- Benchmark ASINB0GF7C9YGW
- MarketplaceUS
- Category ID1064954
- Analyzed Products
- Keywordteacher planner, academic planner, lesson planner
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-30
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，结论很明确：已经进入明显拥挤、接近价格战区。 新品牌新增10个、老品牌11个，近一年新上架82个，其中新品盈利率只有25.61%，而全部新品里73.42%都没跑出利润；价格上看，新品利润区间只有4.61%~18.06%，大量产品低于10%，这已经是典型低利润高竞争市场。近期趋势也不是变好，而是越往后越卷：2026年的新品里，10%~20%利润的产品很多，但亏损/低利润产品更多，说明进入后很容易被压到薄利甚至亏损。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很明确：这个市场不适合现在进入。 用户预算50万人民币虽然足够覆盖一部分单个ASIN的前期上架成本，但市场已经明显被老牌和新牌一起挤压，利润空间被压到很危险的区间，尤其不适合小品牌硬冲。
Early sourcing + logistics + marketing budget (USD)$633.67 - $1,277.97Explains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?42.68%New listing success rate (old brands):20.00%New listing success rate (new brands):29.79%Which new brands have these successful new listings?...Which old brands have these successful new listings?Alternatives- 普通笔记本/活页本 + 自己打印月历或周计划页：成本更低、可按学期随时替换页面，适合只需要基础排课和备课记录的人。
- 数字日历/待办应用（如 Google Calendar、Outlook、Notion 模板）：免费或低成本，跨设备同步，适合需要提醒、复制课表和快速调整计划的人。
- 可打印教师计划模板（Etsy/教育网站免费或低价下载）：无需买整本纸质 planner，按需打印课表、作业跟踪、学生信息页，更灵活也更便宜。
- 教室白板/桌面周计划板：放在教室里即可随手修改，适合每日变动多、需要即时更新的老师，使用门槛低。
- 通用项目管理工具（Trello、ClickUp 免费版）：适合把课程、作业、会议和家长沟通拆成卡片管理，比专用纸质 planner 更便于搜索和复制。
- 学校/学区提供的教学记录表或表格系统：通常已经包含考勤、成绩和课程表等基础功能，几乎零额外成本，且更符合校内流程。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，结论是明确的：已经接近价格战区，且不适合新卖家继续投入。 现有数据里，市场总体可识别利润率只有28.57%，新上架产品可识别盈利率只有25.61%，但你这条赛道里大量产品利润只有个位数甚至低于10%，说明竞争已经把空间压得很薄；再加上新品集中涌入，整体是越做越卷的态势，不是健康扩张型市场。
从大品牌看，Blue Sky 这类老牌还能靠资源和品牌力撑住，比如 B0FYRH9HW8 还能做到17.93%利润率、月销2000、月收入2598美元；但它同组里另一个新老衔接款 B0FYRBKD2G 只有8.75%利润率、月销10000、月收入1499美元，明显就是靠量硬扛、利润很薄。PAPERAGE 作为新入场品牌，4个可盈利新品里最强的 B0GSXJ8ZKY、B0GSXHLGDQ、B0GSXMQRTH 都在12.32%~13.07%之间，且单品预算只在约1278美元级别，但这只是前期 sourcing + shipping + marketing，没算研发、品牌和认证；换句话说，能跑出利润不代表能长期安全复制，而且它的盈利率是4/5，不能把“少数成功款”误判成市场宽松。真正的小品牌可学的是 Taja 的 B0GH5BS1RJ、B0GH4M6G9M、B0GH4HH3VS、B0GH4SRM7N、B0GS4GTRH5、B0GH48TFRP，这些都属于明确的功能差异+外观差异，利润率16.10%~21.61%，但它们的评论已经到1825~1829，属于高强度推广型，不是典型“自然成长的小商家成功案例”；而 Epakh 则是反面教材，5个新品全部不盈利，核心 ASIN B0GT7VN2KY 只有4.29%利润率、1条评论，说明单靠相似模仿和低辨识度，根本打不穿这个市场。
New products with Highest revenueLeast investment in new productsPAPERAGE
Recent Monthly Revenue (USD):$9,700.00(500pcs/month)B0GSXMQRTH (4.7/5 (989 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableRecent Monthly Revenue (USD):$9,690.00(500pcs/month)B0GSXJ8ZKY (4.7/5 (989 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$3,896.00(200pcs/month)B0GSXHLGDQ (4.7/5 (988 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsBlue Sky
Recent Monthly Revenue (USD):$25,980.00(2000pcs/month)B0FYRH9HW8 (4.6/5 (3831 Reviews))Brand is an old entry in this marketNew Upgraded Version on Old ASINSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableMost investment in new productsTaja
Recent Monthly Revenue (USD):$2,227.50(150pcs/month)B0GH5BS1RJ (4.7/5 (1829 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$2,098.50(150pcs/month)B0GH4M6G9M (4.7/5 (1829 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$1,878.00(150pcs/month)B0GH4HH3VS (4.7/5 (1825 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableLeast profitable new productsEpakh
Recent Monthly Revenue (USD):-(-)B0GT7VN2KY (4/5 (1 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0GT4YPDQP (4/5 (1 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0GT5195JY (4/5 (1 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 9.5英寸大尺寸，视觉存在感强，适合爱看封面就下单的用户
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- 樱桃红配色更醒目，礼物感和辨识度高
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- 教师专用页、贴纸和标签齐全，功能更完整，适合教务场景
B0GSXJ8ZKY (4.7/5 (989 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 绿色植物+蝴蝶封面，与其他纯色或极简款差异明显
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- 花卉蝶纹风格更装饰化，图像吸引力强
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- 兼顾月历、周历和笔记页，适合学年规划用户
B0GH4SRM7N (4.7/5 (1646 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合进入，已经明显偏向价格战和过度拥挤。 新品里已知利润率低于10%的占比很高，而10%~20%只是勉强可接受的主流；真正超过20%的很少，40%以上几乎没有，说明想靠普通打法做出稳定利润很难。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0FYRH9HW8Blue Sky2025-10-31Yes$12.992000pcs$25980.017.93%$4658.22
B0CTM7RXKLSUNEE2024-01-31Yes$11.46800pcs$9168.015.77%$1445.8
B0CTMKRMD8SUNEE2024-01-31Yes$15.84400pcs$6336.021.11%$1337.53B0GSXJ8ZKYPAPERAGE2026-03-17Yes$19.38500pcs$9690.013.07%$1266.49B0GSXMQRTHPAPERAGE2026-03-17Yes$19.4500pcs$9700.012.78%$1239.66
B0CTMGLY79SUNEE2024-01-31Yes$10.15900pcs$9135.010.45%$954.61
B0CTMFW9ZKSUNEE2024-01-31Yes$12.17400pcs$4868.018.8%$915.19
B0DTHNZD98SUNEE2025-01-20Yes$17.31200pcs$3462.023.65%$818.77
B0DTHPQ8B3SUNEE2025-01-20Yes$11.93400pcs$4772.017.14%$817.93
B0CTMP5116SUNEE2024-01-31Yes$12.85300pcs$3855.020.51%$790.67
B0CTML6P79SUNEE2024-01-31Yes$15.77200pcs$3154.020.69%$652.57
B0GCXG1N8HSUNEE2025-12-28Yes$15.72200pcs$3144.018.59%$584.47
B0CTMKLJ6WSUNEE2024-01-31Yes$11.6300pcs$3480.016.17%$562.72B0GH5BS1RJTaja2026-01-16Yes$14.85150pcs$2227.521.61%$481.37B0GSXHLGDQPAPERAGE2026-03-17Yes$19.48200pcs$3896.012.32%$479.99
B0DTHLTFF9SUNEE2025-01-20Yes$13.07200pcs$2614.016.61%$434.19B0GH4M6G9MTaja2026-01-16Yes$13.99150pcs$2098.519.79%$415.3B0GH4HH3VSTaja2026-01-16Yes$12.52150pcs$1878.016.1%$302.36
B0GCWZS65DSUNEE2025-12-28Yes$15.63100pcs$1563.018.13%$283.38
B0GH48TFRPTaja2026-01-16Yes$12.14150pcs$1821.015.04%$273.88Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FYRH9HW8Blue Sky2025-10-31Yes$12.992000pcs$25980.017.93%$4658.22B0GSXJ8ZKYPAPERAGE2026-03-17Yes$19.38500pcs$9690.013.07%$1266.49B0GSXMQRTHPAPERAGE2026-03-17Yes$19.4500pcs$9700.012.78%$1239.66B0GCXG1N8HSUNEE2025-12-28Yes$15.72200pcs$3144.018.59%$584.47B0GH5BS1RJTaja2026-01-16Yes$14.85150pcs$2227.521.61%$481.37B0GSXHLGDQPAPERAGE2026-03-17Yes$19.48200pcs$3896.012.32%$479.99B0GH4M6G9MTaja2026-01-16Yes$13.99150pcs$2098.519.79%$415.3B0GH4HH3VSTaja2026-01-16Yes$12.52150pcs$1878.016.1%$302.36B0GCWZS65DSUNEE2025-12-28Yes$15.63100pcs$1563.018.13%$283.38B0GH48TFRPTaja2026-01-16Yes$12.14150pcs$1821.015.04%$273.88
B0FQK1LVHLbloom daily planners2025-09-10Yes$14.54100pcs$1454.018.48%$268.7
B0FQ61HWSLbloom daily planners2025-09-08Yes$11.55100pcs$1155.019.47%$224.88
B0GDWS5W57Forvencer2026-01-04Yes$12.73100pcs$1273.016.57%$210.94
B0GSXKMWTGPAPERAGE2026-03-17Yes$18.88100pcs$1888.011.11%$209.76
B0GDWG2H9KForvencer2026-01-04Yes$12.64100pcs$1264.016.34%$206.54B0GH4SRM7NTaja2026-01-16Yes$11.02150pcs$1653.011.34%$187.46
B0GS4GTRH5Taja2026-05-06Yes$12.08100pcs$1208.014.81%$178.91
B0FM3HDP4CYmumuda2025-08-12Yes$12.09100pcs$1209.013.67%$165.28
B0GCX7HQYKSUNEE2025-12-28Yes$10.7100pcs$1070.013.17%$140.92
B0GDX88WY4Forvencer2026-01-04Yes$11.03100pcs$1103.010.19%$112.4#New Product Success Rates
Listing这个市场不值得进入：已经明显拥挤，而且利润被压到价格战区间。 新品成功率只有25.61%，但真正可复制的“新品牌”机会并不多；一边是老品牌持续占位，另一边是大量新品落在10%以下甚至接近零利润，说明进入后很容易被卷进低价竞争。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
SUNEEPAPERAGEForvencerTajaOtherNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
SUNEEForvencerTajaOther#Success Rate by Entry Time
Listing这个市场不值得进入，已经明显拥挤并接近价格战区。 近期新品牌持续涌入，但新品牌新品里只有31.82%能盈利，68.18%亏损；再看全部新品，盈利率只有20.25%，失败率高达73.42%，这不是可复制的轻松机会，而是要靠更强品牌力、老链接改版和更重营销预算才能活下来的市场。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 1 1 7 8 0 0 0 8 2026 3 2 9 12 1 0 0 30 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 2 0 0 0 0 2025/9 0 0 0 2 0 0 0 0 2025/10 0 1 1 1 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 1 0 6 3 0 0 0 8 2026/1 0 1 7 7 1 0 0 6 2026/2 1 0 0 0 0 0 0 2 2026/3 1 1 0 4 0 0 0 8 2026/4 1 0 2 0 0 0 0 5 2026/5 0 0 0 1 0 0 0 0 2026/6 0 0 0 0 0 0 0 6 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesYmumuda Academic Planner 2026, Daily Weekly and Monthly Calendar Planner (Jan.2026-Dec.2026),8.4"×6.3", Hardcover Notebook Teacher Supplies, Premium Thick Paper, Planners for School Work Office
This listing is deemed profitablePrice (USD)$12.09Released TypeNew Release (2025-08-12)Brand is a new entry in this marketSize and Weight21.8 x 15.7 x 1.9 cm, 331.00gProfitable Factors
Based on old ASINDistinct functions and featuresLow pricing strategyDesign & Appearance
中性商务风封面，适合教师与办公人群，不是强烈潮流配色, 8.4英寸×6.3英寸的中等便携尺寸，硬壳护封、双线圈、内袋、弹性束带和贴纸组合，整体更像实用型标准版而非花哨设计Key Buying Motive
同时覆盖日历、周计划、月计划，且带年度概览、联系人、快速参考、月度内页标签、内袋、弹性束带和3页贴纸Target Customers
更适合需要兼顾学校、备课和日常事务的教师、教职员工及学年型办公用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,209.00100 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight11.01% / 13.67%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-2.33% / 0.33%Peak / Non PeakSales & BSR Performance
Ymumuda Academic Planner 2026, Daily Weekly and Monthly Calendar Planner (Jan. 2026-Dec. 2026),8.4"×6.3", Hardcover Notebook Teacher Supplies, Premium Thick Paper, Planners for School Work Office
This listing is deemed profitablePrice (USD)$12.01Released TypeNew Release (2025-08-12)Brand is a new entry in this marketSize and Weight21.7 x 15.6 x 1.9 cm, 330.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
绿色硬壳封面在同类学期计划本中辨识度较高, 8.4"×6.3"中等尺寸硬面装订，搭配月/周/日三层规划与彩色分页标签，整体更偏实用型通用设计Key Buying Motive
提供日/周/月三种规划层级，并包含贴纸、内袋、弹性束带和快速参考页，功能比基础款更完整Target Customers
面向需要兼顾学校、工作与个人事务的教师及教育工作者，尤其适合想要一年内高频记录与分类管理的人群Early Investment
Investment
Monthly Revenue (Recent) (USD)$600.5050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight10.79% / 13.46%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-2.60% / 0.07%Peak / Non PeakSales & BSR Performance
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