
这个市场不适合进入,已经明显进入价格战并且接近饱和。 近12个月只有10个新品牌进场,但新品牌新品成功率只有8.33%,低于你要求的15%可接受线;19个新上架里只有1个真正赚钱,整体新产品盈利率仅5.26%,而大多数新品利润都卡在10%以下,说明这里不是稳健机会,而是拼价格、拼投放的高风险市场。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
结论:这个市场不适合进入,原因不是预算不够,而是已经进入明显的价格战/过度拥挤状态。 用户预算是50万人民币,按单个ASIN的前期铺货、运输和推广成本看,够覆盖一条中等体量的入场线;但市场整体的可盈利难度是“中等偏难”,而且新品牌新上架产品的成功率很低,不能把它当成稳妥机会。
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不值得进入:已经明显过热,而且利润被价格战压得很薄。 近19个新上架里只有1个真正盈利,成功率只有5.26%;同时新品牌有10个、老品牌有36个,近半年新品牌持续涌入,但大多数新货都亏,说明这里不是机会市场,而是“拼价格、拼投放”的高风险战场。
这个市场不值得进入。 新品牌已经有10个,最近12个月新上架只有19个,但新产品盈利率只有5.26%,远低于你要求的可接受线15%,而且近90%的新产品要么没利润、要么还看不出能赚钱,已经是明显的价格战环境。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
![]() | B07VSSYHZM | Aceele | 2019-10-18 | Yes | $10.91 | 300pcs | $3273.0 | 20.95% | $685.7 |
![]() | B0DKFC7T54 | vienon | 2021-11-25 | Yes | $7.61 | 300pcs | $2283.0 | 10.87% | $248.17 |
![]() | B0D9D1XPJB | ANYPLUS | 2024-07-13 | Yes | $12.36 | 50pcs | $618.0 | 23.47% | $145.05 |
![]() | B0H1GK37PP | SNLLMZI | 2026-05-12 | Yes | $8.99 | 100pcs | $899.0 | 12.63% | $113.55 |
![]() | B0BG7MKT9K | Q QEEFUN | 2022-09-23 | Yes | $12.57 | 50pcs | $628.5 | 17.03% | $107.04 |
![]() | B0BTP678BT | MEANHIGH | 2022-08-25 | Yes | $8.6 | 50pcs | $430.0 | 13.36% | $57.45 |
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
![]() | B0H1GK37PP | SNLLMZI | 2026-05-12 | Yes | $8.99 | 100pcs | $899.0 | 12.63% | $113.55 |
这个市场不适合进入,已经接近价格战/饱和区。核心故事很清楚:新品牌几乎没有真正跑通,老品牌也在新产品上大面积失手,唯一的成功点只是个别低价、微创新款,并不能说明新进入者有稳定机会。
What is the ratio of profitable products
What is the ratio of different brands owning all profitable new products
What is the ratio of different brands owning all nonprofitable new products
这个市场不值得进,已经进入明显的价格战/饱和区。 近一年新品里,真正的新品牌只出现了10个,却有19个新发布、36个老品牌在场;新品牌新品盈利率只有5.26%,而新品牌新品里90.91%没跑出来,最近新增里还不断出现非盈利产品,说明竞争不是变轻,而是更难。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 5 |
| 2026 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 12 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/8 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2025/9 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 |
| 2025/10 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/11 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 3 |
| 2025/12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 3 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 |
| 2026/5 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 1 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 |