- Benchmark ASINB0FHVLD4RR
- MarketplaceUS
- Category ID695489011
- Analyzed Products
- Keywordlaundry hamper, laundry basket
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥23.83estimated
- Data Date2026-07-31
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不值得进入，已经是明显的价格战市场，而且新品牌正在被挤压。 现有数据里，新品牌只有3个，但新上新产品盈利率只有30.43%，真正能稳定赚钱的新品牌更少；最近一轮新品利润大多落在10%~20%边缘，低于10%的也不少，说明不是健康增长，而是利润被持续压薄。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很明确：不建议进入，这个市场已接近/处于价格战与过度拥挤状态。 新品牌进场不算少，但真正能稳定盈利的新品牌很少；你的 50 万元预算可以覆盖少数单品前期投入，但对长期品牌化、研发和认证不够，单靠这笔钱不适合硬闯。
Early sourcing + logistics + marketing budget (USD)$3,845.55 - $28,809.23Explains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?45.65%New listing success rate (old brands):52.38%New listing success rate (new brands):12.00%Which new brands have these successful new listings?Which old brands have these successful new listings?...Alternatives- 可折叠布艺收纳桶/收纳箱：比带轮洗衣篮更便宜、更轻，平时还能兼做玩具、毛巾、被子收纳，适合预算敏感用户。
- 门后挂式脏衣袋/悬挂收纳袋：几乎不占地，安装门钩或挂杆即可用，适合宿舍、小户型或临时周转，比买实体脏衣篮更易上手。
- 大号购物袋/搬运袋（可重复使用的编织袋、帆布袋）：获取成本低、容量大、搬运方便，很多用户用来直接装脏衣物去洗衣房，是更低门槛的替代方案。
- 塑料储物周转箱/收纳箱：耐用、易清洁，既能装脏衣服也能装杂物，通常比带轮、带内胆的洗衣篮更便宜，且不担心布料发霉。
- 洗衣房专用折叠提袋/洗衣搬运袋：如果用户只是需要把衣物从卧室运到洗衣机或洗衣房，这类软袋比完整的洗衣篮结构更简单、价格更低。
- 现有家居容器复用方案（如空纸箱、旧收纳箱、闲置行李袋）：零新增成本，适合短期或过渡性使用，风险最低，但外观和耐久性一般。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing结论很明确：这个市场不值得现在进入，属于明显的价格战/过度拥挤市场。 近似新品里，非盈利样本占比高达88.0%，新品牌新品盈利率虽然表面上是12.0%，但真正能稳定跑出来的少数成功案例都要靠明显差异化和更高投入；这不是适合低预算试错的赛道。
Most investment in new productsNew products with Highest revenueFzzcvo
Recent Monthly Revenue (USD):$5,056.00(200pcs/month)B0G4VXJ7X4 (4.6/5 (118 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$4,299.00(100pcs/month)B0GVYKT349 (4.6/5 (118 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsLifewit
Recent Monthly Revenue (USD):$39,710.00(1000pcs/month)B0FHVLD4RR (4.5/5 (167 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$26,593.00(700pcs/month)B0DJLKH85F (4.5/5 (36834 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$26,075.00(700pcs/month)B0DJLK4FGR (4.5/5 (36834 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableLeast investment in new productsWOWBOX
Recent Monthly Revenue (USD):-(-)B0GWPTG14C (4.6/5 (508 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0GWPNLY7M (4.6/5 (516 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0GWPR8GN4 (4.6/5 (474 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQLeast profitable new productsEpicTotes
Recent Monthly Revenue (USD):$3,958.00(100pcs/month)B0G346L6WJ (4.6/5 (920 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- 黑白极简条纹，画面辨识度高
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- 4个125L大容量套装，适合成套购买
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- 更像家庭分区收纳，吸引大户型/宿舍用户
B0G346L6WJ (4.6/5 (920 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 带脚轮且可锁定，功能差异最明显
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- 滚动式外观少见，购买前就很醒目
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- 适合频繁推行的卧室/洗衣房场景
B0G4VXJ7X4 (4.6/5 (118 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing结论很明确：这个市场不适合进入。 虽然表面上还有利润空间，但新品牌真实成功率只有30.43%，而最近新上架里亏损/未成功的占比已经很高，且新品牌数量虽只有3个、还没到30+的全面超饱和警戒，但利润分布已经明显向10%~20%低利润带集中，典型是价格战市场。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0DJLK4FGRLifewit2025-01-05Yes$37.25700pcs$26075.030.43%$7934.63
B0C89DNSZBLifewit2023-06-16Yes$35.85700pcs$25095.029.67%$7445.69B0DJLKH85FLifewit2025-01-05Yes$37.99700pcs$26593.024.89%$6619.0B0FHVLD4RRLifewit2025-12-17Yes$39.711000pcs$39710.015.67%$6222.56
B0CZ72BJ84Lifewit2024-03-27Yes$29.33700pcs$20531.023.92%$4911.02
B0D946YR7SLifewit2024-11-07Yes$32.9700pcs$23030.016.8%$3869.04B0C899XL6PLifewit2023-06-16Yes$28.51700pcs$19957.017.67%$3526.41
B0CMC1559TLifewit2023-11-02Yes$31.47400pcs$12588.027.14%$3416.39
B0CTQ8PQNPLifewit2024-02-01Yes$19.731000pcs$19730.016.02%$3160.75
B0BX22KWMJLifewit2023-02-28Yes$27.02700pcs$18914.015.69%$2967.61
B0DJLPWV6YLifewit2025-01-05Yes$19.57800pcs$15656.015.35%$2403.2
B0CQR5LCL3SOLEDI2024-05-20Yes$34.95300pcs$10485.018.25%$1913.52
B0DJLPQPTLLifewit2025-01-05Yes$19.42700pcs$13594.013.92%$1892.29
B0CTPZ3T5NLifewit2024-02-01Yes$19.12700pcs$13384.012.9%$1726.54
B0GG3T9BVLLifewit2026-04-28Yes$18.44700pcs$12908.013.1%$1690.95
B0C6LQ5T7PLifewit2023-05-30Yes$19.13600pcs$11478.013.49%$1548.39
B0D2W41TNNSOLEDI2024-04-28Yes$38.91200pcs$7782.018.54%$1442.79
B0CZ71NJZZLifewit2024-03-27Yes$42.66100pcs$4266.033.08%$1411.2
B0D5CB799ZLifewit2024-05-28Yes$19.02700pcs$13314.010.22%$1360.7
B0BZVGL7CCSOLEDI2024-05-28Yes$39.0200pcs$7800.016.52%$1288.57Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FHVLD4RRLifewit2025-12-17Yes$39.711000pcs$39710.015.67%$6222.56B0GG3T9BVLLifewit2026-04-28Yes$18.44700pcs$12908.013.1%$1690.95
B0GCND1N1LiEGrow2026-03-01Yes$30.84150pcs$4626.020.68%$956.66
B0GG3N5927Lifewit2026-04-28Yes$18.23300pcs$5469.012.24%$669.41B0GVYKT349Fzzcvo2026-06-05Yes$42.99100pcs$4299.013.93%$598.86B0G4VXJ7X4Fzzcvo2026-02-05Yes$25.28200pcs$5056.010.49%$530.38B0G346L6WJEpicTotes2025-12-25Yes$39.58100pcs$3958.012.53%$495.94
B0FFB27KBNiEGrow2025-08-12Yes$22.58150pcs$3387.011.16%$377.99
B0FNQNWHKJSOLEDI2025-08-26Yes$26.53100pcs$2653.014.02%$371.96
B0FNQM1R1LSOLEDI2025-08-26Yes$26.57100pcs$2657.012.22%$324.69
B0FWC3VWTBefluky2025-10-15Yes$20.88100pcs$2088.014.03%$292.95
B0GG3Q57X5Lifewit2026-04-28Yes$18.09100pcs$1809.012.14%$219.62
B0GVDWN79BGoodpick2026-05-28Yes$31.2150pcs$1560.513.64%$212.86
B0FNQM5BYDSOLEDI2025-08-26Yes$26.0450pcs$1302.014.73%$191.79#New Product Success Rates
Listing这个市场不值得进入，已经明显接近/进入价格战和饱和区。 新品牌新上架的成功率只有12.00%，但失败率高达88.00%；更关键的是，新上架整体盈利率只有30.43%，而利润分布里10%~20%的产品占比最多，低于10%的产品也不少，说明利润空间被压得很薄。2026年新产品新增明显放量，但同期开出的非盈利新品更多，增长不是机会扩张，而是竞争加剧。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
LifewitFzzcvoiEGrowSOLEDIOtherNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
FzzcvoWOWBOXEpicTotesOther#Success Rate by Entry Time
Listing这个市场不适合进入，已经接近价格战/过度拥挤状态。最近一年明显是“新品牌进场很多，但大多数新款赚不到钱”，而且真正能跑出来的成功案例，几乎都要靠老牌或强营销打法，不是普通小品牌的舒服赛道。
证据很直接：2025年新品牌新品盈利率只有12.00%，非盈利占88.00%；而按整个市场口径，新上新产品盈利率也只有30.43%，低于你要求里“15%才算体面”的门槛不少。时间上看，2025年只出现了4个新品牌盈利新品，而2026年新上新的非盈利数量明显放大，4月单月就有9个新上新产品不赚钱，说明竞争是在变难，不是在变容易。新品牌里真正赚钱的是Fzzcvo和EpicTotes，但Fzzcvo虽然有2个盈利款，仍有5个亏损款；EpicTotes更差，只有1个盈利款、6个亏损款。更关键的是，EpicTotes的爆款 ASIN B0G346L6WJ 确实卖得动，月销100、利润率12.53%、单月收入约3958美元，但同品牌其他新款像 B0G346QVQH / B0G346GHCH / B0G343MNM1 都落在5.14%~8.20%，根本达不到健康盈利线，说明这个市场不是靠“做个新款”就能赢，而是靠很强的选品、定价和投放。
对大品牌来说，门槛更高但仍“勉强可做”，前提是要重投入并跟着强势品牌打：Lifewit 是当前最强参考，品牌下盈利产品21个、非盈利7个，品牌盈利率75.00%，但它最赚钱的单品如 B0DJLK4FGR 月销700、月利润约7934.63美元，B0FHVLD4RR 月销1000、利润率15.67%，说明想复制这种结果，预算和运营都得接近成熟品牌打法。按市场投资要求，新品启动预算中位数约14350.8美元，最高可到28809.2255美元；用户预算500000元人民币大约够做单个ASIN启动，但这只是前期进场费，不含研发、品牌、认证，想追上成功者的真实成本会更高。更重要的是，WOWBOX 这个新品牌有0个盈利新品、11个亏损新品，其中不少新款评论已经到474~516，这不是小生意健康成功，更像高压投放下的“predatory competitors”；如果你想进场，几乎不能照抄这种打法。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 1 7 0 0 0 10 2026 0 0 3 6 1 0 0 18 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 4 0 0 0 0 2025/9 0 0 0 0 0 0 0 1 2025/10 0 0 0 1 0 0 0 3 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 1 2 0 0 0 6 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 2 1 0 0 0 0 2026/3 0 0 0 0 1 0 0 3 2026/4 0 0 0 3 0 0 0 9 2026/5 0 0 0 1 0 0 0 2 2026/6 0 0 1 1 0 0 0 2 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesLifewit 2 Pack Laundry Basket 100L Each, Collapsible Clothes Hamper with Reinforced Handles, Freestanding Waterproof Design for Bedroom and Laundry Room, Grey 200L Total
This listing is deemed profitablePrice (USD)$35.85Released TypeOld Release (2023-06-16)Brand is an old entry in this marketSize and Weight33.6 x 30.2 x 4.8 cm, 920.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
灰色双件套，整体为简洁中性风格，适合大多数家居场景, 2个100L的大容量组合，偏向双人/家庭多脏衣分区使用；可折叠且自立，强调收纳效率Key Buying Motive
自立免安装、100L超大容量、单手提携、PE防水内层、可折叠收纳Target Customers
更适合需要大容量、可单手搬运、并希望一件买到双篮组合的家庭、宿舍与租房用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$25,095.00700 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight26.31% / 29.67%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight13.78% / 17.15%Peak / Non PeakSales & BSR Performance
IEGrow Laundry Hamper with Lid,60L Laundry Basket with Mesh Bags,White
This listing is deemed profitablePrice (USD)$22.58Released TypeNew Release (2025-08-12)Brand is an old entry in this marketSize and Weight40.9 x 22.5 x 4.4 cm, 907.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
白色搭配竹色提手，偏简洁家居风, 超窄长条形设计，适合洗衣机与烘干机之间的缝隙Key Buying Motive
带可拆卸网状内袋，便于分类取衣和单独清洗Target Customers
面向小户型、宿舍、RV和洗衣机旁窄缝收纳需求用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$3,387.00150 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight6.62% / 11.16%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-12.99% / -8.45%Peak / Non PeakSales & BSR Performance
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