
结论很明确:这个市场不值得进入,已经处于明显价格战和拥挤状态,新品牌和大品牌都没有好的胜算。 12个新发布产品里,新品盈利率是0%,最近进入的品牌几乎全部落在非盈利区间,说明现在不是“做得更好就能赢”,而是利润空间已经被压没了。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
结论很明确:不建议进入,这个市场对新卖家和大品牌都不成立。 这不是一个适合下注的机会,核心原因是新品几乎全军覆没,利润被压到低位,且竞争已经被老品牌和一批新品牌挤满。
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不值得进入:已出现明显的价格战和失败信号,新品牌几乎没有可复制的成功路径。 现有数据里,2个新品牌样本都没有跑通,盈利率是0%,而且新品牌新品盈利率也是0%;更糟的是,已看到多个新上架ASIN利润只有4.4%到5.3%,远低于你要求的15%及以上可接受线,属于高风险低回报市场。
这个市场不适合进入,结论很明确:新品牌几乎没有真正跑通,且已经进入明显的低利润混战。 12个新发布里没有任何一个达到可确认的盈利成功,市场新发布盈利率是0.00%,而新产品利润区间只有-10.81%到15.28%,已经非常接近价格战地带。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
![]() | B06Y1YD5W7 | Instant Pot | 2017-07-07 | Yes | $87.69 | 7000pcs | $613830.0 | 24.17% | $148362.72 |
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
![]() | B0H3BRX99X | OLIXIS | 2026-05-29 | No | $44.95 | 500pcs | $22475.0 | -11.38% | $-2557.65 |
![]() | B0H3B9519Y | NEWBULIG | 2026-05-29 | No | $46.09 | 100pcs | $4609.0 | -10.38% | $-478.41 |
![]() | B0H3BRYK16 | NEWBULIG | 2026-05-29 | No | $45.24 | 50pcs | $2262.0 | -11.46% | $-259.22 |
![]() | B0FY39DHNL | carori | 2025-10-28 | No | $69.08 | 50pcs | $3454.0 | 4.4% | $151.98 |
![]() | B0FWYML4LD | MENTENSIL | 2025-10-18 | No | $55.99 | -pcs | $- | 5.28% | $- |
![]() | B0H3BDXVLG | OLIXIS | 2026-05-29 | No | $- | -pcs | $- | -% | $- |
![]() | B0GYXBKMPG | carori | 2026-04-29 | No | $- | -pcs | $- | -% | $- |
![]() | B0H71CVH5J | NEWBULIG | 2026-06-30 | No | $- | -pcs | $- | -% | $- |
![]() | B0GHPBS24R | MENTENSIL | 2026-01-19 | No | $- | -pcs | $- | -% | $- |
![]() | B0GXKV5FHP | Instant Pot | 2026-04-17 | No | $- | -pcs | $- | -% | $- |
![]() | B0GHR19ZS1 | Hestroney | 2026-01-20 | No | $- | -pcs | $- | -% | $- |
![]() | B0FNLQQGPH | KAIVESEA | 2025-08-24 | No | $- | -pcs | $- | -% | $- |
这个市场不适合进入,已经明显进入价格战和过度拥挤状态。 12个新上架产品里,新品成功率是0%,整体可识别盈利率只有7.14%,而新品牌与老品牌的新发布都没有跑出任何可识别盈利案例,说明不是“谁更会做就能赢”,而是这个品类本身已经把利润压没了。
What is the ratio of profitable products
What is the ratio of different brands owning all nonprofitable new products
这个市场不值得进入,已经明显走向价格战和过度饱和。 近两年的新增品牌里,6个新品牌、12个新上架里新品牌新品成功率是0%,而最近一年新增样本几乎全部落在非盈利区间,说明越晚进来越难赚到钱。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 2 |
| 2026 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 7 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/8 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2025/9 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/10 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 |
| 2025/11 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 |
| 2026/5 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 2 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |