- Benchmark ASINB0FG352ZWR
- MarketplaceUS
- Category ID1055398
- Analyzed Products
- Keywordovernight oats container, yogurt parfait cups, breakfast snack cup
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-30
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很直接：这个市场不值得进入，已经是明显的饱和叠加价格战市场。 新品牌一共18个，已经触发过度拥挤警报；新品牌新品盈利率是0%，全部46个新品牌新品都没跑出有效利润，放到所有新发布产品里，真正盈利的只有1.30%，而最近入场的产品利润率大多落在0%以下，说明竞争不是“能不能做”，而是“进去后大概率被卷亏”。
证据非常清楚，且对大品牌和小生意都不友好。 市场里有37个老品牌在压阵，像 SECLENT、GLATABAM、Torchero、Miuyhji、EWAFILU 这些品牌都在持续铺新品，但结果几乎都是亏损：SECLENT 13个产品里0个盈利，GLATABAM 7个产品里0个盈利，Torchero 4个产品里0个盈利，Miuyhji 1个新品亏损，EWAFILU 2个新品全亏。具体看代表性样本，GLATABAM 的 B0FQ4S4LFC 还有 -17.64% 利润率，Torchero 的 B0GV2QQF71 是 -21.54%，SECLENT 的 B0GT3924ST 是 -24.29%，Miuyhji 的 B0FG2KFZDN 虽然做到了 100 单/月、214,400 美元收入，但利润率仍是 -9.07%，而且花了 9,662.94 CNY；EWAFILU 的 B0H7VKN5G3 只有 5.71% 利润率，几乎没有可持续空间。更关键的是，样本里 1218 评的 Miuyhji、395 评的 Torchero，和多条 500+ 评新品一起出现，这种评论密度很像强推式打法，不是小生意能复制的正常打法。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很明确：这个市场不值得进入，且用户预算不够支撑一个有胜算的切入。 这里已经出现明显的价格战和高失败率，新品利润空间普遍很薄，用户的50万人民币只能覆盖少数单品的前期投入，远远不够支撑后续品牌、研发和长期投放。
Early sourcing + logistics + marketing budget (USD)$7,987.95 - $29,403.25Explains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?37.66%New listing success rate (old brands):3.45%New listing success rate (new brands):0.00%Which old brands have these successful new listings?Alternatives- 一次性带盖布丁杯/甜品杯套装：比专用保鲜罐更便宜，适合临时做隔夜燕麦、酸奶杯、分装零食，且买了即用无需清洗。
- 可重复密封的酱料杯/小号调味杯：容量更小、价格更低，适合分装酸奶、坚果、燕麦配料，携带和冷藏都更方便。
- 带盖小号梅森罐平替：在不追求外观的前提下，普通宽口小玻璃罐往往更容易买到，容量选择多，也能覆盖隔夜燕麦和早餐分装。
- 食品级PP小圆罐/外卖打包杯：轻便、耐摔、单价低，适合办公室早餐、通勤带餐，比玻璃容器更省心。
- 家用旧食品罐再利用方案：如果酱瓶、酸奶杯、婴儿辅食罐清洗后重复使用，几乎零成本，可直接承担同类分装需求。
- 早餐预调干料袋+饮用时再加液体：如果用户主要是为了快速早餐，可用密封袋把燕麦、坚果、种子提前分装，到时直接倒入杯中或与牛奶混合，比专门容器更省空间。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不该进入：已经明显进入过度拥挤和价格战区，新老品牌几乎都在亏，成功率只有2.40%，而新品盈利率只有1.30%。 你现在面对的不是“还能不能做”，而是“要不要避免被卷进去”；从数据看，答案是否定的。
市场里新品牌进场很多，且旧品牌占据了新上架产品的主体，说明竞争早就不是空白期。新品牌的样本里，盈利几乎为零：GLATABAM 7个产品里0个盈利，Torchero 4个产品里0个盈利，Miuyhji 1个产品亏损，EWAFILU 2个产品全亏；更关键的是，Miuyhji 单个ASIN预算已经到 9662.94 CNY，却只有 9.07% 的亏损边缘结果，Torchero 也要约 7204.19 CNY 预算，依然是 -21.54%，GLATABAM 的高销量款仍然是 -17.64% 和 -27.66%。这说明这里不是“低预算可快速切入”的市场，而是“投了钱也很难跑赢”的市场；如果没有明显创新、品牌势能或渠道优势，小生意会被直接挤出。大品牌也不该进，小生意更不该进。
New products with Highest revenueGLATABAM
Recent Monthly Revenue (USD):-(-)B0G4PG7LK6 (4.7/5 (588 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0FR3MNCCCBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$2,776.00(200pcs/month)B0FQ4S4LFC (4.7/5 (596 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Old brand with the most profitable new productsSECLENT
Recent Monthly Revenue (USD):-(-)B0GT3924ST (4.8/5 (6 Reviews))Brand is an old entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0GT2Y9BJSBrand is an old entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0FH53RBP6Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQLeast investment in new productsTorchero
Recent Monthly Revenue (USD):-(-)B0GV2QQF71 (4.6/5 (395 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):-(-)B0GV2ZB247 (4.6/5 (395 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0H3V1HW82Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQMost investment in new productsMiuyhji
Recent Monthly Revenue (USD):$2,144.00(100pcs/month)B0FG2KFZDN (4.5/5 (1218 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQBlack HatNet profit margin below 10.00%Least profitable new productsEWAFILU
Recent Monthly Revenue (USD):-(-)B0H7VKN5G3 (4.8/5 (8 Reviews))Brand is a new entry in this marketNew ReleaseToo Early to DetermineWhite HatNet profit margin below 10.00%Recent Monthly Revenue (USD):-(-)B0GX9FWKBNBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 四色搭配，视觉更醒目，图片点击率高
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- 双层分仓设计，适合酸奶+脆料，功能差异明显
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- 透明杯身可展示分层食物，成像更有食欲
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- 适合通勤、健身、早餐备餐，受众明确
B0DPNN7TCS (4.8/5 (402 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 整套蓝色外观很突出，和常见透明杯差异大
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- 150只大包装，更适合派对和批量摆盘
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- 杯盖+勺子齐全，成套感强，便于下单
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- 小容量单份杯型，适合甜品展示和外带
B0G4M1SR42 (4.7/5 (57 Reviews))Brand is an old entry in this marketNew Upgraded Version on Old ASINSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入：新品盈利面极差，已经是明显的价格战/过度拥挤市场。 新品里只有3.9%落在10%-20%利润区间，0%-10%只有3.9%，而亏损新品占了55.8%；更关键的是，低于0%的新品占57.1%，说明绝大多数新品连基本利润都做不出来。
Profitability difficultyHigh Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0DPNN7TCSTribello2024-12-09Yes$18.781000pcs$18780.012.39%$2326.85
B0CHDWQQ11Canfanni2023-09-06Yes$14.31400pcs$5724.011.89%$680.59B0G4M1SR42Mifoci2025-12-01Yes$24.13200pcs$4826.013.6%$656.34
B0D9NP4M85Mitsemmo2024-10-19Yes$13.9950pcs$699.511.95%$83.6Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0G4M1SR42Mifoci2025-12-01Yes$24.13200pcs$4826.013.6%$656.34#New Product Success Rates
Listing这个市场不适合进入，已经接近/属于价格战与饱和区。 新品牌新上架里，盈利率几乎为零：新品牌新发布盈利率为0%，全部46个样本都是亏损；放到所有新发布样本看，盈利也只有1.33%，而新发布整体盈利占比只有1.30%。同时，老品牌新发布的亏损率高达96.55%，说明这个类目不是“新手友好”，而是被老牌和成熟卖家挤压得非常厉害。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
MifociNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
SECLENTUWILLIONOther#Success Rate by Entry Time
Listing这个市场不值得进入，已经进入过热和价格战区。 近期新品几乎全部由新旧品牌密集推出，但新品牌新上架盈利率为0%，新上架非盈利率高达95.83%，老品牌新上架非盈利率也达到96.55%；同时，最近一年新品里，亏损/低利润产品占比压倒性更高，利润表现明显走弱，说明竞争不是在变好，而是在加速恶化。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 8 13 1 1 0 0 0 27 2026 7 2 1 0 0 0 0 17 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 1 2 0 0 0 0 0 3 2025/9 6 8 0 0 0 0 0 7 2025/10 1 1 1 0 0 0 0 5 2025/11 0 2 0 0 0 0 0 2 2025/12 0 0 0 1 0 0 0 10 2026/1 0 0 0 0 0 0 0 1 2026/2 0 1 0 0 0 0 0 1 2026/3 1 0 1 0 0 0 0 2 2026/4 0 0 0 0 0 0 0 1 2026/5 6 1 0 0 0 0 0 7 2026/6 0 0 0 0 0 0 0 2 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesCanfanniB0CHDWQQ11 (4.5/5 (799 Reviews))4 Pack Overnight Oats Containers with Lids, Oatmeal Container, 16oz Leak Proof Oats Jars, BPA Free, Reusable, Portable Plastic Food Storage Container for Oatmeal, Yogurt, Soup, Cereal, Milk and More
This listing is deemed profitablePrice (USD)$14.31Released TypeOld Release (2023-09-06)Brand is an old entry in this marketSize and Weight21.9 x 9.9 x 9.9 cm, 259.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
4只装16oz圆柱罐身，带四点锁扣密封盖，偏向便携分装的标准通用外观Key Buying Motive
四点锁扣+密封圈，主打防漏便携和可冷冻/微波/洗碗机使用Target Customers
上班通勤、健身餐备餐、想把燕麦/酸奶/谷物做成单份随身早餐的人群Early Investment
Investment
Monthly Revenue (Recent) (USD)$5,724.00400 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight7.29% / 11.89%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-4.90% / -0.30%Peak / Non PeakSales & BSR Performance
MitsemmoB0D9NP4M85 (4.2/5 (846 Reviews))Mitsemmo Snack Cup,Reusable Snack Container with Lid,Yogurt Parfait Cups and Spoons,600ml+270ml Breakfast On The Go,Portable Cereal To Go Travel Cereal Bowl and Milk Container(Bule)
This listing is deemed profitablePrice (USD)$13.99Released TypeOld Release (2024-10-19)Brand is an old entry in this marketSize and Weight19.4 x 9.9 x 9.8 cm, 163.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
蓝色配色在同类早餐收纳杯中更醒目，偏年轻化和通勤风格, 上下双层分仓设计，顶部小仓+底部大仓，且双盖可合并或分离Key Buying Motive
双层分仓+可折叠勺+独立防漏盖，适合干湿分离后再混合食用Target Customers
适合通勤上班族、健身前后需要随手吃早餐/加餐的人群Early Investment
Investment
Monthly Revenue (Recent) (USD)$699.5050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight7.56% / 11.95%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-3.37% / 1.02%Peak / Non PeakSales & BSR Performance
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