- Benchmark ASINB0DJJJXTH8
- MarketplaceUS
- Category ID11091801
- Analyzed Products
- Keywordguitar accessories kit, guitar starter kit, guitar gift set
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥13.79estimated
- Data Date2026-07-31
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不适合进入，而且对大品牌和小品牌都不是好机会：新品牌 7 个、新发布 15 个，但新发布盈利率 0%，新品牌新发产品盈利率也是 0%，近期按月看从 2025/8 到 2026/5 连续没有跑出盈利样本，说明市场不是在扩张，而是在向价格战和低回报方向走。利润面也偏弱：已识别的盈利利润率区间只有 6.61%~22.82%，但样本里真正能稳定赚钱的非常少，整体已经是高压竞争环境，不建议进入。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很直接：这个市场不值得进入，且你目前的50万CNY预算不够安全。 现有数据已经显示出典型的价格战/过度竞争特征：市场可识别利润产品占比只有23.40%，而新上架产品盈利率是0.00%，说明新进入者几乎没有跑通；同时新品牌新发产品盈利率0%，老品牌新发产品盈利率也0%，这不是“谁更会做”的问题，而是当前赛道本身回报环境很差。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?26.66%New listing success rate (old brands):0.00%New listing success rate (new brands):0.00%Potential certificate expensesUL CertificationSome categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).
Alternatives- 单独购买最核心、最便宜的必需品，而不是整套礼包：如调音器、拨片、变调夹、背带分开买，往往更便宜，也更容易按需要补齐。
- 使用手机调音App + 少量拨片/背带组合，替代带调音器的入门套装；对初学者来说上手更快，成本更低。
- 选择二手或开箱配件包/琴包里的附赠配件，适合预算敏感用户，能用较低价格先解决“能弹”的问题。
- 直接购买基础入门教材或线上课程替代礼品套装；对送礼场景也可用‘课程+少量配件’替代，实用性更高。
- 如果只是为了维护乐器，优先买维修单品而非多件套：比如桥钉拔、琴弦、擦琴布、备用上弦工具等，按需购买更省钱。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，已经接近价格战区，且对新品牌极不友好。 现有数据里，可识别利润产品仅占23.40%，而新品可识别盈利率是0.00%；再看样本，新品牌里只看到像 ZHIBEIYOU 这样的尝试，但它的新款 B0GCT84H5G 虽然卖到 104 单、收入 7.50 万 CNY 左右，利润率也只有 22.07%，而同品牌另一款 B0GKNVN9BH 直接没有形成有效销售，说明不是“低投入就能跑通”，而是要靠完整套装和持续投放才能勉强起量。对小品牌来说更糟：Neyauo 的 B0GRGW7448 只有 1 条评价、售价 4.64 美元却是 -25.38% 利润率，属于典型失败样本。
New products with Highest revenueZHIBEIYOU
Recent Monthly Revenue (USD):-(-)B0GKNVN9BHBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$749.50(50pcs/month)B0GCT84H5G (4.7/5 (104 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQOld brand with the most profitable new productsNERECNDENS
Recent Monthly Revenue (USD):$10,312.00(800pcs/month)B085MTSHCY (4.5/5 (1648 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableLeast profitable new productsLeast investment in new productsMost investment in new productsNeyauo
Recent Monthly Revenue (USD):-(-)B0GRGW7448 (5/5 (1 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 艺术风格拨片图案，视觉最抢眼
- |
- 复古铁盒+皮质收纳，礼品感强
- |
- 送礼属性明显，容易吸引点击
B0CBQWX8MN (4.6/5 (1054 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 维修配件定位最不同
- |
- 白黑基础配色，外观朴素但用途明确
- |
- 适合补件修复型用户，购买动机很清晰
B0CH5CYLMT (4.4/5 (487 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Sales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，结论很明确：已进入价格战+过度拥挤状态，新品牌几乎没有干净的成功窗口。 现有样本里，已知利润率产品只有23.40%是盈利，而新发布产品的盈利率是0.00%；新产品利润分布里，100%都落在“未成功/无法证明盈利”的区间，最近一批新品也连续全军覆没，说明市场正在走弱而不是变好。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B085MTSHCYNERECNDENS2020-03-07Yes$12.89800pcs$10312.014.42%$1487.0B0DJJJXTH8Histacy2025-05-28Yes$22.99100pcs$2299.031.77%$730.4B07RTW1R1VLOMEVE2019-05-13Yes$15.99200pcs$3198.021.52%$688.21
B0CP6Y5LHZMoomuto2023-11-30Yes$20.7950pcs$1039.527.38%$284.62
B0C4P2STJ9LOMEVE2023-05-09Yes$19.9950pcs$999.527.53%$275.17
B0CFQWPPJ7hanbangabc2023-08-16Yes$17.9950pcs$899.523.47%$211.12
B0DM8PTQQYDomi The Chosen Products2024-11-07Yes$16.9950pcs$849.524.73%$210.09
B085R892V7Jinlop2020-03-11Yes$9.89100pcs$989.017.48%$172.88
B0CQ1R5N48hanbangabc2023-12-12Yes$14.9950pcs$749.519.82%$148.56B0CBQWX8MNPick-A-Palooza2023-10-01Yes$11.9550pcs$597.514.65%$87.54
B0DDJ4G93Qhanbangabc2024-08-18Yes$13.0450pcs$652.010.57%$68.92Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0GF9TQBXLPUWANY2026-02-05No$12.9950pcs$649.513.79%$89.57B0GCT84H5GZHIBEIYOU2025-12-01No$14.9950pcs$749.522.07%$165.42B0GRGW7448Neyauo2026-03-06No$4.64-pcs$--25.38%$-
B0G1YRV75JResholder2025-11-12No$20.41-pcs$-17.99%$-
B0GHZ6WNGWOATTIS2026-01-21No$12.99-pcs$-22.09%$-
B0GV3HD11XSichgitzo2026-05-02No$13.99-pcs$-12.08%$-
B0GTXF3Q4JOFCOX2026-05-20No$13.99-pcs$-12.14%$-
B0FXFK3466Resholder2025-10-21No$18.35-pcs$-16.97%$-
B0H1KLZ28SJinlop2026-05-13No$13.35-pcs$-11.08%$-
B0GT4QYKSThanbangabc2026-03-19No$--pcs$--%$-B0GKNVN9BHZHIBEIYOU2026-01-29No$--pcs$--%$-
B0FNZQR6PM-2025-08-28No$--pcs$--%$-B0G6ZD2WF9Resholder2025-12-15No$--pcs$--%$-
B0G3WVXNBMHistacy2025-11-25No$--pcs$--%$-
B0H35595DShanbangabc2026-05-28No$--pcs$--%$-#New Product Success Rates
Listing这个市场不适合进入，尤其不适合小品牌。 关键原因很直接：新产品成功率是0%，新品牌里也没有任何真正跑出来的盈利新产品，当前已经是明显的价格战/高门槛市场，不是可复制的机会。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
hanbangabcResholderZHIBEIYOUOther#Success Rate by Entry Time
Listing这个市场不适合进入，已经是高压价格战市场。 近期新增品牌与新品几乎没有正向回报，最近一批新品牌新品盈利率为0%，而新发布产品整体盈利率也是0%，说明不是“能不能做”，而是“做进去大概率亏”。
证据非常直接：市场在变差而不是变好。 过去一年的新发布几乎全部落在“未盈利”区间，2025年和2026年的新增样本分别有6个和9个新发布产品，全部未达盈利标准；月度上，2025年8月、10月、11月、12月以及2026年1月、2月、3月、5月都出现连续失败，新进入的品牌包括 Resholder、Histacy、ZHIBEIYOU、Sichgitzo、Neyauo、OATTIS、PUWANY、OFCOX、Jinlop、hanbangabc，其中新品牌这批样本里盈利率是0%，失败率是100%。同时，市场里新发布产品的利润区间只有约6.61%到22.82%，但真正能跑出来的样本几乎没有，说明表面上有利润空间，实际已被竞争和定价压缩。投资门槛也不低，单个新上架产品的进入难度为高，且用户预算500000元虽然看起来够，但这只覆盖基础铺货、物流和投放，不包含研发、品牌和认证，真实门槛更高。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 6 2026 0 0 0 0 0 0 0 9 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 1 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 1 2025/11 0 0 0 0 0 0 0 2 2025/12 0 0 0 0 0 0 0 2 2026/1 0 0 0 0 0 0 0 2 2026/2 0 0 0 0 0 0 0 1 2026/3 0 0 0 0 0 0 0 2 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 4 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesNERECNDENSB085MTSHCY (4.5/5 (1648 Reviews))NERECNDENS 66PCS Guitar Accessories Kit, Acoustic Changing Tool, Including Guitar Acoustic Strings, Picks, Capo, String Winder&Cutter, Tuner, Bones, for Players and Beginners
This listing is deemed profitablePrice (USD)$12.89Released TypeOld Release (2020-03-07)Brand is an old entry in this marketSize and Weight18.0 x 12.3 x 5.4 cm, 191.00gProfitable Factors
Based on old ASINDistinct functions and featuresLow pricing strategyDesign & Appearance
包含彩色琴弦，区别于多数竞品常见的黑白/透明配色。, 66件套的组合更完整，覆盖琴弦、调音器、变调夹、绕弦剪弦器、拨片、琴钉和琴枕等多类配件。Key Buying Motive
一套同时包含3套彩色琴弦、夹式调音器、3合1绕弦剪弦器和多种替换小配件，适合入门换弦与日常维护。Target Customers
面向需要“开箱即用”综合入门套装的新手吉他玩家，以及作为节日礼物购买的送礼人群。Early Investment
Investment
Monthly Revenue (Recent) (USD)$10,312.00800 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight10.66% / 14.42%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight3.11% / 6.87%Peak / Non PeakSales & BSR Performance
Acoustic Guitar Bridge Pins Pegs Kit 50PCS for Guitar,Ukulele,Martin,Taylor
This listing is deemed profitablePrice (USD)$9.89Released TypeOld Release (2020-03-11)Brand is an old entry in this marketSize and Weight9.1 x 6.2 x 1.7 cm, 68.00gProfitable Factors
Low pricing strategyDistinct functions and featuresBased on old ASINDesign & Appearance
黑色与象牙白双配色，便于匹配常见原声吉他风格, 50件套的组合式配件包，包含琴桥钉、琴枕/琴桥、拨片、拾片器与拨片收纳座，覆盖维修与赠礼双场景Key Buying Motive
同时提供替换件、拨片与取钉工具，一套解决换弦、维修和随身练习需求Target Customers
适合预算有限、需要一次性补齐原声吉他基础维护配件的新手和送礼用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$989.00100 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight15.39% / 17.48%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight12.04% / 14.12%Peak / Non PeakSales & BSR Performance
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