
这个市场不值得进入,已经明显过热并且接近价格战,用户预算虽然够启动单个ASIN,但不够支撑长期硬拼。 新品牌一共7个,近一年新品牌新上架24个,盈利新品0%,而新上架产品里75%不赚钱,说明后进者基本没有站稳空间。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
这不是一个适合进入的市场:已出现明显价格战和饱和信号,用户预算虽然能覆盖入场,但无法支撑长期竞争。 用户预算 50万CNY 远高于新产品建议入场预算中位数 7,369.62 USD,甚至高于推荐区间上限 10,872.34 USD;但市场里新上架产品盈利率只有 23.91%,整体可识别盈利产品占比也只有 39.42%,而且大量新货利润率集中在 5.88%~18.27%,低于10%的产品已经很多,说明已经进入低毛利内卷区。
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不适合进入,结论很直接:已经明显过热,而且对新卖家是价格战高风险区。 样本里新品牌进入速度快,但真正跑出来的新品很少;更糟的是,能看到的多款新上架产品利润率只有6.74%到9.95%,低于你要求的15%可接受线,说明这不是健康增长,而是靠压价和强推广硬抢单。
结论很明确:这个市场不适合进入,尤其不是好打的市场。 新品盈利率只有23.91%,但真正能赚钱的新品几乎都不是新品牌,而是老品牌在吃红利;新品牌新品盈利率为0%,反而有91.67%的新品牌新品不赚钱,说明新品牌进场基本站不住。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
![]() | B0DHVG1G71 | bussdis | 2024-09-24 | Yes | $25.79 | 3000pcs | $77370.0 | 20.95% | $16209.02 |
![]() | B0BRKSVP4Z | pickpiff | 2023-01-03 | Yes | $17.3 | 3000pcs | $51900.0 | 23.6% | $12248.4 |
![]() | B0F1T5WYPQ | bussdis | 2025-03-18 | Yes | $20.01 | 3000pcs | $60030.0 | 18.53% | $11123.56 |
![]() | B0DHVF2Z2Q | bussdis | 2024-09-24 | Yes | $25.47 | 900pcs | $22923.0 | 21.93% | $5027.02 |
![]() | B0CNCBGCB7 | bussdis | 2023-11-15 | Yes | $25.44 | 600pcs | $15264.0 | 21.91% | $3344.35 |
![]() | B0FW3VJ9KZ | bussdis | 2025-10-14 | Yes | $25.65 | 500pcs | $12825.0 | 22.0% | $2821.5 |
![]() | B0FF9V856Y | VLANDO | 2025-06-24 | Yes | $22.49 | 700pcs | $15743.0 | 17.84% | $2808.56 |
B0DHVG4X73 | bussdis | 2024-09-24 | Yes | $23.73 | 600pcs | $14238.0 | 19.41% | $2763.6 | |
![]() | B0CCDRZ9MS | pickpiff | 2023-07-20 | Yes | $16.07 | 800pcs | $12856.0 | 21.47% | $2760.19 |
![]() | B0DXKJNDD1 | bussdis | 2025-02-18 | Yes | $25.66 | 500pcs | $12830.0 | 20.83% | $2672.49 |
![]() | B0FHJYSGGW | bussdis | 2025-07-15 | Yes | $25.58 | 400pcs | $10232.0 | 22.13% | $2264.35 |
![]() | B0DNDW7BFD | SONGMICS | 2025-03-10 | Yes | $30.36 | 300pcs | $9108.0 | 23.66% | $2154.96 |
![]() | B0BRKTW24W | pickpiff | 2023-01-03 | Yes | $16.25 | 400pcs | $6500.0 | 22.44% | $1458.6 |
![]() | B0FN7FQHG8 | pickpiff | 2023-05-05 | Yes | $18.39 | 300pcs | $5517.0 | 24.24% | $1337.33 |
![]() | B0F1T2H5JQ | bussdis | 2025-03-18 | Yes | $19.95 | 400pcs | $7980.0 | 16.64% | $1327.88 |
![]() | B0FTS6V6JQ | bussdis | 2025-10-03 | Yes | $20.77 | 300pcs | $6231.0 | 20.28% | $1263.65 |
![]() | B0DG2Y1NWL | pickpiff | 2023-05-05 | Yes | $17.02 | 300pcs | $5106.0 | 23.24% | $1186.64 |
![]() | B0FTRLLDVD | bussdis | 2025-10-03 | Yes | $19.92 | 300pcs | $5976.0 | 19.24% | $1149.79 |
B0FHK2XDLK | bussdis | 2025-07-15 | Yes | $25.52 | 200pcs | $5104.0 | 21.93% | $1119.31 | |
![]() | B0DXKH6M65 | bussdis | 2025-02-18 | Yes | $25.51 | 200pcs | $5102.0 | 21.44% | $1093.87 |
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
![]() | B0FW3VJ9KZ | bussdis | 2025-10-14 | Yes | $25.65 | 500pcs | $12825.0 | 22.0% | $2821.5 |
![]() | B0FTS6V6JQ | bussdis | 2025-10-03 | Yes | $20.77 | 300pcs | $6231.0 | 20.28% | $1263.65 |
![]() | B0FTRLLDVD | bussdis | 2025-10-03 | Yes | $19.92 | 300pcs | $5976.0 | 19.24% | $1149.79 |
![]() | B0FNR2PYNY | VLANDO | 2025-08-26 | Yes | $25.41 | 200pcs | $5082.0 | 18.82% | $956.44 |
![]() | B0FNQSJZ74 | VLANDO | 2025-08-26 | Yes | $23.63 | 200pcs | $4726.0 | 14.22% | $672.04 |
![]() | B0GKNH6469 | VLANDO | 2026-01-30 | Yes | $19.83 | 200pcs | $3966.0 | 16.42% | $651.22 |
![]() | B0FYLZ15ST | Mkono | 2025-10-31 | Yes | $19.04 | 150pcs | $2856.0 | 20.43% | $583.49 |
B0FWC38TK8 | Mkono | 2025-10-15 | Yes | $15.65 | 200pcs | $3130.0 | 15.1% | $472.63 | |
B0FRMVVPFG | lengnoyp | 2025-09-18 | Yes | $11.66 | 200pcs | $2332.0 | 10.57% | $246.5 | |
![]() | B0GWQLFQ2R | SONGMICS | 2026-04-20 | Yes | $22.41 | 100pcs | $2241.0 | 10.05% | $225.23 |
![]() | B0FPWZMGR4 | SONGMICS | 2025-12-27 | Yes | $19.58 | 50pcs | $979.0 | 13.28% | $130.02 |
这个市场不适合现在进入,属于高竞争、接近价格战的市场;新品牌几乎没有真正的成功样本,老品牌占优势,且新产品盈利率只有11.36%,整体新上架产品里75%不赚钱。 以你500,000 CNY预算看,单个ASIN的基础启动资金通常只要约2,637–10,872 USD(中位数约7,370 USD,约合5.9万–7.9万 CNY,未含长期研发/品牌/认证),资金门槛不是最大问题,真正的问题是进入后很难持续盈利。
What is the ratio of profitable products
What is the ratio of different brands owning all profitable new products
What is the ratio of different brands owning all nonprofitable new products
这个市场不值得进入,已经处在明显的价格战和饱和风险里。 近几个月新品牌/新上新明显增多,但新品牌的新上新成功率是0%,而且最近可确认的盈利主要集中在少数老牌大品牌,说明后进者越来越难赚到钱。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 4 | 0 | 1 | 6 | 3 | 0 | 0 | 12 |
| 2026 | 0 | 0 | 3 | 2 | 0 | 0 | 0 | 15 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/8 | 3 | 0 | 0 | 2 | 0 | 0 | 0 | 0 |
| 2025/9 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | 1 |
| 2025/10 | 0 | 0 | 0 | 2 | 3 | 0 | 0 | 2 |
| 2025/11 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 5 |
| 2025/12 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 4 |
| 2026/1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/4 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 2 |
| 2026/5 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 8 |
| 2026/6 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 2 |