- Benchmark ASINB0F3FN346G
- MarketplaceUS
- Category ID705323011
- Analyzed Products
- Keywordcable organizer box
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-29
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不适合进入。 新品牌只有2个样本，成功率50%，看起来不是全面崩盘，但真正能赚钱的只有 SOAR 的 B0F3FN346G，另一款 B0GLQYJD55 直接失败；这说明市场不是稳定可复制的赚钱场，而是少数差异化产品偶发跑通，整体不值得小卖家硬冲，大品牌进来也要靠强产品和重投放。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing这个市场不值得进入，至少按当前证据看，用户预算够做单品启动，但市场本身太弱：新品牌只有 SOAR / SOAR 两个样本，盈利率只有 50%（1 个赚、1 个亏），而且非盈利新款 B0GLQYJD55 已经是无销量的失败样本；更关键的是，能赚钱的 B0F3FN346G 虽然毛利率有 22.32%，但它只卖到 50 单/月、月收入约 1063 美元，说明这不是“高需求市场”，更像是靠差异化主题拿到一小块订单。
从预算看，用户的 50 万人民币可以覆盖这类单 ASIN 的前期投入，SOAR 的成功款 B0F3FN346G 也验证了入场门槛并不高；但这类成功更像是“轻量主题化套装”而不是稳定扩张模型。B0F3FN346G 的定价约 21.26 美元，成本结构里有 0.83 美元头程、4.55 美元 FBA、3.19 美元平台费、1.88 美元采购成本，表面上留出 22.32% 利润率，但它只有 4.4 星、20 条评论、50 单/月，属于可复制但不证明市场强的样本。相反，B0GLQYJD55 同品牌另一款直接是无销售、无价格、无评分的失败新款，说明同样主题并不能自动跑通。当前数据里也看不到 30~100+ 新品牌涌入的证据，所以不是“超饱和”的明确警报，但也没有形成适合大资金或小卖家稳定扩张的正向环境。**
给大品牌看的结论：可以做，但不是好市场；若硬要试，只能模仿 B0F3FN346G 这种“球队授权感 + 功能套装 + 明确差异化外观”的打法，且要准备品牌、内容、授权和长期投放的额外资金，单靠 50 万人民币预算不够支撑长期战役。给小卖家看的结论：不建议进入，因为真正能作为小卖家案例的只有 B0F3FN346G 这种看起来像新品牌成功款，但它并不代表市场成熟，B0GLQYJD55 已经证明同类新款很容易直接死掉；这个市场没有出现需要 200-300+ 评论的“掠夺型竞争”信号，但也没有足够多的真小卖家成功样本支撑你稳妥复制。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):50.00%Which new brands have these successful new listings?Potential certificate expensesFCC CertificationSome categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).
Alternatives- 可重复利用的纸箱/鞋盒改造收纳：用家里现成的硬纸盒、鞋盒或礼品盒分隔电线，几乎零成本，适合临时或轻度整理需求。
- 自粘式线夹/理线扣：直接贴在桌边或墙面，把线缆分流固定，成本通常更低，且安装比整盒式收纳更简单。
- 魔术贴束线带/扎带组合：用束线带把多余线长先收紧，再配合小号标签管理，便宜、灵活，适合经常增减设备的人。
- 桌下理线托盘/网篮：如果用户主要是隐藏插排和电源适配器，桌下托盘往往比买盒子更省空间，也更不影响散热。
- 桌边线槽/粘贴式走线槽：适合想要‘看不见线’的用户，安装后比收纳盒更直接，不需要反复打开盒子整理。
- 带盖收纳篮/文件收纳盒：如果主要目标是把插排、充电器和线材集中放置，普通收纳篮或文件盒通常更便宜、更容易在本地商店买到。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：当前样本里只有2个新品牌、2个新上架ASIN，成功率50%，但信息量太小，不能把它当成稳态机会；更关键的是，已出现一个新品牌用同类打法失败，说明这里不是“轻松进场”的赛道。 以现有数据看，B0F3FN346G 是唯一可复制的正面样本，而 B0GLQYJD55 已经明确走成负面样本；对新卖家来说，这个类目只能算“有案例、没把握”，不属于适合贸然推进的市场。
New products with Highest revenueLeast investment in new productsMost investment in new productsSOAR
Recent Monthly Revenue (USD):$1,063.00(50pcs/month)B0F3FN346G (4.4/5 (20 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableLeast profitable new productsSOAR
Recent Monthly Revenue (USD):-(-)B0GLQYJD55Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0F3FN346G (4.4/5 (20 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0GLQYJD55Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，而且已经接近/处于同质化价格战。 现有样本里可判定利润率的产品只有2个，盈利率50%，看起来不是全线亏损，但真正能落地的只有 SOAR 的 1 个新上架盈利款 B0F3FN346G，另一家 SOAR 的新上架款 B0GLQYJD55 直接失败；这说明机会高度集中，不是适合中小卖家稳定切入的环境。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0F3FN346GSOAR2025-08-01Yes$21.2650pcs$1063.022.32%$237.27Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0F3FN346GSOAR2025-08-01Yes$21.2650pcs$1063.022.32%$237.27#New Product Success Rates
Listing结论很明确：这个市场不能进。 目前样本里只有1个新品牌SOAR，结果是1胜1败，成功率只有50%，但更关键的是，两个新产品都没有形成可复制的健康模型：一个靠明显差异化拿到成功，另一个直接失败；这说明市场不是“新手可稳进”，而是高度依赖单品创意和重投放的试错市场。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
SOARNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
SOAR#Success Rate by Entry Time
Listing这个市场目前不值得进入，结论很明确：新品牌成功率只有50%，但样本只有2个，而且最近进入的结果是一胜一负，说明市场并没有形成稳定可复制的赚钱路径。更关键的是，唯一能证明赚钱的新品牌 SOAR，靠的是一款新上架产品 B0F3FN346G，净利率22.3%，首月月销50件、月营收1063美元，初始投入2718.62美元；另一款同品牌新上架产品 B0GLQYJD55 直接失败，属于负面新上架，说明这个市场对新品牌并不友好。
从时间趋势看，2022到2024年几乎没有可用的新进入数据，2025年才出现SOAR的两条新上架记录：1条盈利、1条不盈利，最近一个月也只有这2条，没有看到新品牌大规模持续进入，更没有出现30~100+新品牌涌入的oversaturation警报；但“没有大量新品牌进入”不等于好做，反而说明这个市场当前更像是低活跃、低验证、结果不稳定，而不是一个已经打开的增长市场。利润表现上，市场整体可识别盈利产品占比50%，新上架盈利占比50%，但这完全建立在极小样本上，不能算健康；而且非盈利样本的品牌页显示 B0GLQYJD55 是 INACTIVE_SALES、NEGATIVE_NEW_RELEASED，说明新品牌如果没有明确产品力，很容易直接死掉。预算方面，用户预算是 500000 CNY，从金额上足以覆盖单个ASIN前期投入，但这个类目里真正能跑出来的案例已经显示需要至少 2718.62美元 的早期投入，且还可能额外吃掉品牌、研发、认证等成本；所以对小商家来说，这不是“低成本试错”市场。大品牌若要进场，必须拿出更强产品力和更高投放预算，否则也难放量；小商家则没有看到足够的真成功案例（<300 reviews/year 的可复制样本），不能把这个市场当成可稳定切入的机会。
短结论：不要进入。 目前没有oversaturation，但也没有足够的成功密度来证明这是一个可复制、可规模化的市场；唯一的成功样本是 SOAR 的 B0F3FN346G（22.3%利润率、20条评论、50件/月），失败样本是 SOAR 的 B0GLQYJD55（无有效销量、负面上新），这更像是“偶发成功+明显失败”的不稳定市场，而不是适合大品牌或小商家稳定入场的机会。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 1 0 0 1 2026 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 1 0 0 1 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesSOAR NBA Wireless Mouse and Mouse Pad- Checkered, New York Knicks
This listing is deemed profitablePrice (USD)$21.26Released TypeNew Release (2025-08-01)Brand is a new entry in this marketSize and Weight25.8 x 19.7 x 3.9 cm, 181.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
纽约尼克斯主题的橙蓝棋盘格配色，球队识别度强。, 鼠标垫采用NBA球队授权风格的棋盘格图案，并与无线鼠标组成套装，视觉上明显区别于普通纯色鼠标垫。Key Buying Motive
鼠标+鼠标垫组合套装，兼顾便携使用与球队主题收藏属性。Target Customers
面向纽约尼克斯球迷、NBA周边收藏用户以及想要桌面个性化的办公/游戏人群。Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,063.0050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight19.36% / 22.32%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight11.78% / 14.75%Peak / Non PeakSales & BSR Performance