- Benchmark ASINB0GX1P3282
- MarketplaceUS
- Category ID172437
- Analyzed Products
- Keywordconsumer electronics
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-29
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
不建议进入，这个市场目前不能算适合新品牌或小商家。 现有样本里只看到 1 个新品牌 NEEWER、1 个可验证的成功新品 B0GX1P3282，虽然它做到 23.54% 毛利率、月销 100、月营收约 1547 美元，说明“能做出利润”，但样本太单薄，远不足以证明可复制的市场机会；同时也没有看到 30~100+ 新品牌涌入的过度拥挤信号，真正的问题不是爆满，而是机会证据太少，不能把它当成可稳定下注的赛道。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing不建议进入这个市场；按当前样本看，你的500000元预算足够覆盖单个ASIN的前期启动，但这个市场本身并不适合新进场。 目前可见的盈利样本只有NEEWER的B0GX1P3282，单品售价15.47美元，月销100件，月收入1547美元，毛利率23.54%，看起来“能赚”，但这只是一个新品牌做出的少量成功样本，不能证明市场可复制。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):100.00%Which new brands have these successful new listings?Alternatives- 通用迷你收纳袋/拉链保护袋：通常比专用硬壳保护套更便宜、更容易在任何文具/数码配件店买到，适合只需要防尘、防刮和随身收纳的用户。
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- 第三方通用便携保护壳（非品牌专配）：在电商平台上选择更多，通常价格更有竞争力，能满足大多数基础保护需求。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场现在不适合进入，结论很明确：样本里只有 1 个新品牌 NEEWER，且只有 1 个可验证的成功新品，根本没有形成可复制的市场机会，更谈不上给小商家稳定的胜算。当前数据也没有出现 30~100+ 新品牌涌入的“过度拥挤”信号，但更关键的是：样本太少、成功案例过于单一，市场机会证据不足，不能把它当成可安全下注的赛道。
证据上，唯一可用的正面案例是 NEEWER 的 ASIN B0GX1P3282：售价 15.47 美元，毛利率 23.54%，最近月销 100 件，最近月营收 1547 美元，最近月利润 364.17 美元，前期投入约 4326.23 美元，其中广告约 972.97 美元，评分 4.5，64 条评价，属于白帽新发售且活跃销售。这说明“做得出来”，但它不是小商家的轻松模型：它的成功依赖明确的产品细分、稳定广告投入和较高的执行效率；而且当前样本里没有任何老品牌，也没有真正低于 300 条评价的独立小商家成功案例，所以你不能把这个市场理解成“小卖家友好”。另外，市场新发布成功率表面上是 100%，但这只是 1 个样本，不能代表真实机会；按规则看，利润率高于 15% 的确算可接受，但这里证据量太小，无法证明可持续。
如果一定要参考，大品牌/成熟品牌应重点对标 NEEWER 的 B0GX1P3282：复制它的细分定位、便携保护壳的功能整合、15 美元左右的价格带、以及白帽推广节奏；小商家则不应把它当成可直接照搬的成功模板，因为缺少真正的小商家成功样本。我会直接建议：不要现在进入；至少要等到能看到更多新品牌、新 ASIN、以及真实的小商家成功案例后再判断。
Least investment in new productsNew products with Highest revenueMost investment in new productsNEEWER
Recent Monthly Revenue (USD):$1,547.00(100pcs/month)B0GX1P3282 (4.5/5 (64 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0GX1P3282 (4.5/5 (64 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场目前不值得进入。 现有数据只覆盖到 1 个高度相似产品，但它已经由 NEEWER 这类新进入者拿下了 100% 可判定利润率和 100% 新品盈利率；同时该新品要做到 23.5% 利润率，早期投入已到 4326.23 美元，说明不是低成本轻松切入型，更像是需要一定投放和运营能力的竞争位。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0GX1P3282NEEWER2026-04-13Yes$15.47100pcs$1547.023.54%$364.17Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GX1P3282NEEWER2026-04-13Yes$15.47100pcs$1547.023.54%$364.17#New Product Success Rates
Listing这个市场现在可以直接判定为适合进入，但只适合“做差异化、低价切入”的新品牌；不是价格战重灾区，也没有 oversaturation 警报。 目前样本里只有 1 个可识别品牌 NEEWER，且 1 个新产品全都盈利；这说明市场里确实存在可复制的盈利机会，但信号非常集中，更多像是一个单点成功案例，而不是大规模红海。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
NEEWERNo data available#Success Rate by Entry Time
Listing这个市场目前不该进入：样本里只有1个新发布产品、1个新品牌 NEEWER，成功率表面上是100%，但这不是可复制的市场机会，而是单点样本。 更关键的是，当前没有看到新品牌大规模涌入，也没有出现10%以下利润率的普遍价格战信号；但由于样本太少，无法把它当成“成熟可打”的赛道。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 1 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 1 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesNEEWER Protective Case Compatible with DJI Osmo Pocket 4/3 & Xtra Muse, Travel Protector Cover Action Camera Accessories with Filter Slots & Wrist Strap, AC088 (Dark Gray)
This listing is deemed profitablePrice (USD)$15.47Released TypeNew Release (2026-04-13)Brand is a new entry in this marketSize and Weight16.7 x 7.4 x 6.0 cm, 28.00gProfitable Factors
Distinct functions and featuresUnique appearance designLow pricing strategyDesign & Appearance
深灰色更偏专业、耐脏，适合外出携带场景, 一体式贴合保护壳，双面包覆机身，并集成4个滤镜收纳槽Key Buying Motive
兼具机身保护、滤镜收纳和充电口直通，适合拍摄途中快速取用配件Target Customers
专门面向DJI Osmo Pocket 4/3与Xtra Muse用户，尤其是需要随身携带滤镜、频繁外拍的内容创作者Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,547.00100 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight21.03% / 23.54%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight17.14% / 19.64%Peak / Non PeakSales & BSR Performance