- Benchmark ASINB0GY8Q3L87
- MarketplaceUS
- Category ID15744041
- Analyzed Products
- Keywordrunning shoes
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-30
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不适合进入：样本里只有 1 个新品牌 ZOMFELT、1 个新上架产品 B0GY8Q3L87，但新品牌成功率是 0%，可盈利产品占比也是 0%，而且产品还是无活跃销量的失败单品，说明当前不是机会窗口，而是失败样本。更关键的是，市场里看不到稳定可复制的赚钱路径，现阶段无论大品牌还是小商家都不应贸然进场。
证据很直接： ZOMFELT 只有一个新产品，售价 27.20 美元，账面利润率 18.87%，看起来没有跌进你定义的 10% 以下价格战区，但它依然是非盈利、无月收入、26 条评论的失败品；失败原因集中在“缺乏差异化”“市场太小或竞争太强”“利润率看着还行但实际跑不动”。这说明市场不是靠单纯压价能赢，而是已经被高度同质化卡住了。按时间看，最近的新上架只有这一条失败记录，后续没有任何新的正向修复，趋势是停滞而不是走强。
结论： 大品牌也不值得现在进，因为没有看到可放大的成功样本；小商家更不值得进，因为没有真正的低评论成功案例，反而更像要靠激进打法硬冲。你 50 万人民币预算表面上够单个 ASIN 的前期投入，但这只够前几个月的进货、头程和推广，不覆盖长期品牌、研发和认证成本；在当前 0% 成功率下，不要进入。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing这不是一个适合入场的市场：当前样本里新品牌新上架成功率为0%，整体可盈利产品占比也是0%，已经是高风险的价格战/低成功率市场。 你的50万人民币预算只能覆盖单个ASIN前期的进货、头程和早期推广，连长期品牌、研发和认证成本都没算进去；以现在的数据看，进场后大概率先撞上无利润和无销量。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):0.00%Alternatives- 可重复使用的压缩收纳袋：通常比硬挺收纳包更便宜，体积更小，适合想降低托运行李空间的人。
- 一次性/低价旅行分装袋组合：用普通拉链袋或分装袋替代整套收纳系统，门槛更低、购买更方便。
- 现有行李箱自带隔层整理方案：直接利用行李箱内衬、网袋或绑带完成分类，无需额外购买整套收纳包。
- 真空压缩袋：如果用户主要目标是节省空间，这类方案通常比多件套收纳包更有效，也更适合长途旅行。
- 普通洗衣袋/鞋袋单品：只在最需要隔离鞋子或脏衣物时购买单件，成本远低于整套旅行收纳套装。
- 简易打包收纳袋（束口袋、帆布袋、超市整理袋）：更轻、更便宜、随手可得，适合临时出行或预算敏感用户。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不适合现在进入：样本里只有 1 个新品牌 ZOMFELT、1 个新上架 ASIN B0GY8Q3L87，当前看到的是“新品牌入场后直接亏损、且销量不稳”的早期信号，不足以证明有稳定赚钱窗口。更关键的是，唯一可见产品虽然毛利率有 18.9%，但品牌层面成功率是 0%，且当前市场没有任何老品牌参与，说明不是成熟机会，而是数据太少、验证不足的试探期。
New products with Highest revenueMost investment in new productsLeast investment in new productsZOMFELT
Recent Monthly Revenue (USD):-(-)B0GY8Q3L87 (4.8/5 (26 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0GY8Q3L87 (4.8/5 (26 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场目前不可进入，而且是明显的低质量市场：只有1个新品牌ZOMFELT、1个新上架ASIN B0GY8Q3L87，样本里新品牌新上架成功率为0.00%，这不是机会，而是失败信号。 现有唯一可见产品利润率只有18.9%，虽然没低到你定义的10%以下价格战极端区，但它是非盈利、无活跃销售、且是高度同质化的同款基础收纳套装，说明靠常规打法很难跑通。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Non-Profitable Products
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
B0GY8Q3L87ZOMFELT2026-04-23No$27.2-pcs$-18.87%$-Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0GY8Q3L87ZOMFELT2026-04-23No$27.2-pcs$-18.87%$-#New Product Success Rates
Listing这个市场不值得进入，且已经是明显的价格战/同质化市场。我们看到的新品牌只有 ZOMFELT 一个，且它的新上架产品 B0GY8Q3L87 直接失败，整体新上架盈利率是 0%，说明当前样本里几乎没有可复制的正向成功案例。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
ZOMFELT#Success Rate by Entry Time
Listing这个市场不值得进入，结论很明确：已经进入价格战/饱和风险区，且新品牌几乎没有可复制的成功样本。 现有数据里，新品牌只有 ZOMFELT 一个案例，且它是新品牌新上架后直接失败：ASIN B0GY8Q3L87，26 条评论，评分 4.8，但仍然是非盈利、无活跃销量，首三个月平均也只有 50 件，不能算真正跑通。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 1 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases