- Benchmark ASINB0DSZGKX8Y
- MarketplaceUS
- Category ID11091801
- Analyzed Products
- Keywordguitar picks, guitar plectrums
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-30
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，已经是明显的饱和+价格战市场。 新品牌进入有15个、近一年新上架33个，但新品牌新品成功率是0%，所有可识别的新上架产品里都没有跑出稳定盈利；同时市场整体可识别利润率区间只有-13.08%到12.58%，低于10%的产品占主导，说明不是“还能试试”的阶段，而是已经被低利润挤压得很厉害。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很直接：这个市场不适合进入，尤其不适合小商家和大品牌硬闯。 现有数据已经显示出明显的价格战特征：高利润产品只剩少数，且新品牌新上架几乎全军覆没；用户预算500,000 CNY表面上能覆盖单个ASIN的前期投入，但对这种市场来说，钱不是最大问题，问题是进入后很难做出正利润。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?33.33%New listing success rate (old brands):0.00%New listing success rate (new brands):0.00%Alternatives- 手指拨片（fingertip picks）/拇指拨片：更便宜、无需单独携带，适合不想丢失普通拨片的人，也更适合原声扫弦入门。
- 手机上的拨片模拟/节拍练习App：当用户只是想练节奏、分解和弦或临时替代练习时，几乎零成本、随手可用。
- 旧信用卡/会员卡裁成临时拨片：非常便宜且易获得，适合应急练习或忘带拨片时替代。
- 硬塑料包装片/薄片改造拨片：从日常废弃塑料中裁切，成本极低，适合低预算练习者。
- 钥匙扣式拨片收纳器附带的现成拨片：对经常丢拨片的用户更实用，购买门槛低、使用更顺手。
- 手指甲护甲胶带/指甲保护贴：对民谣吉他或指弹用户，可在不买拨片的情况下获得更稳定的触弦手感。
- 吉他指套/拨片环：比挑选具体拨片材质更省心，尤其适合初学者或手部力量较弱的人。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，属于明显的过度拥挤且价格战市场。 新品牌已进入15个，新增上架33个，但新上架盈利率是0%，整体盈利产品占比只有4.38%，说明不管是新手还是老牌玩家，绝大多数都在亏或接近不赚钱。
New products with Highest revenuePlornix
Recent Monthly Revenue (USD):$8,800.00(2000pcs/month)B0G3599M1Y (4.8/5 (206 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Old brand with the most profitable new productsFender
Recent Monthly Revenue (USD):$406.00(50pcs/month)B001OI8VEO (4.8/5 (942 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableLeast profitable new productsMost investment in new productsLeast investment in new productsLIMGUVK
Recent Monthly Revenue (USD):-(-)B0GWPXTTKJ (5/5 (3 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0GWPJ833S (1/5 (1 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0GWQ1HJ9FBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 天然虎眼石纹理独特，每片花纹都不一样
- |
- 抛光宝石外观像纪念礼物，视觉冲击强
- |
- 适合送礼和展示，容易吸引点击购买
B0GWPXTTKJ (5/5 (3 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
Differentiation:- 干花树脂包裹，外观比普通拨片更有辨识度
- |
- 彩色花朵图案鲜明，适合喜欢文艺风的用户
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- 兼具实用和礼品感，图片更容易吸引眼球
B0CS675MT7 (4.4/5 (52 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing结论很明确：这个市场不值得进入，已经处在严重价格战和过度拥挤状态。 新品牌一共15个，市场里32.6% 的产品利润率低于0%，而新产品里只有 15.15% 落在10%~20%利润区间，0%~10%有24.24%，再加上33.33%数据缺失，能稳定证明“好赚”的新产品非常少；更关键的是，新品牌新上架产品成功率是0%，而最近几个月新品牌持续大量上新却几乎全军覆没，说明市场正在往更激烈的竞争方向走。
Profitability difficultyHigh Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0DR74GCL4Fematin2024-07-09Yes$9.65400pcs$3860.018.96%$731.86B0DSZGKX8YPEASUG2025-01-14Yes$9.02100pcs$902.013.76%$124.12
B0DT725411InnoHHustle2025-03-18Yes$8.6650pcs$433.013.81%$59.8B001OI8VEOFender2014-05-28Yes$8.1250pcs$406.013.16%$53.43
B07YFM4X6XFrienda2019-09-26Yes$7.9950pcs$399.511.33%$45.27B0CS675MT7Sliverdew2024-04-02Yes$7.5950pcs$379.510.18%$38.64Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0G3599M1YPlornix2025-11-20No$4.42000pcs$8800.0-20.89%$-1838.32
B0FRDYSLXQAitoper2025-09-17No$3.79400pcs$1516.0-31.85%$-482.84
B0G2WP84S5Xelsluthe2025-11-19No$5.9950pcs$299.5-6.12%$-18.32
B0GDXZ12F6Exircy2026-01-04No$6.2850pcs$314.0-4.25%$-13.34
B0FY6F3LVSPEASUG2025-11-01No$8.02100pcs$802.09.31%$74.67B0GWPXTTKJLIMGUVK2026-04-10No$9.99-pcs$-13.39%$-
B0G4KS5ZSRGeneric2025-11-30No$6.99-pcs$--0.7%$-
B0FZVFCMT3YBEATY2025-11-05No$5.38-pcs$--14.45%$-
B0GCS9Q1M9MOPFOL2025-12-27No$9.99-pcs$-11.23%$-
B0GKGKW4R9JJUNW2026-01-29No$5.91-pcs$--9.01%$-
B0GDFPGT62Psyqtsuary2025-12-31No$8.2-pcs$-6.63%$-
B0GWLBG3QWTaxhtext2026-04-09No$9.98-pcs$-12.27%$-B0GWPJ833SLIMGUVK2026-04-10No$9.87-pcs$-11.86%$-
B0GGCKSWZDXuxing2026-01-12No$8.98-pcs$-8.47%$-
B0G1BCXJLNTWZKXC2025-11-07No$9.49-pcs$-8.28%$-
B0GJ6BPS61Skrfren2026-01-22No$5.71-pcs$--13.92%$-
B0GV4DMQM2KEIAHUAN2026-03-27No$7.98-pcs$-8.79%$-
B0GDMYFB6NGeneric2026-01-01No$6.24-pcs$-1.23%$-
B0G3P756WTYreamont2025-11-24No$7.99-pcs$-5.72%$-
B0GJSG2VKDNexusPulse2026-01-26No$5.96-pcs$--20.79%$-#New Product Success Rates
Listing这个市场不值得进入，已经处于明显的价格战/饱和风险区。 新品牌新品里可识别的盈利率是0%，整体市场可识别盈利率也只有4.38%，而且样本里新上架产品32个全部不赚钱；这不是“少数失败”，而是新入场几乎没有跑出来的信号。对大品牌和小品牌来说都不适合现在入场，尤其小品牌更不应进入。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
Other#Success Rate by Entry Time
Listing这个市场不值得进入，结论很明确：新品入场几乎全面失利，且已经进入高竞争/价格战状态。 近一年共看到33个新发布，15个是新品牌；但新品牌新发布盈利率为0%，老品牌新发布盈利率也为0%，整体新发布盈利率同样是0%。这不是“还能试一试”的市场，而是已经被同质化和低利润挤压到很难赚钱的市场。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 2 0 0 0 0 0 0 14 2026 0 0 0 0 0 0 0 17 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 1 0 0 0 0 0 0 1 2025/10 0 0 0 0 0 0 0 2 2025/11 1 0 0 0 0 0 0 8 2025/12 0 0 0 0 0 0 0 3 2026/1 0 0 0 0 0 0 0 10 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 2 2026/4 0 0 0 0 0 0 0 4 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesFender Classic Celluloid Guitar Picks 346 Shape, Guitar Accessories, Tortoise Shell, Medium, 12-Pack
This listing is deemed profitablePrice (USD)$8.12Released TypeOld Release (2014-05-28)Brand is an old entry in this marketSize and Weight10.7 x 6.4 x 0.9 cm, 10.00gProfitable Factors
Established brand with longevityBased on old ASINDesign & Appearance
经典玳瑁色外观，偏传统专业演奏风格, 346大号菱形/三角轮廓，握持面积更大，适合需要更稳手感的玩家Key Buying Motive
Celluloid材质带来更传统的触感和温暖圆润音色，12片装适合高频消耗Target Customers
偏好Fender品牌、追求经典手感与传统音色的吉他手Early Investment
Investment
Monthly Revenue (Recent) (USD)$406.0050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight10.69% / 13.16%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight10.07% / 12.54%Peak / Non PeakSales & BSR Performance
Frienda 20 Pieces Metal Guitar Picks with 2 Black Plectrums Holder 1 Storage Case Stainless Steel Silver Picks Accessories for Electric Guitar Bass Ukulele Music Lovers Gifts
This listing is deemed profitablePrice (USD)$7.99Released TypeOld Release (2019-09-26)Brand is an old entry in this marketSize and Weight13.8 x 9.6 x 1.6 cm, 45.00gProfitable Factors
Based on old ASINLow pricing strategyDesign & Appearance
银色金属光泽，区别于常见塑料拨片的彩色印花风格, 20片金属拨片+2个可贴式收纳夹+1个收纳盒的组合套装Key Buying Motive
金属材质带来更耐用的手感和更特殊的音色Target Customers
适合想要低价一次性补齐多片拨片、并偏好金属音色体验的吉他/贝斯/尤克里里用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$399.5050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight8.50% / 11.33%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight5.75% / 8.59%Peak / Non PeakSales & BSR Performance
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