GODBOD Foam Roller - Deep Tissue Medium Density Muscle Massager with Myofascial Trigger Point Release, Back Massage Roller for Soreness and Mobility 13 x 5.5 Inch - Black, with eBook
Foam Rollers - 产品分析报告
  • Benchmark ASIN
    B0DDN7MQ53
  • Marketplace
    US
  • Category ID
    3407871
  • Analyzed Products
  • Keyword
    fitness equipment
  • Price Range
    -
  • Minimum Net Profit Margin
    10.00%
  • MOQ
    100
  • Est. Purchasing Cost
    ¥19.60estimated
  • Data Date
    2026-07-31
  • Your Budget (for new listing) (CNY)
    ¥500,000.00
Profitability Difficulty
Unknown
Unknown - Insufficient New Releases
Newly Released Counts (All Brands)
0
New Brand (0)
Old Brand (0)
Success rate (all brands)
0%
New Brand (0%)
Old Brand (0%)
Most products net profit margin range
N/A
Listing

Report summary from Keble AI Agent: Listing

Not good for Big Brand
Not good for Small Brand

这个市场不值得进入，结论很明确：已经是成熟挤压市场，且新品牌入口基本关闭。 数据里没有任何新品牌、没有任何新上架产品成功，整体可识别盈利产品只有25%，新上架产品盈利率是0%；这不是蓝海，而是老品牌靠资源和差异化功能守住存量市场。

Recommended Products Features Direction
B0DDN7MQ53
ASINB0DDN7MQ53 (4.2/5 (84 Reviews))
Why do customers choose it?
  • 黑色为主，整体偏专业训练器材风格
  • 表面采用凸点/多区块刺纹滚轴结构，不同于常见光滑圆柱泡沫轴
  • 专利刺纹分区设计，主打触发点按压与更深层筋膜放松
  • 更偏向需要深层放松、触发点理疗和运动恢复的健身人群/康复人群
    • Sales
    Avg. price: $32.66|Latest price: $29.99|Approx. recent monthly revenue: $3,266.00 (100 pcs)|Net profit margin: 22.82%
    B0BNP9C682
    ASINB0BNP9C682 (4.5/5 (287 Reviews))
    Why do customers choose it?
  • 高密度EPP直筒泡沫轴，主打基础放松与恢复，没有明显差异化功能
  • 面向运动后肌肉放松、物理治疗和普拉提/瑜伽恢复人群，但该需求在亚马逊上非常普遍
    • Sales
    Avg. price: $14.89|Latest price: $14.99|Approx. recent monthly revenue: $744.50 (50 pcs)|Net profit margin: -33.98%

    These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.

    New Brands
    VS
    Old Brands
    0 new brands2 old brands
    0 brands have new listings0 brands have new listings
    0 new listings0 new listings
    0 succeeded
    0 succeeded
    0 failed
    0 failed

    Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.

    Old Brands

      How much did others invest?

      Collapse

    • #Budget Requirement

      Listing

      结论很直接：这个市场不适合进入。 你的预算 50万CNY 只能覆盖单个ASIN前几个月的进货、物流和基础投放，但这个类目已经明显被大品牌和老品牌占住，新品牌新上架的盈利率几乎看不到，属于高难度、低回报的盘子。

      Early sourcing + logistics + marketing budget (USD)
      N/A
      Explains the budget

      With all these investments, who has profitable new releases

      Other major expenses
      R&D
      Alternatives
      1. 低成本泡沫轴（光滑基础款，EPP/EVA）
      2. 按摩球/筋膜球（单球或双球）
      3. 按摩棒/手持滚轮按摩器
      4. 弹力带拉伸恢复方案
      5. 徒手拉伸+地面瑜伽垫恢复方案

      Alternative solutions may pose a risk to your investment in certain markets.

    • #Brands Investment Analysis

      Listing

      这不是一个适合进入的市场：利润率看起来不差，但新品牌成功信号几乎为零，且当前可见的成功主要来自老品牌/成熟品牌，用户不应把它当成小商家可复制的机会。从数据看，市场里可识别的盈利产品占比只有25%，而新发布产品的盈利占比为0%；这意味着对新进入者非常不友好，且更像是老品牌用资源和既有流量在吃市场。

      GODBOD
      Old brand with the most profitable new products
      GODBOD Foam Roller - Deep Tissue Medium Density Muscle Massager with Myofascial Trigger Point Release, Back Massage Roller for Soreness and Mobility 13 x 5.5 Inch - Black, with eBook
      Recent Monthly Revenue (USD):$3,266.00(100pcs/month)
      B0DDN7MQ53 (4.2/5 (84 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable

    • #Differentiations

      Unique productsCommon products
      GODBOD Foam Roller - Deep Tissue Medium Density Muscle Massager with Myofascial Trigger Point Release, Back Massage Roller for Soreness and Mobility 13 x 5.5 Inch - Black, with eBook
      Differentiation:
      1. 表面有明显凸点和分区纹理，外观与普通光滑泡沫轴差异大
      2. 黑色专业感强，像高阶训练/康复器材，容易吸引健身人群点击
      3. 功能更偏深层筋膜放松和触发点理疗，卖点更鲜明
      B0DDN7MQ53 (4.2/5 (84 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
      Retrospec Relief Foam Roller for Physical Therapy, Massage & Recovery - High-Density EPP Round Exercise Tool for Pilates, Yoga & Post-Workout Muscle Relief - Durable Fitness Equipment
      Differentiation:
      1. 基础圆筒造型最常见，和其他产品差异明显但更容易被消费者识别
      2. 黑色简洁外观，适合大众健身、瑜伽和运动恢复场景
      3. 产品形象直接，符合‘入门款/通用款’购买预期，点击和下单门槛低
      B0BNP9C682 (4.5/5 (287 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%

      • What net profit margin are others making?

      Collapse

    • #Net Profit Margins: All vs New

      Listing

      这个市场不值得进入，结论很明确：新品牌几乎没有成功样本，且利润结构偏弱，属于高风险、低回报市场。 现有数据里，能识别出利润的样本只有4个，整体可见盈利率只有25%，而新上架产品的盈利率是0%；同时，市场里没有任何新品牌新上架产品成功，说明这不是一个适合小品牌试错的赛道。

      Profitability difficulty
      Unknown - Insufficient New Releases

      All products distribution on different profit levels

      All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other

    • #Top Products by Net Profit Margin

      Top 20 Profitable Products

      Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.

      B0DDN7MQ53
      B0DDN7MQ53
      GODBOD
      2024-08-19
      Yes
      $32.66
      100pcs
      $3266.0
      22.82%
      $745.31
      No profitable product data available for new products

      • Is this a good time to enter the market?

      Collapse

    • #New Product Success Rates

      Listing

      这个市场不适合现在进入：利润率并不差，但赢家几乎都来自老品牌，真正的新品牌机会没有打开。 以当前数据看，市场不是“高利润蓝海”，而是“老品牌主导的成熟市场”，新品牌要想切入，必须投入更高预算做差异化、品牌和推广；对小商家来说，合法成功的空间很窄。

      No data available
      No data available
      No data available

    • #Success Rate by Entry Time

      Listing

      这个市场不值得进入，已经是典型的成熟挤压市场：只有 2 个旧品牌、0 个新品牌、0 个新上架产品，且可识别盈利产品仅占 25.00%，新上架产品盈利率为 0%。 现在的胜出路径不是“新进入者更容易赚钱”，而是老品牌靠差异化功能和既有产品继续吃存量；对新品牌和小商家都不友好。

      How many products released each year

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

      How many products released each month

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

    • #Net Profit Margins by Entry Time

      Different profit ratios of products released in year

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      202200000000
      202300000000
      202400000000
      202500000000
      202600000000
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable

      Different profit ratios of products released in month

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      2025/700000000
      2025/800000000
      2025/900000000
      2025/1000000000
      2025/1100000000
      2025/1200000000
      2026/100000000
      2026/200000000
      2026/300000000
      2026/400000000
      2026/500000000
      2026/600000000
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable

      • What factors contribute to success or failure?

      Collapse

    • #Case Study

      Success Cases
      GODBOD Foam Roller - Deep Tissue Medium Density Muscle Massager with Myofascial Trigger Point Release, Back Massage Roller for Soreness and Mobility 13 x 5.5 Inch - Black, with eBook
      Price (USD)
      $32.66
      Released Type
      Old Release (2024-08-19)
      Brand is an old entry in this market
      Size and Weight
      33.3 x 13.5 x 13.5 cm, 227.00g

      Profitable Factors

      Based on old ASINDistinct functions and featuresUnique appearance design

      Design & Appearance

      黑色为主，整体偏专业训练器材风格, 表面采用凸点/多区块刺纹滚轴结构，不同于常见光滑圆柱泡沫轴

      Key Buying Motive

      专利刺纹分区设计，主打触发点按压与更深层筋膜放松

      Target Customers

      更偏向需要深层放松、触发点理疗和运动恢复的健身人群/康复人群

      Early Investment

      Investment

      Monthly Revenue (Recent) (USD)
      $3,266.00
      100 sold in the past 30 days · as of 2026年7月

      Net Profit Margin

      Sea Freight
      18.41% / 22.82%
      Peak / Non Peak
      Rail Freight
      - / -
      Peak / Non Peak
      Air Freight
      3.31% / 7.72%
      Peak / Non Peak

      Sales & BSR Performance

    What is Keble?

    Keble is an e-commerce AI Agent that helps sellers solve daily e-commerce issues. This report is generated by Keble AI.

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