
这个市场不值得进入,结论是否定的。 新品牌已经有13个、近一年新品盈利率只有35.29%,而且新品里61.29%不赚钱,利润最好的新产品也只在25%~34%区间,说明这里不是“还能捡漏”的阶段,而是已经明显拥挤、利润被压缩的竞争区。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
这个市场不值得进入,至少按你当前预算和市场结构来看,结论是NO。 关键原因不是你的钱不够,而是市场已经被新品牌快速挤满、且新进入者里大量产品仍在亏损,属于明显的高竞争区,不适合硬冲。
Some categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不适合进入,结论很明确:已经接近价格战区,且新品牌成功率只有38.81%,新品牌新上架成功率也只有35.29%,虽然还没到你给的“30~100+新品牌=绝对过饱和”红线,但已经出现明显拥挤和内卷信号,尤其是不少新品牌新品直接失败。 你有50万人民币预算,足够做单个ASIN的前期启动,但这不是“低门槛轻松切入”的市场,必须依赖强差异化、强功能和更高投入;如果你是小品牌,我不建议现在硬闯。
这个市场不值得进入,已经出现明显的饱和和价格战信号。 新品里可识别利润率的样本只有34个,盈利产品只占35.29%,而且没有任何新品能冲到40%以上利润;利润主要卡在20%~40%,看起来还行,但真正的问题是新品牌里有55.56%做成了非盈利,说明大多数新进入者都在亏。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
![]() | B0FHJYB9XR | Gahenwo | 2025-07-15 | Yes | $22.24 | 5000pcs | $111200.0 | 23.04% | $25620.48 |
![]() | B0FRM5XJGF | ULANZI | 2025-09-18 | Yes | $25.48 | 3000pcs | $76440.0 | 28.85% | $22052.94 |
![]() | B083QYHX3K | ULANZI | 2020-01-11 | Yes | $20.82 | 2000pcs | $41640.0 | 28.12% | $11709.17 |
B0GGB161WK | LISEN | 2026-01-12 | Yes | $32.35 | 1000pcs | $32350.0 | 33.96% | $10986.06 | |
![]() | B0G4W89D1Y | eucos | 2025-12-03 | Yes | $25.53 | 1000pcs | $25530.0 | 26.19% | $6686.31 |
![]() | B0FN3QKRDC | NEEWER | 2025-08-20 | Yes | $28.99 | 500pcs | $14495.0 | 39.29% | $5695.09 |
![]() | B0G2BPBWYB | UBeesize | 2026-02-02 | Yes | $27.26 | 500pcs | $13630.0 | 31.24% | $4258.02 |
![]() | B07ZPS47VC | ULANZI | 2019-11-08 | Yes | $18.46 | 1000pcs | $18460.0 | 20.97% | $3871.07 |
![]() | B0GCJ162B9 | XXZU | 2026-03-31 | Yes | $28.6 | 500pcs | $14300.0 | 25.86% | $3697.98 |
![]() | B0FV3F9CS9 | NEEWER | 2025-10-07 | Yes | $20.54 | 500pcs | $10270.0 | 32.7% | $3358.29 |
![]() | B0G19HXPZJ | Vimose | 2025-11-07 | Yes | $23.19 | 500pcs | $11595.0 | 27.11% | $3143.41 |
![]() | B0D1V5SHZG | NEEWER | 2024-04-16 | Yes | $25.7 | 400pcs | $10280.0 | 29.89% | $3072.7 |
![]() | B0FVD2F8PY | ULANZI | 2025-10-09 | Yes | $29.67 | 300pcs | $8901.0 | 29.84% | $2656.06 |
![]() | B0F8BSRWW1 | elitehood | 2025-06-14 | Yes | $29.96 | 200pcs | $5992.0 | 38.06% | $2280.56 |
![]() | B0D5HG32J6 | NEEWER | 2024-05-29 | Yes | $30.87 | 200pcs | $6174.0 | 29.92% | $1847.27 |
![]() | B0D9QGQNYH | elitehood | 2024-07-19 | Yes | $23.3 | 200pcs | $4660.0 | 34.47% | $1606.31 |
![]() | B0GQ3KCLZ8 | OMOTON | 2026-02-25 | Yes | $34.73 | 100pcs | $3473.0 | 38.52% | $1337.8 |
![]() | B0F6XQT6JZ | NEEWER | 2025-05-09 | Yes | $17.77 | 400pcs | $7108.0 | 15.67% | $1113.83 |
![]() | B0FLXZLLDQ | TODI | 2025-06-03 | Yes | $24.61 | 100pcs | $2461.0 | 28.58% | $703.36 |
![]() | B0FG2Y97K4 | ULANZI | 2025-06-30 | Yes | $25.95 | 50pcs | $1297.5 | 34.1% | $442.45 |
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
![]() | B0FRM5XJGF | ULANZI | 2025-09-18 | Yes | $25.48 | 3000pcs | $76440.0 | 28.85% | $22052.94 |
B0GGB161WK | LISEN | 2026-01-12 | Yes | $32.35 | 1000pcs | $32350.0 | 33.96% | $10986.06 | |
![]() | B0G4W89D1Y | eucos | 2025-12-03 | Yes | $25.53 | 1000pcs | $25530.0 | 26.19% | $6686.31 |
![]() | B0FN3QKRDC | NEEWER | 2025-08-20 | Yes | $28.99 | 500pcs | $14495.0 | 39.29% | $5695.09 |
![]() | B0G2BPBWYB | UBeesize | 2026-02-02 | Yes | $27.26 | 500pcs | $13630.0 | 31.24% | $4258.02 |
![]() | B0GCJ162B9 | XXZU | 2026-03-31 | Yes | $28.6 | 500pcs | $14300.0 | 25.86% | $3697.98 |
![]() | B0FV3F9CS9 | NEEWER | 2025-10-07 | Yes | $20.54 | 500pcs | $10270.0 | 32.7% | $3358.29 |
![]() | B0G19HXPZJ | Vimose | 2025-11-07 | Yes | $23.19 | 500pcs | $11595.0 | 27.11% | $3143.41 |
![]() | B0FVD2F8PY | ULANZI | 2025-10-09 | Yes | $29.67 | 300pcs | $8901.0 | 29.84% | $2656.06 |
![]() | B0GQ3KCLZ8 | OMOTON | 2026-02-25 | Yes | $34.73 | 100pcs | $3473.0 | 38.52% | $1337.8 |
![]() | B0GSPRLH1F | ULANZI | 2026-03-16 | Yes | $30.1 | 50pcs | $1505.0 | 26.67% | $401.39 |
![]() | B0FLJ6YNZH | Itramax | 2025-08-07 | Yes | $15.36 | 50pcs | $768.0 | 23.45% | $180.1 |
这个市场不值得进入,已经接近/落入价格战与拥挤竞争区,直接判定为不适合新品牌或小商家继续推进。 近一年新品总体盈利率只有38.81%,而新品里真正盈利的只有35.29%,失败明显更多;更关键的是,2025年后新品发布集中爆发,2025年只有7个新品盈利但9个新品亏损,2026年又出现5个新品盈利、10个新品亏损,说明不是“越做越容易”,而是竞争持续加剧。总营收样本只有43.80万美元,但成功主要被少数品牌拿走,市场并不是在给新人留窗口。
What is the ratio of profitable products
What is the ratio of different brands owning all profitable new products
What is the ratio of different brands owning all nonprofitable new products
这个市场已经进入高风险区,不适合现在切入。 新品进入速度还在继续,但最近一年新品牌新发布的盈利率只有38.89%,非盈利率却高达55.56%,而且最近几个月几乎每次上新都伴随更多亏损单,说明竞争正在加剧、利润被压缩,不是一个适合新手或小团队赌运气的市场。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 0 | 0 | 0 | 5 | 2 | 0 | 9 |
| 2026 | 0 | 0 | 0 | 0 | 2 | 3 | 0 | 13 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/8 | 0 | 0 | 0 | 0 | 1 | 1 | 0 | 2 |
| 2025/9 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 2 |
| 2025/10 | 0 | 0 | 0 | 0 | 1 | 1 | 0 | 2 |
| 2025/11 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 1 |
| 2025/12 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 2 |
| 2026/1 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 1 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 2 | 0 | 3 |
| 2026/3 | 0 | 0 | 0 | 0 | 2 | 0 | 0 | 1 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 |
| 2026/5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 |