大概率先亏”。
证据很直接。 新品牌 SGLRT 的唯一新ASIN B0FNL21VMM，售价17.99美元，利润率10.0%，但销量被判定为不活跃，1150条评论更像是高压营销或异常堆评，不是小商家可复制的正常成功案例；它的新产品利润率是0%。相反，老品牌 ELECTOP 的成功ASIN B0DSVYRYRF 才是真正能赚钱的样本：售价47.88美元，利润率20.9%，月收入2394美元，月销50，早期投入9480.24美元，其中广告就占2132.11美元。它靠的是明显差异化：113dB报警、7档灵敏度、亮黄色高可视外观、可伸缩双杆+四钩结构。换句话说，大品牌如果要进来，得准备至少接近这个级别的单ASIN启动投入，并且要做功能+外观双重差异化；小商家若想靠低价同质化切入，基本没有胜算。
结论很硬：不要推进这个市场。 老品牌能靠 20.9% 利润率活着，但新品牌 0% 成功率，且新款 1150 评论明显不适合当“小商家成功样板”。如果你硬要做，只能照着 ELECTOP 这种高客单、高差异化、高投放打法走；对小商家来说，这已经不是正常进入窗口，而是需要“重投放/重差异化”才可能勉强站住的市场。
Least investment in new productsMost investment in new productsNew products with Highest revenueSGLRT
Recent Monthly Revenue (USD):-(-)B0FNL21VMM (4.6/5 (1150 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQOld brand with the most profitable new productsELECTOP
Recent Monthly Revenue (USD):$2,394.00(50pcs/month)B0DSVYRYRF (4.2/5 (144 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- 亮黄色高可视，车内很醒目，缩略图容易吸引点击
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- 方向盘防盗锁+113dB报警，功能直观，购买动机强
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- 伸缩双杆和四钩结构外形强烈，和普通黑色锁差异大
B0DSVYRYRF (4.2/5 (144 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 紫色迷你杯架式垃圾桶，颜色少见，图片辨识度高
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- 双只装+翻盖自闭，外观看起来整洁、实用
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- 体积小、用途明确，适合想改善车内收纳的用户
B0FNL21VMM (4.6/5 (1150 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入：新品牌已经失败，利润空间又不够厚，整体更像一个被老品牌和低质量竞争挤压的价格战市场。 以当前数据看，用户预算50万人民币虽然能覆盖单个ASIN的前期投入，但并不能改变这个类目里“新品牌没跑通、旧品牌靠单品撑利润”的现实。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0DSVYRYRFELECTOP2025-04-30Yes$47.8850pcs$2394.020.93%$501.07Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0FNL21VMMSGLRT2025-08-24No$17.99-pcs$-10.02%$-#New Product Success Rates
Listing结论很明确：这个市场不值得进入，偏向高风险且已接近价格战。 目前可确认的样本里，整体可盈利产品占比只有33.33%，而新上架产品的盈利率是0.00%；新品牌的新产品也是0.00%盈利，说明新人几乎没有真实可复制的成功路径。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
SGLRT#Success Rate by Entry Time
Listing这个市场现在不适合进入，结论很明确：新品牌几乎没有跑通，且最近只看到 1 个新品牌样本 SGLRT 的新品 B0FNL21VMM 失败，成功率 0%，不是可复制的入场机会。 市场新增节奏已经很弱，2025 年以来按月和按年都几乎没有持续的新品牌成功信号，说明不是在扩张，而是进入门槛高、竞争挤压强的阶段。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 1 2026 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 1 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesSteering Wheel Lock with 113dB Alarm Adjustable Anti Theft Car Device
This listing is deemed profitablePrice (USD)$47.88Released TypeOld Release (2025-04-30)Brand is an old entry in this marketSize and Weight41.4 x 12.9 x 9.1 cm, 2200.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
亮黄色高可视化外观，在车内更醒目，区别于普通黑色/灰色防盗锁。, 可伸缩双杆+四钩结构，整体更像高防护警示型防盗锁，而不是普通机械锁。Key Buying Motive
113dB警报+7档灵敏度调节，兼顾威慑与减少误报。Target Customers
更适合对车辆失窃风险敏感、愿意为“报警+可视威慑”支付溢价的车主。Early Investment
Investment
Monthly Revenue (Recent) (USD)$2,394.0050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight18.06% / 20.93%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-4.37% / -1.50%Peak / Non PeakSales & BSR Performance