
结论很明确:这个市场不值得进入,已经是低利润、强竞争、接近价格战的市场。 新品牌只有1个,CraftyDream 的新上架产品 B0GCFXXNDD 直接亏损 -1.4%,新品牌成功率 0%;同时市场里已知可盈利产品只集中在老品牌 Juformin 的少数老品上,说明新人很难复制成功。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
结论:这个市场不值得进入,用户预算虽然能覆盖单个ASIN的前期启动,但市场本身已经明显偏向价格战,且新品牌新上架成功率几乎为零。 你的50万CNY足以做一款入门型产品,但如果按当前数据去打,这不是“预算不够”的问题,而是“市场回报结构太差”的问题。
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不值得进入,结论很明确:不是机会,而是典型的低利润高竞争区。 现有样本里可量化的盈利产品只占8.33%,新品牌新上架产品盈利率是0%,而且新品牌CraftyDream唯一新上架ASIN B0GCFXXNDD 直接亏损1.4%,这是一个明显的失败信号。
这个市场不值得进入,属于高风险价格战市场,不适合大品牌也不适合小商家。 现有数据里,已确认盈利产品只占8.33%,而新发布产品的盈利率是0%;利润结构也很弱,已知利润分布里20个新旧产品样本中,低于10%利润的有5个,亏损有4个,真正能稳定赚钱的只集中在 Juformin 的少数老品上。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
![]() | B0CP1QRPFN | Juformin | 2023-11-27 | Yes | $29.11 | 500pcs | $14555.0 | 13.79% | $2007.14 |
![]() | B0CP1QK1ST | Juformin | 2023-11-27 | Yes | $27.09 | 100pcs | $2709.0 | 10.98% | $297.45 |
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
![]() | B0GCFXXNDD | CraftyDream | 2025-12-24 | No | $33.91 | -pcs | $- | -1.4% | $- |
结论很明确:这个市场不适合现在进入,已经接近价格战区,而且新品牌几乎没有真实成功案例。 现有数据里,新上架产品盈利率只有8.33%,新品牌新上架盈利率是0%,说明新人进入后大概率直接亏损;这不是一个适合小商家试错的市场,也不是一个值得大品牌轻松切入的市场。
What is the ratio of profitable products
What is the ratio of different brands owning all nonprofitable new products
这个市场不值得进入,结论很明确:新品牌几乎没有成功样本,已经进入高风险、接近价格战的状态。 现有数据里,市场整体可判定盈利的产品只有 8.33%,而新上新的产品盈利率是 0.00%;最近一年只看到 1 个新品牌 CraftyDream 入场,但它的新品 ASIN B0GCFXXNDD 只有 2 个评价、利润率 -1.4%、无有效销量,属于失败样本,不是可复制的成功案例。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/8 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/9 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/10 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/11 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |