- Benchmark ASINB0DSFPPBCG
- MarketplaceUS
- Category ID2422434011
- Analyzed Products
- Keywordclothes storage bins, closet storage bins, foldable storage bins, fabric storage bins
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥32.25estimated
- Data Date2026-07-31
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，已经是明显的价格战区，而且新品牌几乎没有成功窗口。 核心故事很清楚：用户预算50万人民币表面上足够覆盖单个ASIN的前期投入，但市场里真正能赚钱的新品太少，最近新品盈利率只有8.16%，整体盈利产品也只有9.29%，这已经低于你设定的警戒线；更关键的是，3个新品牌 Tuza、YOWPEY、Teecyhooo 的9个新品里，盈利为0，说明不是“预算不够”，而是“进场后很难打赢”。
证据上，这个市场被老品牌和强品牌主导，新品牌在正常打法下基本失速。 近一年进入的新品里，StorageWorks 和 Homsorout 是唯一稳定拿到盈利的品牌，StorageWorks 3个盈利新品、Homsorout 1个盈利新品，全部都属于“基于老链接改款”的路线；对应的成功款预算大约是 3582.85~4549.87 美元，月收入大约 6085~7972.5 美元，但这些成功并不是小商家自然起量案例。反过来，Teecyhooo 的新品 4 个全亏，Tuza 的新品 3 个全亏；Tuza 的 B0GVF9W4R4、B0GVF7M8Z5 这类新品售价 $42.99 和 $34.99，利润率只有 6.68% 和 5.04%，连基本利润线都站不稳。市场里的失败样本也很一致：PRANDOM、Temary、YOWPEY 的常规折叠收纳箱都因为同质化严重、缺少真正差异化、利润太薄而亏损；同时这类品还出现 4.3 星但 17 评的新品、以及 2700+ 评的老款，这说明竞争压力很重，强品牌和老链接的优势很明显。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很直接：这个市场不值得现在进入，用户预算能覆盖入场，但市场本身已经接近/进入价格战区，胜率太低。 500,000 CNY 约等于 69k 美元，表面上高于新上架产品的起步预算中位数 4,428.98 美元，也高于最低门槛 3,582.85 美元，但这只够前期供货、物流和投放，不含研发、品牌和认证；而市场的可盈利难度被判定为高，且新品牌新发布产品的盈利率为 0%，新品牌新发布产品未盈利率为 100%，这说明不是“钱够不够”的问题，而是“进场后能不能打赢”的问题。
Early sourcing + logistics + marketing budget (USD)$3,582.85 - $4,549.87Explains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?81.63%New listing success rate (old brands):10.00%New listing success rate (new brands):0.00%Which old brands have these successful new listings?Alternatives- 塑料收纳箱/翻盖收纳盒：通常更便宜、更耐脏，适合直接装衣物或换季物品；虽然外观不如布艺收纳箱，但在预算敏感场景下是强替代。
- 透明PP收纳盒：比布艺收纳箱更容易看见内容物，找东西更快；对不追求软装质感的用户，性价比和实用性更高。
- 真空压缩收纳袋：适合收纳被褥、厚毛衣、羽绒服等体积大的衣物，能显著节省空间，往往比购买多个布艺收纳箱更省钱。
- 床底收纳袋/床底扁盒：利用闲置床底空间，减少对衣柜和地面空间的占用；对小户型用户比买一组柜内收纳箱更直接。
- 悬挂式衣柜收纳袋：不占地面和层板空间，拿取方便，适合T恤、内衣、配饰等轻量衣物；对租房和临时收纳更友好。
- 抽屉分隔收纳板/袜子内衣分格盒：适合已有抽屉的用户做细分整理，不需要再买带盖收纳箱，成本更低、上手更快。
- 衣物收纳袋（拉链防尘袋）：比带框布箱更轻、更便携，适合短期搬家、季节更替或旅行整理。
- 现有纸箱/快递箱二次利用：几乎零成本，适合临时整理、搬家过渡或仓储；虽然耐用性差，但在低预算场景是强替代。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，已经是明显的价格战市场：新品牌入场后成功率几乎为零，且绝大多数新品利润都在10%以下。对大品牌来说也只是“砸钱换位置”，对小商家更是高风险，因为现在胜出的基本是老品牌用老链接翻新，普通新品牌很难复制。
New products with Highest revenueTeecyhooo
Recent Monthly Revenue (USD):-(-)B0GQZMNDDP (4.3/5 (17 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0GK1719C6Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):$1,434.00(50pcs/month)B0G25PC8LM (4.3/5 (17 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQOld brand with the most profitable new productsBagnizer
Recent Monthly Revenue (USD):-(-)B0DCJM6V1H (4.6/5 (2707 Reviews))Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ![Bagnizer Large 42 Quarts Fabric Storage Bins with Lids [2-Pack] Linen Collapsible Foldable Storage Cubes, Closet Organizer Containers boxes with Handles for Home Office (16.7 x 12 x 12, White)](https://m.media-amazon.com/images/I/61ZkyuFhcLL._AC_SY145_.jpg)
Recent Monthly Revenue (USD):-(-)B0G64ZS2V9 (4.6/5 (2720 Reviews))Brand is an old entry in this marketNew Upgraded Version on Old ASINInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ![Bagnizer Large 42 Quarts Fabric Storage Bins with Lids [2-Pack] Linen Collapsible Foldable Baskets, Closet Organizer Containers boxes with Handles for Home Office (16.7 x 12 x 12, Navy Blue & White)](https://m.media-amazon.com/images/I/71lCtBFm7ZL._AC_SY145_.jpg)
Recent Monthly Revenue (USD):-(-)B0G648CMC1 (4.6/5 (2720 Reviews))Brand is an old entry in this marketNew Upgraded Version on Old ASINInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQLeast profitable new productsLeast investment in new productsMost investment in new productsTuza
Recent Monthly Revenue (USD):-(-)B0GVF9W4R4 (5/5 (7 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0GVF7M8Z5 (5/5 (7 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0GVHBFLNPBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 米白+浅棕拼接，和常见黑蓝款区别明显
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- 带翻盖、可折叠、可堆叠，视觉上更像家居装饰收纳
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- 更适合卧室/衣柜做整洁展示，图上更容易吸引点击
B0GS92J6BD (5/5 (1 Reviews))Brand is an old entry in this marketNew Upgraded Version on Old ASINSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 全黑三件套，和其他浅色或蓝色款外观反差大
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- 黑色极简风更突出，适合喜欢统一深色收纳的用户
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- 三只组合装+加厚结构，图片传达的价值感更强
B0GVF9W4R4 (5/5 (7 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing结论很明确：这个市场不适合进入，已经接近/进入高压价格战状态，新品牌基本没有安全窗口。 现有样本里，整体盈利产品只占9.29%，新上架产品的盈利比例只有8.16%，都低于你要求的10%警戒线；同时市场里新品牌只有3个，并没有达到30~100+新品牌那种典型“新品牌洪水式过热”，所以它不是“新品牌爆发”，而是老品牌主导、低利润挤压的市场。
证据很直接：新产品里只有4个盈利样本，分别是 StorageWorks 的 B0GS8TH171、B0GS92J6BD、B0GS8T3D98，以及 Homsorout 的 B0FMK6V8W7；这4个样本的利润率都只在10.64%~18.8%之间，刚过线或勉强可用，而失败样本更多。新品牌 Teecyhooo、Tuza、YOWPEY 里，Teecyhooo 新品 4 个全亏，Tuza 3 个全亏，YOWPEY 至少 1 个明确亏损，说明新品牌不是靠正常产品力赢，而是几乎全面失速。更关键的是，利润集中在 StorageWorks 和 Homsorout 这类老品牌/强品牌手里：StorageWorks 新品里可见的成功款都依赖老ASIN改款与品牌力，且需要约3582.85~4549.87 CNY 的单品启动预算；Homsorout 的成功款 B0FMK6V8W7 售价 $48.68、月收入 $6,085，但它也是建立在老品牌基础上，不是小卖家自然起量案例。反过来，失败样本大多是常见折叠收纳箱、公模外观、功能升级有限，比如 PRANDOM 的 B08PP8HY61、Temary 的 B0D99R9278、Tuza 的 B0GVF9W4R4，说明同质化严重，差异化不够就会被压到亏损。
Profitability difficultyHigh Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0DSFPPBCGGoMaihe2025-01-07Yes$53.75600pcs$32250.011.27%$3634.58
B0CCCZSD8PStorageWorks2023-09-30Yes$29.17500pcs$14585.019.3%$2814.91
B08Q7QRPFCStorageWorks2020-12-10Yes$30.15600pcs$18090.015.14%$2738.83
B0CCD28425StorageWorks2023-09-30Yes$38.17250pcs$9542.521.36%$2038.28
B0CCD4NCMYStorageWorks2023-09-30Yes$40.15300pcs$12045.015.61%$1880.23
B0GS8TH171StorageWorks2026-05-26Yes$26.81250pcs$6702.518.8%$1260.07B0CCD2ZCH5StorageWorks2023-09-30Yes$37.19250pcs$9297.512.92%$1201.24
B09MKC8MC1StorageWorks2021-02-26Yes$28.81200pcs$5762.019.55%$1126.48
B07Q7B6QC4StorageWorks2019-04-02Yes$30.45250pcs$7612.513.81%$1051.29
B0F1FMR3CJStorageWorks2025-06-05Yes$36.51250pcs$9127.511.25%$1026.85
B0CCD1Y4TGStorageWorks2023-09-30Yes$30.67200pcs$6134.014.61%$896.18B0GS92J6BDStorageWorks2026-05-26Yes$31.89250pcs$7972.511.2%$892.92
B0GS8T3D98StorageWorks2026-05-26Yes$31.45250pcs$7862.510.64%$836.57
B0FMK6V8W7Homsorout2025-08-15Yes$48.68125pcs$6085.012.81%$779.49
B0BBZYJJ57Homsorout2022-08-26Yes$30.8125pcs$3850.014.35%$552.48
B0CCCZLV7MStorageWorks2023-09-30Yes$34.28100pcs$3428.010.4%$356.52
B0D73GHNY5GRANNY SAYS2024-08-20Yes$22.62100pcs$2262.010.28%$232.54Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GS8TH171StorageWorks2026-05-26Yes$26.81250pcs$6702.518.8%$1260.07B0GS92J6BDStorageWorks2026-05-26Yes$31.89250pcs$7972.511.2%$892.92B0GS8T3D98StorageWorks2026-05-26Yes$31.45250pcs$7862.510.64%$836.57B0FMK6V8W7Homsorout2025-08-15Yes$48.68125pcs$6085.012.81%$779.49#New Product Success Rates
Listing这个市场不值得进入：新品成功率只有8.16%，而且新品牌新品盈利率是0%，老品牌新品也只有10%成功率，整体已经进入高竞争甚至价格战区。 用户预算50万人民币足够覆盖单个ASIN的前期投入，但这并不能改变市场本身的低胜率；真正赚钱的几乎都来自老品牌StorageWorks和Homsorout，新品牌Tuza、Teecyhooo都在亏损，说明新人进入后很难靠常规打法跑出来。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
HomsoroutStorageWorksNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
HomsoroutBagnizerOther#Success Rate by Entry Time
Listing这个市场不适合进入，已经处在明显的价格战/拥挤区，新品牌基本没有成功空间。 近一年新品盈利率只有8.16%，整体可验证盈利产品也只有9.29%，而新品牌新品盈利率为0%，说明新进入者几乎全部失败；如果你是小商家，直接不建议做。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 1 0 0 0 34 2026 0 2 0 3 0 0 0 9 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 1 0 0 0 22 2025/9 0 0 0 0 0 0 0 1 2025/10 0 0 0 0 0 0 0 5 2025/11 0 0 0 0 0 0 0 1 2025/12 0 0 0 0 0 0 0 5 2026/1 0 2 0 0 0 0 0 1 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 7 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 3 0 0 0 0 2026/6 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesHomsoroutB0FMK6V8W7 (4.6/5 (2282 Reviews))Homsorout Stackable Storage Bins with Lids - Medium Storage Box with Lids, Foldable Closet Boxes for Organizing, Wardrobe Clothes Organizer with Window, Fabric Bins for Living Room, 6 Pack, Beige
This listing is deemed profitablePrice (USD)$48.68Released TypeNew Release (2025-08-15)Brand is an old entry in this marketSize and Weight38.3 x 26.1 x 16.0 cm, 3540.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
米白色，偏家居百搭风格, 6只装堆叠式方盒结构，正面带可视窗Key Buying Motive
带透明视窗，取物更快；可折叠、可堆叠且配盖，兼顾收纳效率与防尘Target Customers
需要衣柜/柜架内统一整理衣物、且希望快速识别内容物的家庭收纳用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$6,085.00125 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight6.06% / 12.81%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-29.44% / -22.69%Peak / Non PeakSales & BSR Performance
StorageWorksB0GS8T3D98 (5/5 (2 Reviews))StorageWorks Fabric Storage Bins with Lids, Large Closet Storage Bins
This listing is deemed profitablePrice (USD)$31.45Released TypeNew Upgraded Version on Old ASIN (2026-05-26)Brand is an old entry in this marketSize and Weight37.9 x 26.2 x 7.3 cm, 1070.00gProfitable Factors
Based on old ASINDesign & Appearance
米白色与浅棕色拼接，更偏家居装饰风格, 带翻盖与立体箱型结构，强调可堆叠、可折叠的柜内收纳形态Key Buying Motive
双侧加厚板支撑，承重可达25磅，且带防尘翻盖设计Target Customers
适合需要把衣物、毛巾、鞋子和杂物统一收纳，同时希望收纳箱兼顾装饰感的家庭用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$7,862.50250 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight4.97% / 10.64%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-13.78% / -8.11%Peak / Non PeakSales & BSR Performance
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