
这个市场不建议进入,已经明显是过热且接近价格战的盘子:新品牌只有12个,但近期新品持续涌入,新增品牌并不低;更关键的是,新发布产品的盈利率只有48.57%,而且利润主要集中在20%~30%这一小段,低利润和亏损产品并不少,说明不是“随便做一款就能赚”的市场。对小品牌来说,真正能活下来的通常要做出明显功能差异,还常常要靠更激进的投放和营销;对大品牌来说,虽然有资源,但现在也不是好进场窗口。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
结论:不建议进入,这个市场已经明显偏向价格战且竞争过热。 你虽然有50万人民币预算,够做单个ASIN的前期启动,但按市场里能跑通的样本看,真正能站住的新品往往要2万—2.2万人民币一款起步,而且还要额外承担品牌、创新、认证等长期投入;这不是“够不够启动”的问题,而是“进来后能不能持续赢”的问题。
Some categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不适合进入,结论是直接放弃。 已经出现明显的价格战特征:可识别利润产品占52.50%,但新品盈利率只有48.57%,再叠加大量同质化“真空袋+无线泵”组合,说明不是靠简单复制就能赚钱的市场;对小品牌来说,能活下来的只有少数做出明显差异化的产品,且已经有老牌和新牌同时在抢。
这不是适合进入的市场:新品牌盈利率只有52%,但新产品可识别数据里,20%以下利润带仍占到41.43%,其中0%~10%只占8.57%,说明市场已经被少数高势能品牌和老品牌挤压,利润主要集中在23%~31%这一小段,高利润不是普遍机会而是少数赢家。 这意味着大多数新品会被迫卷入低利润竞争,尤其是新品牌新品未盈利比例高达42%,老品牌新品未盈利也有55%,不是好打的盘子。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0DRNRC5H5 | Vacbird | 2024-12-27 | Yes | $35.57 | 30000pcs | $1067100.0 | 26.02% | $277659.42 | |
![]() | B0F6YDDM8S | Vacbird | 2025-07-01 | Yes | $31.53 | 10000pcs | $315300.0 | 25.99% | $81946.48 |
![]() | B0GSZHLZ3B | lezecur | 2026-03-18 | Yes | $52.76 | 4000pcs | $211040.0 | 31.25% | $65950.0 |
![]() | B0FG285SBT | SUOCO | 2025-09-05 | Yes | $32.53 | 8000pcs | $260240.0 | 23.18% | $60323.64 |
![]() | B0GQGDY2XM | Vacbird | 2026-03-03 | Yes | $53.47 | 3000pcs | $160410.0 | 29.15% | $46759.52 |
![]() | B0F6Y3J5DQ | Vacbird | 2025-04-30 | Yes | $42.92 | 5000pcs | $214600.0 | 18.89% | $40537.95 |
![]() | B0F32QMPMR | UPGOGO | 2025-03-31 | Yes | $35.24 | 3000pcs | $105720.0 | 28.38% | $30003.34 |
![]() | B0DZXG6ZJK | Vacbird | 2025-05-15 | Yes | $47.16 | 2000pcs | $94320.0 | 29.52% | $27843.27 |
![]() | B0DRNQKXK4 | Vacbird | 2025-03-05 | Yes | $34.09 | 4000pcs | $136360.0 | 18.72% | $25526.6 |
![]() | B0DRNS5R5C | Vacbird | 2024-12-27 | Yes | $30.09 | 3000pcs | $90270.0 | 24.58% | $22188.37 |
![]() | B0B291QN6V | Amazon Basics | 2022-10-27 | Yes | $23.34 | 7000pcs | $163380.0 | 10.83% | $17694.06 |
![]() | B0GGHLDFSL | Vacbird | 2025-05-31 | Yes | $52.34 | 1000pcs | $52340.0 | 29.06% | $15210.01 |
![]() | B0F1TNTP2T | GONGSHI | 2025-03-15 | Yes | $33.36 | 4000pcs | $133440.0 | 11.1% | $14811.84 |
![]() | B0FQJ7CY1C | Vacbird | 2025-10-18 | Yes | $49.17 | 1000pcs | $49170.0 | 27.41% | $13477.5 |
![]() | B0FJM92JTF | Vacbird | 2025-08-31 | Yes | $51.45 | 1000pcs | $51450.0 | 24.63% | $12672.14 |
![]() | B0FCXLTX9Y | BlackVoyage | 2025-06-12 | Yes | $99.99 | 350pcs | $34996.5 | 33.05% | $11566.35 |
![]() | B0F32T777M | UPGOGO | 2025-03-31 | Yes | $42.09 | 900pcs | $37881.0 | 28.2% | $10682.45 |
![]() | B0F32P7CR6 | UPGOGO | 2025-03-31 | Yes | $38.22 | 900pcs | $34398.0 | 28.47% | $9793.12 |
![]() | B0FQH81BWH | Vacbird | 2025-10-25 | Yes | $43.38 | 700pcs | $30366.0 | 30.06% | $9128.02 |
B0F6Y6XSSM | Vacbird | 2025-07-01 | Yes | $36.22 | 1000pcs | $36220.0 | 23.6% | $8547.92 |
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
![]() | B0GSZHLZ3B | lezecur | 2026-03-18 | Yes | $52.76 | 4000pcs | $211040.0 | 31.25% | $65950.0 |
![]() | B0FG285SBT | SUOCO | 2025-09-05 | Yes | $32.53 | 8000pcs | $260240.0 | 23.18% | $60323.64 |
![]() | B0GQGDY2XM | Vacbird | 2026-03-03 | Yes | $53.47 | 3000pcs | $160410.0 | 29.15% | $46759.52 |
![]() | B0FQJ7CY1C | Vacbird | 2025-10-18 | Yes | $49.17 | 1000pcs | $49170.0 | 27.41% | $13477.5 |
![]() | B0FJM92JTF | Vacbird | 2025-08-31 | Yes | $51.45 | 1000pcs | $51450.0 | 24.63% | $12672.14 |
![]() | B0FQH81BWH | Vacbird | 2025-10-25 | Yes | $43.38 | 700pcs | $30366.0 | 30.06% | $9128.02 |
![]() | B0FNCW99YG | SpaceAid | 2025-08-22 | Yes | $45.37 | 1000pcs | $45370.0 | 18.72% | $8493.27 |
![]() | B0GSW886L1 | Dolmriek | 2026-04-22 | Yes | $40.96 | 600pcs | $24576.0 | 30.6% | $7520.26 |
![]() | B0FG2CGSR1 | SUOCO | 2025-09-05 | Yes | $30.55 | 1000pcs | $30550.0 | 23.19% | $7084.55 |
![]() | B0GX5YKH8G | Tinzum | 2026-04-14 | Yes | $38.36 | 700pcs | $26852.0 | 25.47% | $6839.21 |
![]() | B0FG29W2GC | SUOCO | 2025-09-05 | Yes | $28.42 | 1000pcs | $28420.0 | 23.99% | $6817.96 |
![]() | B0FQHZNR98 | Vacbird | 2025-10-18 | Yes | $54.17 | 400pcs | $21668.0 | 30.49% | $6606.58 |
![]() | B0FG2CCD2N | SUOCO | 2025-09-05 | Yes | $26.6 | 1000pcs | $26600.0 | 24.18% | $6431.88 |
![]() | B0G2X42YCZ | SUOCO | 2025-11-19 | Yes | $48.2 | 400pcs | $19280.0 | 28.78% | $5548.79 |
![]() | B0GLH75NDQ | YEEKORO | 2026-02-04 | Yes | $39.56 | 400pcs | $15824.0 | 33.29% | $5267.81 |
![]() | B0G2X72FJD | SUOCO | 2025-11-19 | Yes | $42.31 | 400pcs | $16924.0 | 27.42% | $4640.57 |
![]() | B0FG2B545G | SUOCO | 2025-09-05 | Yes | $28.49 | 600pcs | $17094.0 | 24.97% | $4268.38 |
![]() | B0FND1FP6B | SpaceAid | 2025-08-22 | Yes | $34.57 | 525pcs | $18149.25 | 22.8% | $4138.03 |
![]() | B0FG27Q55G | SUOCO | 2025-09-05 | Yes | $26.3 | 600pcs | $15780.0 | 24.65% | $3889.77 |
![]() | B0GKCZRXQ3 | YEEKORO | 2026-01-29 | Yes | $38.89 | 300pcs | $11667.0 | 32.99% | $3848.95 |
结论很明确:这个市场不适合进入,已经接近价格战区,而且对新卖家并不友好。 新品整体盈利率只有48.57%,利润率分布里20%~30%区间最多,但也有相当一部分落在10%以下;更关键的是,老品牌和新品牌都在持续吃到利润,说明竞争是“能卖但难赚”,不是一个适合稳健切入的市场。
What is the ratio of profitable products
What is the ratio of different brands owning all profitable new products
What is the ratio of different brands owning all nonprofitable new products
结论很明确:这个市场已经进入过度拥挤区,不适合现在再进。 近一年新品牌持续涌入,但新品牌新发布产品的成功率只有52%,失败率42%,而最近一段时间非盈利新品明显增多,竞争正在加速恶化。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 1 | 0 | 3 | 7 | 15 | 2 | 0 | 6 |
| 2026 | 0 | 0 | 3 | 2 | 4 | 4 | 0 | 23 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/8 | 0 | 0 | 0 | 5 | 3 | 0 | 0 | 2 |
| 2025/9 | 0 | 0 | 0 | 1 | 8 | 0 | 0 | 2 |
| 2025/10 | 0 | 0 | 1 | 0 | 2 | 2 | 0 | 0 |
| 2025/11 | 1 | 0 | 2 | 1 | 2 | 0 | 0 | 0 |
| 2025/12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 |
| 2026/1 | 0 | 0 | 0 | 2 | 1 | 1 | 0 | 2 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 4 |
| 2026/3 | 0 | 0 | 3 | 0 | 1 | 1 | 0 | 2 |
| 2026/4 | 0 | 0 | 0 | 0 | 1 | 1 | 0 | 7 |
| 2026/5 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 4 |