- Benchmark ASINB0H1L72MRX
- MarketplaceUS
- Category ID7792528011
- Analyzed Products
- Keywordbeauty tool, skin care tool
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-30
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很直接：这个市场不值得进入。 当前只看到 1 个新品牌 BIODANCE，2 个新上架里只有 1 个赚钱、1 个亏损，成功率 50%，样本太小但方向很清楚：它不是一个可复制的低门槛市场，而是一个靠单品差异和重投入才能跑出来的高门槛市场。对大品牌来说可以做，但要重投；对小商家来说，低预算合法切入的胜算很低。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing结论很明确：这个市场不值得进入。 你的预算 50万人民币只能覆盖单个ASIN的前期起步，但这个品类已经出现明显的价格战和高失败信号，用户现在入场风险很高，不适合大品牌，也不适合小商家。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):50.00%Which new brands have these successful new listings?Alternatives- 保湿喷雾/精华水：比这类“微泡吸收”产品更便宜、更容易替代日常补水和上妆前打底，用户通常可以用现有化妆水直接完成类似的“润肤+柔化底妆”目的。
- 凡士林/封闭型修护膏（薄涂）：成本更低、可得性更高，适合极干燥或局部起皮区域做临时打底，虽然肤感不同，但对“防卡粉、减少干纹显现”有实用替代性。
- 多合一保湿乳/凝乳：一步到位，使用门槛更低，适合把“精华+妆前保湿”合并，降低购买专用前导精华的必要性。
- 妆前保湿打底乳（含硅或保湿型）：如果用户核心诉求是让底妆更服帖，这类产品通常更直接，且比主打胶原/肽/泡泡科技的产品更成熟、选择更多、价格跨度更大。
- 可叠加的湿敷化妆棉/压缩面膜+平价化妆水：作为低成本替代方案，能快速补水并改善妆前干燥感，操作简单，适合偶尔需要“急救上妆”的用户。
- 保湿型面霜替代精华型前导：对于追求晨间快速护理的人，直接用现有面霜薄涂即可获得接近的润泽和妆前保护效果，避免购买单一功能的新奇概念产品。
- 基础护肤流程优化（洁面后直接保湿、减少强清洁/去角质频率）：这是最省钱的替代路径，往往能更稳定地改善干燥、粗糙和上妆起皮问题，而不必依赖单独的吸收增强产品。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不适合进入。 数据只显示 1 个新品牌 BIODANCE：它有 1 个盈利 ASIN B0H1L72MRX（售价 $21.18，利润率 28.01%，月销 3000，月收入 $63,540，早期投入 $11,645.47），同时还有 1 个亏损新 ASIN B0H4FKCZN6；也就是说这个样本里新品牌成功率只有 50%，但市场里看不到足够的新品牌涌入，也没有证据支持“可规模复制”的稳定机会。当前更像是靠单品爆款撑起来的高风险市场，不是适合大批量复制的赛道。
Most investment in new productsNew products with Highest revenueLeast investment in new productsBIODANCE
Recent Monthly Revenue (USD):$63,540.00(3000pcs/month)B0H1L72MRX (4.4/5 (186 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0H1L72MRX (4.4/5 (186 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0H4FKCZN6Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入：当前样本里只有1个新品牌 BIODANCE，却已经同时出现1个赚钱款和1个不赚钱款，成功率只有50%，看起来不是大规模新品牌涌入的红海，但也绝不是能轻松复制的低门槛市场。真正能赚钱的只有 B0H1L72MRX，靠的是明显的功能差异和品牌推动，而不是普通同质化打法；B0H4FKCZN6 则直接失败，说明只做“泡泡/打底”这类泛化卖点并不够。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0H1L72MRXBIODANCE2026-05-13Yes$21.183000pcs$63540.028.01%$17797.56Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0H1L72MRXBIODANCE2026-05-13Yes$21.183000pcs$63540.028.01%$17797.56#New Product Success Rates
Listing这个市场不适合进入：目前看到的不是可复制的蓝海，而是被单一品牌样本主导、靠旧款延伸和差异化功能勉强跑通的高门槛市场。对大品牌来说，能做但要重投；对小商家来说，合法、低预算地切入，胜算很低。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
BIODANCENonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
BIODANCE#Success Rate by Entry Time
Listing这个市场目前不适合进入，结论是偏高风险且不具备明显可复制性。 目前只看到 BIODANCE 这一家新品牌同时跑出一个成功款和一个失败款，样本太少，但信号很明确：新品牌新上架的成功率只有 50%，并没有形成稳定的可复制胜率；而 2026 年的新增节奏并没有显示出大量新品牌持续涌入，暂时不构成“品牌爆量式”的过热，但也看不到足够多的可持续赢家来支撑入场。
证据上，真正能拿来做标杆的只有 B0H1L72MRX。 这个 ASIN 属于新品牌新产品，白帽打法，价格 19.99 美元，月销 3000 件，最近月营收 63,540 美元，利润率 28%，早期投入约 11,645.47 美元，其中广告约 2,617.90 美元；它只有 186 条评论，属于真实可参考的“新品牌成功案例”，而且不是靠老品牌借壳。相反，B0H4FKCZN6 同品牌同为新上架，但直接是非盈利、无稳定销量、负向推广信号，说明这个市场对新品牌并不宽容，选品稍偏就会掉进亏损。结合市场规则，当前可见的新增成功样本过少，且没有出现 30~100+ 新品牌涌入的明确超饱和证据，但也没有形成足够多的高质量利润池；因此对大品牌和小商家都不能判定为高概率成功市场。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 1 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 1 0 0 0 2026/6 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesBIODANCEB0H1L72MRX (4.4/5 (186 Reviews))BIODANCE Collagen Peptide Liposome Bubble Booster, Micro-Bubble Foam Essence for Elasticity and Plumping, Hydration & Skin Prep Boost, Quick Morning Mask, Korean Skin Care | 3.21 fl.oz
This listing is deemed profitablePrice (USD)$21.18Released TypeNew Release (2026-05-13)Brand is a new entry in this marketSize and Weight14.0 x 4.6 x 4.4 cm, 290.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
粉色瓶身在同类护肤打底/精华中更偏少女感与精致感，视觉识别度较高, 泡泡精华/微泡发泡形态区别于常规液态精华，外观与使用体验更有记忆点Key Buying Motive
微泡发泡促进吸收，兼具晨间快速打底、保湿丰盈和妆前平滑三合一卖点Target Customers
追求快速晨间护肤、妆前服帖和“玻璃肌”妆效的人群Early Investment
Investment
Monthly Revenue (Recent) (USD)$63,540.003000 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight26.46% / 28.01%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight19.79% / 21.34%Peak / Non PeakSales & BSR Performance