RGBDOT Disco Ball Pencil Holder for Desk (2 PCS) - Disco Ball Pen & Makeup Brush Organizer with Silver Sequins, Disco Accessories Decor for Office, Home, or Bedroom - 4 in
Pencil Holders - 产品分析报告
  • Benchmark ASIN
    B0DPRTYHZ9
  • Marketplace
    US
  • Category ID
    12901041
  • Analyzed Products
  • Keyword
    office chair mat
  • Price Range
    -
  • Minimum Net Profit Margin
    10.00%
  • MOQ
    100
  • Est. Purchasing Cost
    No price data
  • Data Date
    2026-02-22
  • Your Budget (for new listing) (CNY)
    ¥500,000.00
Profitability Difficulty
Unknown
Unknown - Insufficient New Releases
Newly Released Counts (All Brands)
0
New Brand (0)
Old Brand (0)
Success rate (all brands)
0%
New Brand (0%)
Old Brand (0%)
Most products net profit margin range
N/A
Listing

Report summary from Keble AI Agent: Listing

这个市场不建议进入,结论很直接:当前是零盈利、零新品牌活跃、零新上架盈利的低活跃市场,不是可复制的赚钱赛道。 样本里可识别的盈利产品占比是0.00%,新上架产品盈利占比也是0.00%;品牌层面只有RGBDOT这一家老品牌,2个可识别产品全部不盈利,说明连老品牌都没跑通,更谈不上给新品牌或小商家提供可靠机会。

Recommended Products Features Direction
B0DPRTYHZ9
Why do customers choose it?
  • 银色镜面闪片外观,带明显迪斯科球反光效果
  • 4英寸圆球造型,属于常见装饰性桌面收纳杯
  • 兼具笔筒、化妆刷收纳和小型花瓶的多用途设计
  • 偏好迪斯科风、房间装饰感强的女性桌面收纳用户
  • Sales
    Avg. price: $24.99|Latest price: $24.99|Approx. recent monthly revenue: - (- pcs)|Net profit margin: 20.69%
    B0DSJQ334J
    Why do customers choose it?
  • 银色镜面亮片外观,偏复古迪斯科风格
  • 经典球形迪斯科球造型,4英寸左右小型桌面收纳杯
  • 兼具笔筒、化妆刷收纳和桌面装饰三种用途
  • 喜欢迪斯科风、Kawaii桌搭或房间装饰的女性用户
  • Sales
    Avg. price: -|Latest price: -|Approx. recent monthly revenue: - (- pcs)|-

    These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.

    New Brands
    VS
    Old Brands
    0 new brands1 old brands
    0 brands have new listings0 brands have new listings
    0 new listings0 new listings
    0 succeeded
    0 succeeded
    0 failed
    0 failed

    Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.

    Old Brands

      How much did others invest?

      Collapse
    • #Budget Requirement

      Listing

      这个市场不适合进入;你500,000 CNY的预算当然“能进场”,但进场后几乎没有可复制的盈利样本,属于高风险、低回报的死寂市场。 现有样本里可识别利润的产品全部为0%盈利,0个样本显示出稳定可做的新产品利润,连新上架产品的盈利率也是0%,这不是“预算不够”,而是“市场本身没有健康的赚钱结构”。

      证据很直接:在已识别的2个产品里,盈利率是0%,新上架产品盈利率也是0%;市场利润分布里没有任何产品落在10%以上的可用盈利区间,反而全部落在“其他”里。 代表性产品只有 RGBDOT 的 B0DPRTYHZ9,售价24.99美元,当前显示97条评价却无法持续出货,属于已失活的旧上架;另一个 B0DSJQ334J 甚至连可判断价格和销量的数据都缺失。RGBDOT 作为旧品牌样本,旗下2个产品全部非盈利,说明老品牌也没有跑通;而从产品形态看,这类迪斯科球桌面收纳杯只是常见外观+多用途堆叠,没有明显壁垒。再看市场节奏,时间趋势图是空的,说明没有可确认的增长迹象;总营收样本为0美元,进一步说明这个类目里的可见成交非常弱。对大品牌来说,没有足够利润池来撑品牌投入;对小商家来说,也没有<300评价的真实成功案例可借鉴,反而像是低销量、低活跃的空市场。

      Early sourcing + logistics + marketing budget (USD)
      N/A
      Explains the budget

      With all these investments, who has profitable new releases

      Alternatives
      1. 普通塑料笔筒:更便宜、用途更直接,适合只想收纳文具、不在意装饰风格的用户。
      2. 金属网格笔筒:价格通常更低、轻便耐用,办公室里更常见,替代“桌面装饰+收纳”的双重需求。
      3. 文件收纳杯/桌面收纳盒:很多办公场景本来就会附带使用,兼顾笔、剪刀、尺子等小物收纳,性价比更高。
      4. 回收玻璃罐或食品罐改造笔筒:几乎零成本,获取容易,适合预算敏感或临时使用场景。
      5. 桌面抽屉分隔盒:如果用户主要是为了让桌面整洁,这类方案比单个装饰性笔筒更系统,且更容易扩展收纳。

      Alternative solutions may pose a risk to your investment in certain markets.

    • #Brands Investment Analysis

      Listing

      这个市场不适合进入,结论很直接:只有老品牌在场、没有任何可识别的新品牌新上架、整体可盈利产品比例为0%,这不是增长市场,而是低活跃、低机会市场。 现有样本里唯一可看的品牌 RGBDOT 是老品牌,但它的2个可识别产品全部不盈利,成功率0%;再结合市场利润分布里2个样本都落在“other”区间、没有任何一档进入到明确可盈利区间,说明这里不是“能不能赚”的问题,而是“基本没有稳定胜出样本”。

      证据非常清楚:RGBDOT 的单品 B0DPRTYHZ9 标价24.99美元,表面毛利率20.69%,但最终仍被判定为不盈利,原因是同质化严重、市场太小或竞争过强;另一个单品 B0DSJQ334J 也同样失败。 这意味着这个类目不是靠正常铺货就能赢,旧品牌也没有打出可复制的盈利模型。对大品牌来说,虽然500000元人民币预算足够覆盖单个ASIN的前期投入,但这里缺少可验证的成功公式,盲目重投只会放大库存和营销损失;对小商家来说更不成立,因为没有任何真实的小商家成功案例可用作模板,且市场里没有看到清晰的新品牌增长信号,更不满足“<300评价的 genuine small business success”标准。

      你现在最该学的是“不要做什么”:不要做这种迪斯科球桌面收纳杯的同质化产品,不要指望20%+表面毛利就能转正,也不要把老品牌的失败款当成可复制机会。 这类目没有 oversaturation 的繁荣表象,但已经表现出低机会、低活跃、低可验证盈利的状态;如果一定要进入,至少要先找到明确差异化、能打穿市场的小众定位,否则不建议推进。

      RGBDOT
      Old brand with the most profitable new products
      RGBDOT Disco Ball Pencil Holder for Desk (2 PCS) - Disco Ball Pen & Makeup Brush Organizer with Silver Sequins, Disco Accessories Decor for Office, Home, or Bedroom - 4 in
      Recent Monthly Revenue (USD):-(-)
      B0DPRTYHZ9 (4.5/5 (97 Reviews))Brand is an old entry in this market
      Old ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ
      RGBDOT Disco Ball Pencil Holder for Desk
      Recent Monthly Revenue (USD):-(-)
      B0DSJQ334JBrand is an old entry in this market
      Old ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ
    • #Differentiations

      Unique productsCommon products
      RGBDOT Disco Ball Pencil Holder for Desk (2 PCS) - Disco Ball Pen & Makeup Brush Organizer with Silver Sequins, Disco Accessories Decor for Office, Home, or Bedroom - 4 in
      Differentiation:
      1. Product features and designs are too common without differentiation
      B0DPRTYHZ9 (4.5/5 (97 Reviews))Brand is an old entry in this market
      Old ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ
      RGBDOT Disco Ball Pencil Holder for Desk
      Differentiation:
      1. Product features and designs are too common without differentiation
      B0DSJQ334JBrand is an old entry in this market
      Old ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ
    • What net profit margin are others making?

      Collapse
    • #Net Profit Margins: All vs New

      Listing

      这个市场不值得进入:当前样本里可识别的产品只有2个,盈利产品占比0%,新上架产品盈利占比也是0%,而且核心样本里没有任何活跃销售。更关键的是,唯一可见品牌 RGBDOT 2个产品全部亏损,说明这不是一个适合中小卖家试错的市场,而是一个连基本转正都没跑通的弱市场。

      Profitability difficulty
      Unknown - Insufficient New Releases

      All products distribution on different profit levels

      All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other
    • #Top Products by Net Profit Margin

      Top 20 Non-Profitable Products

      Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.

      B0DPRTYHZ9
      B0DPRTYHZ9
      RGBDOT
      2024-12-09
      No
      $24.99
      -pcs
      $-
      20.69%
      $-
      B0DSJQ334J
      B0DSJQ334J
      RGBDOT
      2025-01-08
      No
      $-
      -pcs
      $-
      -%
      $-
      No profitable product data available for new products
    • Is this a good time to enter the market?

      Collapse
    • #New Product Success Rates

      Listing

      这个市场不值得进入,结论很明确:已经是零盈利、低活跃、旧品牌主导的高风险市场。 我没有看到任何可验证的赚钱新品牌样本,反而看到现有样本全部不盈利,且核心产品 B0DPRTYHZ9 只有 97 条评价、售价 24.99 美元,却仍然是非盈利且销售不活跃,说明这不是一个靠正常新品就能轻松做起来的赛道。

      证据非常硬:当前样本里可识别的盈利产品占比是 0.00%,新上架产品的盈利占比也是 0.00%;品牌层面只有 RGBDOT 一个旧品牌,2 个产品全部亏损,成功率 0.00%。市场里没有新品牌样本,也没有能证明“小卖家能合法跑通”的案例,只有 RGBDOT 这类旧品牌在做同类重复款,B0DPRTYHZ9 和 B0DSJQ334J 都是同一套银色镜面迪斯科球桌面收纳逻辑,说明产品差异很弱,属于典型的低区分度竞争。按你给的规则,利润率 20.7% 虽然不算差,但它没有带来有效销量,说明单看毛利根本不够,市场已经把利润压到只能靠更强品牌力、更多投放或更重运营去换。时间趋势也没有给出任何可用的新增增长信号,月度和年度的利润表几乎全空,市场活跃度本身就很差。

      对大品牌来说,这个市场也不是“可强攻”的类型,因为样本里已经是旧品牌单点占位、且所有已见产品都亏。若真要硬进,至少要准备高于当前单品账面投入的长期预算,还要补品牌、内容和认证成本;但即使你有 50万 CNY 预算,这也只够单个 ASIN 的前期铺货和推广,不足以改变这个赛道的低成交现实。对小卖家来说,更直接:没有真实的小卖家成功证据,反而很像必须靠重投放才能撬动的市场,不建议进入。

      No data available
      No data available
      No data available
    • #Success Rate by Entry Time

      Listing

      这个市场不值得进入,结论是直接放弃。 数据显示这里几乎没有可验证的新品牌机会:新品牌数为0、新发布可盈利产品为0,新发布产品的盈利率为0%,而且所有可识别产品里整体盈利产品比例也是0%,这已经不是正常竞争,而是明显的低回报/高风险市场。\n\n从时间和样本看,市场没有给出任何“正在变好”的信号:年度和月度发布趋势图都没有有效数据,盈利按发布时间的表也全部为空,说明当前报告里看不到可用的增长窗口;同时,价格与盈利门槛也非常苛刻,利润判定要求至少10%,而你看到的典型样本 RGBDOT 的 B0DPRTYHZ9 直接落在非盈利区,售价 $24.99,非峰值运费后利润率只有 20.69% 但最终仍被判定为不盈利,另一条 B0DSJQ334J 甚至连正常销量数据都没有。再加上市场里目前只识别到 1 个老品牌 RGBDOT,没有任何“真正的小商家成功案例”可供模仿;这意味着如果你是小业务,要么根本没有机会,要么必须依赖很重的品牌投入和长期打法,绝不是靠单个 ASIN 的基础预算 500,000 CNY 就能稳妥切入。\n\n最关键的判断:这不是适合大品牌也不是适合小商家的市场。 现在没有成熟的正向案例、没有新品牌成功样本、没有可复制的小商家路径;如果硬进,只会陷入低利润甚至亏损。

      How many products released each year

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

      How many products released each month

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

    • #Net Profit Margins by Entry Time

      Different profit ratios of products released in year

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      202200000000
      202300000000
      202400000000
      202500000000
      202600000000
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable

      Different profit ratios of products released in month

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      2025/700000000
      2025/800000000
      2025/900000000
      2025/1000000000
      2025/1100000000
      2025/1200000000
      2026/100000000
      2026/200000000
      2026/300000000
      2026/400000000
      2026/500000000
      2026/600000000
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable
    • What factors contribute to success or failure?

      Collapse
    • #Case Study

      Success Cases
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