- Benchmark ASIN0735382948
- MarketplaceUS
- Category ID5044
- Analyzed Products
- Keywordcraft supplies
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-30
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很直接：这个市场不值得进入，已经是低利润、低成功率的价格战环境。 现有数据里没有任何可验证的新品牌成功样本，市场里可见的“能卖”案例也只是老品牌 Brass Monkey 在低价位硬扛，利润率只有 9.02%，说明这里不是给新进入者赚钱的赛道。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
Old Brands
#Budget Requirement
Listing结论很明确：不适合进入，预算虽然够单个ASIN起步，但这个市场已经接近价格战和低利润陷阱，不是好赛道。 你现在的500000 CNY，单看启动资金是“能进场”的，但从实际赚钱概率看，这个类目对小品牌并不友好；更重要的是，现有可见样本里没有形成可复制的“低成本稳定盈利”路径。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
Alternatives- 免费/低门槛的打印贴纸素材：在 Etsy、Canva 或免费素材站下载鸟类/讽刺风格贴纸模板，自行打印在普通贴纸纸上，成本通常更低、也更灵活。
- 可移除贴纸单张包：直接买散装的讽刺语录贴纸、动物贴纸或 vintage 风格贴纸，而不是整本贴纸书；更便宜，且不需要整本翻找。
- 数字贴纸包：如果用户只是想要“好玩、带态度”的素材，可改用 iMessage/WhatsApp/GoodNotes/Procreate 数字贴纸包，获取更快、价格更低，适合线上使用。
- 邮票式印章套装：购买鸟类图案或幽默短句橡皮章/自印章，单次投入后可反复使用，比不断买贴纸更省，适合手账和卡片。
- 和纸胶带/标签纸：若目的是装饰手账、日历或礼品，和纸胶带或小标签纸通常更通用、单价更低，也更容易补货。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入。 现有数据里没有形成可复制的新品牌成功样本，反而是老品牌 Brass Monkey 依靠品牌势能在低价位上做出销量，但利润率只有 9.0%，已经落入明显的价格战区，说明这个赛道对新进入者并不友好。
Old brand with the most profitable new productsBrass Monkey
Recent Monthly Revenue (USD):-(-)B0DJBMG2Y5Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$798.00(100pcs/month)0735382948 (4.8/5 (151 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
0735382948 (4.8/5 (151 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Sales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0DJBMG2Y5Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合进入：当前数据直接显示为低利润、低成功率的价格战市场，而且没有出现可验证的高质量新品牌成功案例。 现有可识别样本里，整体可判定为盈利的产品占比是0%，新上架产品盈利占比也是0%；利润率分布里，已知样本全部落在0%~10%区间，说明进入后很容易被低毛利和竞争压垮。
证据很明确：Brass Monkey 这类可见品牌表现为2个产品全亏/不盈利，成功率0.00%，其中 0735382948 价格约$7.98，月销100，月营收$798，但利润率只有9.0%，最近月利润仅$71.98，早期投入却达到$2,658.74；另一个同品牌 ASIN B0DJBMG2Y5 也在非盈利列表中。 这说明即使有销量，也只是薄利甚至不够覆盖更完整的长期投入；而且市场里没有看到可证明的“真小商家”成功样本，反而更像是品牌驱动或强营销驱动的生存模式。你当前预算是500,000 CNY，资金并不是最大问题，问题是这个赛道的回报结构太差，且新品牌成功证据缺失；如果要打进去，基本需要更强的品牌力、营销强推，甚至带有“掠夺式”投放特征，普通小商家不该进场。
结论很硬：不要进入。 大品牌也不值得重仓，因为这是低毛利、低成功率市场；小商家更不应进，因为没有看到无需强营销/异常打法的真实成功案例。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Non-Profitable Products
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
0735382948Brass Monkey2024-01-11No$7.98100pcs$798.09.02%$71.98B0DJBMG2Y5Brass Monkey2024-10-01No$--pcs$--%$-No profitable product data available for new products#New Product Success Rates
Listing这个市场不值得进入，结论很明确：整体几乎没有可验证的盈利样本，连新产品盈利率都是0%，属于高竞争、低回报的市场。 现有数据里，市场整体可识别盈利产品占比为0%，新产品盈利占比也是0%；而你关注的样本中，核心品牌 Brass Monkey 作为老品牌，两个可识别产品全部不盈利，说明这不是“新手可捡漏”的市场，而是老品牌也在承压的价格和利润双杀环境。
No data availableNo data availableNo data available#Success Rate by Entry Time
Listing这个市场不适合进入，结论很明确：当前样本里几乎没有新品牌和新发布产品，且可识别的整体盈利率为0%，已经不是可验证的增长机会。 对大品牌来说也不值得进，因为现有能跑量的代表产品仍是老品牌 Brass Monkey，但利润只有9.02%，已经落在价格战/低利润边缘；对小品牌来说更不友好，样本中没有任何可称为真正成功的新品牌案例，无法证明存在低成本切入窗口。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases