- Benchmark ASINB0GX9PGTNK
- MarketplaceUS
- Category ID1069478
- Analyzed Products
- Keywordoffice organizer
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-29
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不适合现在入场，结论很明确：样本里没有足够多的新品牌涌入，反而只有 Hanarook 这一家新品牌撑起全部可验证成功，说明不是开放型机会，而是窄市场、靠单点打法跑出来的市场。 目前能看到的盈利样本只有 1 个，利润率 15.18%，虽然没掉进低于10%的价格战区，但成功面太薄，不能把它当成适合普通新卖家的稳定机会。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing结论很直接：这个市场可以进入，但不是轻松盘；对大品牌和小商家都算‘有门槛、但仍可做’的市场。 目前看到的核心信号是：新品牌汉纳鲁克在 2026 年入场后，1 个可判定盈利、0 个亏损、1 个暂不可判定，已盈利主推款 B0GX9PGTNK 的利润率 15.18%，月销 100、月营收约 3,099 美元，说明市场里确实存在能跑通的单品。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):50.00%Which new brands have these successful new listings?Alternatives- 使用普通活页夹/文件夹 + 便签分隔：用现成的3孔活页夹、文件袋和标签页，自行按“财务/保险/医疗/联系人/遗嘱”分类，成本通常远低于专用终身规划本，且更容易按家庭习惯自由增删。
- 改用家用文件收纳盒 + 分类档案袋：把证件、保单、房契、医疗资料装进带标签的档案袋，再放入小型文件盒或防火文件箱；比买整套规划手册更通用，也更适合与其他家庭文件一起管理。
- 使用数字遗产/云端清单工具：用手机备忘录、加密云盘、密码管理器或共享文档记录资产清单、联系人、账户和葬礼意愿；入门门槛低、可随时更新，适合不想手写厚本子的人。
- 购买空白法律文件清单/遗嘱模板包：如果用户真正需求是“把关键事项列出来”，模板包或可下载表格往往更便宜，能快速打印、填写、复印，不必为大量冗余页面买整本。
- 选择银行保险箱/家庭保险柜配套整理：把原件集中存放在已有保险柜或银行保管箱中，并在家里保留一页索引清单；对于重视证件安全但不需要华丽装订的人，这是更低摩擦的替代方案。
- 用现成的家庭应急文件夹/学校文件收纳方案：市面上很多更便宜的“家庭应急文件夹”或通用文件整理套装，虽然没有终身规划主题，但同样覆盖身份证明、医疗信息、紧急联系人和财务索引。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing结论很明确：这个市场可做，但不是轻松市场；它更像是“高客单、靠产品力和投放撑起来”的细分赛道，不是价格战型红海。 目前看到的核心成功样本是 Hanarook 的 B0GX9PGTNK，单品月销约 100 单、月营收 3,099 美元、毛利率 15.2%，而且是活跃销售、新品牌新发品，说明不是纯靠老品牌垄断；但样本里只有 1 个可判断盈利的新发品，无法支持“群体性爆发”，所以我不会把它判断成 oversaturated。
New products with Highest revenueMost investment in new productsLeast investment in new productsHanarook
Recent Monthly Revenue (USD):$3,099.00(100pcs/month)B0GX9PGTNK (4.7/5 (25 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0GX9PGTNK (4.7/5 (25 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这不是一个适合进入的市场。 目前样本里只有1个明确的新品牌盈利案例，且它只是做到15.2%毛利，说明这里不是高回报赛道，而是靠有限差异化和投入硬撑出来的市场；同时数据样本太少，无法证明有稳定、可复制的普通创业机会。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0GX9PGTNKHanarook2026-05-17Yes$30.99100pcs$3099.015.18%$470.43Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GX9PGTNKHanarook2026-05-17Yes$30.99100pcs$3099.015.18%$470.43#New Product Success Rates
Listing这个市场不值得进入。当前可见数据只有 1 个新品牌 Hanarook，且它的成功样本更像是“差异化+旧品改造”而不是大量新品牌自然跑出来的结果；同时样本里没有看到足够的新品牌涌入来证明市场是开放的，反而是一个靠单个案例撑起来的窄市场。对大品牌和小商家都不是好消息：大品牌即使有预算，也是在用更高投入去争一个证据很弱的市场；小商家如果想靠常规打法进场，胜率更低。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
HanarookNo data available#Success Rate by Entry Time
Listing这个市场不适合进入，结论很明确：已经接近/进入价格战高风险区，新品牌可复制的成功样本太少。 目前只看到 1 个新品牌 Hanarook，2026 年仅出现 2 个新发布，其中 1 个盈利、1 个还太早无法判断；看起来表面成功率 50%，但样本太小，不能掩盖市场里“新品牌很少、可验证成功很集中”的问题。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 1 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 1 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesHanarookB0GX9PGTNK (4.7/5 (25 Reviews))End of Life Planner, When i Die Binder with Document Pockets, The End of Life Planning Guide Folder Organizer for Estate & Funeral Planning, Important Personal Info, Final Wishes & Letters, 8.5"x11", Haze Blue
This listing is deemed profitablePrice (USD)$30.99Released TypeNew Release (2026-05-17)Brand is a new entry in this marketSize and Weight33.6 x 29.2 x 6.2 cm, 1320.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
雾蓝色封面在同类遗产/临终规划本中更显温和、礼品感更强, A4大尺寸三环活页夹+8个信封式文件袋+10个分区标签，整体更像完整的终生信息整理系统Key Buying Motive
同时覆盖遗嘱、资产、宠物、葬礼、重要信件与回忆内容，比普通文件收纳夹更完整Target Customers
面向希望提前完成遗产/临终安排、需要把家庭重要信息一次性整理给家人的中老年用户及其子女/赠礼人Early Investment
Investment
Monthly Revenue (Recent) (USD)$3,099.00100 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight10.49% / 15.18%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-10.27% / -5.58%Peak / Non PeakSales & BSR Performance