- Benchmark ASINB0FJLGCGXS
- MarketplaceUS
- Category ID1069474
- Analyzed Products
- Keywordoffice desk organizer, mesh desk organizer
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing Cost¥7.79estimated
- Data Date2026-07-30
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，结论很明确：已经进入价格战高风险区，而且新品牌成功率只有10%，完全不适合普通小卖家切入。 你有50万人民币，账面上能覆盖单个ASIN前期投入，但真正的问题不是“能不能上架”，而是“上了大概率赚不到钱”；当前市场里可确认盈利的新发布只有1个，而非盈利的新发布有9个，整体盈利产品占比也只有4.76%，这已经是明显的低利润、强竞争市场。
从数据看，市场正在走向更激烈的竞争而不是打开机会窗口。过去一年里，新发布产品总共10个，只有1个盈利，成功率10.00%；按品牌看，新入场品牌有5个，分别是 Cabbrix、Toiompan、Rongyman、Garneck、PRSTINCOL，但真正跑出来的只有 Cabbrix，而且它的成功样本只有1个，不能代表市场普遍机会。Cabbrix 的 B0FJLGCGXS 是少数例外：售价12.99美元，毛利率22.65%，月收入5196美元，约99条评价，靠的是花卉装饰差异、18个月周期、挂钩双线圈等明确差异化；但这类成功更像“少数强差异化样本”，不是普通跟款能复制的路径。相反，Thboxes 这个老品牌更像大品牌竞争者：4个产品里0个盈利，新品 B0FPLW83CX 有385条评价却仍是-1.17%利润，老款 B0DDPLF6YZ 有382条评价仍是-2.64%，说明这个市场里高评价也未必带来利润，价格已经被压得很狠。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing这个市场不值得进入：利润率整体偏低、成功率极差，而且已经出现明显价格战特征。 你有50万人民币预算，账面上足以覆盖单个ASIN前期上架，但这类市场的核心问题不是“能不能做”，而是“做了大概率赚不到钱”；从数据看，市场盈利产品占比只有4.76%，新上架产品里只有10.00%盈利，已经低于你要求的可接受线，属于高风险市场，不适合继续推进。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?10.00%New listing success rate (old brands):0.00%New listing success rate (new brands):11.11%Which new brands have these successful new listings?Alternatives- 电子日程/待办应用（如手机自带日历、Notion、Todoist 的免费版）
- 可重复使用白板式月历/周计划板
- 便签墙/便利贴任务看板
- 打印版月历模板（A4/Letter 自行打印）
- 桌面便签本或计划本（比装饰性台历更便宜）
- 共享电子日历（Google Calendar / Outlook，适合办公室协同）
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，已经出现明显价格战和饱和信号。 新品牌入场共5个，但真正赚钱的新发布只有1个，成功率只有10.00%；更关键的是，新品牌新发布里不赚钱的比例高达88.89%，而整体可识别利润产品占比只有4.76%，说明大多数产品都被压到低毛利甚至亏损。
New products with Highest revenueCabbrix
Recent Monthly Revenue (USD):$5,196.00(400pcs/month)B0FJLGCGXS (4.7/5 (99 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsThboxes
Recent Monthly Revenue (USD):$879.00(100pcs/month)B0DDPLF6YZ (4.8/5 (382 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%
Recent Monthly Revenue (USD):$883.00(100pcs/month)B0FPLW83CX (4.8/5 (385 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%
Recent Monthly Revenue (USD):$2,637.00(300pcs/month)B0CZRKZNJV (4.8/5 (870 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Least profitable new productsMost investment in new productsLeast investment in new productsToiompan
Recent Monthly Revenue (USD):-(-)B0G2XW1D9M (4.7/5 (5 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):-(-)B0G2XXGNN2Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 花卉装饰感最强，视觉风格与其他款差异大
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- 挂墙月历+10种图案，更容易吸引喜欢家居装饰的用户
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- 11x8.5尺寸和双线圈挂钩，展示感强，适合一眼点击
B0FJLGCGXS (4.7/5 (99 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 周计划本形态与月历明显不同，功能差异大
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- 丁香紫配色更柔和，图片辨识度高，容易吸引桌面文具用户
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- 优先级、待办、习惯追踪分区清晰，适合重视效率的人群
B0DDPLF6YZ (4.8/5 (382 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Sales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，结论是明确的：新产品成功率只有10%，但可确认的高利润只有1个，且其余新品牌几乎全军覆没，已经接近价格战/过度竞争区。 对大品牌来说，只有在愿意投入更高品牌力和差异化设计的前提下才“勉强可做”；对小企业来说，想靠普通跟款成功，基本不成立。
Profitability difficultyHigh Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0FJLGCGXSCabbrix2025-08-07Yes$12.99400pcs$5196.022.65%$1176.9Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FJLGCGXSCabbrix2025-08-07Yes$12.99400pcs$5196.022.65%$1176.9#New Product Success Rates
Listing结论很明确：这个市场不值得进入，已经接近/处于价格战高风险区，新品牌成功率只有10%，老品牌新上架产品成功率更是0%，不是适合现在切入的市场。 你现在看到的唯一盈利样本是 Cabbrix 的 B0FJLGCGXS（99条评价，利润率22.7%，早期投入约3766.50美元），但它更像是“靠差异化设计+较强运营”跑出来的孤例，不是可复制的普遍机会。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
CabbrixNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
ToiompanRongymanGarneckThboxesPRSTINCOL#Success Rate by Entry Time
Listing这个市场不值得进入：它已经接近价格战/饱和区，最近新入场几乎全军覆没。 过去一年新发布产品里，只有1个盈利、9个不盈利，最近一批新品牌成功率只有10%，而且盈利只集中在 Cabbrix 这一个新品牌，说明机会不是分散出现，而是被少数会做差异化、且更愿意砸预算的玩家拿走。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 1 0 0 1 0 0 3 2026 0 0 0 0 0 0 0 5 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 1 0 0 3 2025/9 0 1 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 2 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 3 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesCabbrix 2026 calendar, 18 Months 2026 wall Calendar 11"x8.5" Runs From July 2026 - December 2027, Twin-Wire Binding, Hanging Hook, Floral Design
This listing is deemed profitablePrice (USD)$12.99Released TypeNew Release (2025-08-07)Brand is a new entry in this marketSize and Weight27.9 x 21.9 x 1.2 cm, 159.00gProfitable Factors
Distinct functions and featuresUnique appearance designDesign & Appearance
花卉元素更强，整体更偏装饰性桌面/墙面风格, 10种不同花卉图案，带明显装饰感的月历版式, 11"x8.5"尺寸，偏家居展示型而非纯工具型Key Buying Motive
18个月覆盖（2026年7月到2027年12月）, 双线圈装订+挂钩，兼顾悬挂与耐用, 再生环保纸张，且强调不透墨书写体验Target Customers
偏好兼具装饰性与规划功能的家庭/办公室/学校用户，尤其喜欢花卉风格桌挂历的消费者Early Investment
Investment
Monthly Revenue (Recent) (USD)$5,196.00400 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight20.14% / 22.65%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight14.17% / 16.68%Peak / Non PeakSales & BSR Performance