- Benchmark ASINB0FX3TPX3F
- MarketplaceUS
- Category ID3109903011
- Analyzed Products
- Keywordportable electronics
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-29
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不适合现在进入。 目前样本里只有 NEEWER 这一个新进入品牌，2 个新发布里 1 个赚钱、1 个亏钱，表面成功率 50%，但样本太小，而且盈利款和亏损款都来自同一品牌，说明不是开放型机会，而是靠单品差异化和较强执行力硬跑出来的。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing结论很直接：这个市场不值得现在进入。 你有50万人民币预算，单看入场资金是够碰一个单品，但市场已经出现明显的利润分化和竞争挤压迹象；更关键的是，新品牌新上架产品只有50%赚钱、50%亏钱，说明不是稳定机会，而是选品非常挑剔的市场。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):50.00%Which new brands have these successful new listings?Alternatives- 直接购买通用CPL偏振镜单片：如果主要需求只是压反光、提色彩，通用CPL通常更便宜，且不必一次买ND16/64/256整套。
- 用手机/相机后期软件模拟ND效果：对轻度内容创作，依靠快门、曝光、降高光和运动模糊后期，成本更低、上手更快。
- 选择可调ND滤镜而不是固定ND套装：一片覆盖多档位，减少重复购买不同密度滤镜，适合预算敏感、想简化携带的用户。
- 购买二手或平替品牌的磁吸滤镜套装：对于只需基础控光与偏振功能的用户，二手或更低价第三方方案通常更容易接受。
- 使用内置电子ND/手动曝光控制的设备替代配件方案：若用户已有支持较强曝光控制的拍摄设备，可先不买外置滤镜配件。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这不是一个适合进入的市场：当前样本里只有1个新品牌、2个新上架产品，表面成功率50%，但真正能证明机会的只有一个成功款；失败款已经显示出“同质化+竞争过强”的特征，且并没有看到足够多的独立新品牌持续跑出来，所以不是可复制的低门槛机会。对大品牌来说可以砸钱做差异化，但对小商家来说，这个赛道已经很容易被压成价格战，不能当成高胜率市场。
Most investment in new productsNew products with Highest revenueLeast investment in new productsNEEWER
Recent Monthly Revenue (USD):$3,009.00(100pcs/month)B0FX3TPX3F (5/5 (25 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0FX3TPX3F (5/5 (25 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0GDDQZLXVBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing结论很明确：这个市场不值得进入。 目前看到的结果是“新品牌里只有一个赚到钱、一个亏损”，新产品盈利率只有50%，但样本只有2个，不能当成健康市场；更关键的是，盈利产品和亏损产品都来自同一个新进入品牌 NEEWER，说明不是“新品牌普遍能成功”，而是靠单品差异化与品牌推进在硬撑。对于你这种单ASIN入场，这不是可复制的好机会。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0FX3TPX3FNEEWER2025-10-21Yes$30.09100pcs$3009.038.39%$1155.16Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FX3TPX3FNEEWER2025-10-21Yes$30.09100pcs$3009.038.39%$1155.16#New Product Success Rates
Listing这不是一个适合进入的市场。 现有数据只看到 NEEWER 这一家品牌同时拿走了全部可见成功与失败样本，而且新品牌成功率只有 50%（2个可识别样本里1个赚、1个亏），但真正能落地的“新品牌成功”只有 B0FX3TPX3F：25个评论、5.0分、月销100、月营收3009美元、月利润1155.16美元、利润率38.4%，早期投入约3700.40美元，其中广告916.96美元；另一款 B0GDDQZLXV 直接是无销量、无营收、无利润，说明不是“大家都能赚”的开放市场，而是强依赖具体选品和打法的单点成功。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
NEEWERNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
NEEWER#Success Rate by Entry Time
Listing这个市场目前不值得进入，结论是否定的。 近一年几乎只看到 NEEWER 这一家新品牌试水，而且是 1 成功、1 失败，说明不是新品牌百花齐放，而是少数大品牌在切入；同时市场整体可见盈利率只有 50%，新发布产品盈利率也只有 50%，并没有形成稳定、健康的新增机会。
证据很直接：2025 年只有两款新发布，10 月的 B0FX3TPX3F 盈利，利润率 38.4%，月销 100、月营收 3009 美元、最近利润 1155.16 美元，早期投入约 3700.40 美元，其中广告就 916.96 美元；11 月的 B0GDDQZLXV 直接不盈利、销量不活跃。 这说明能跑出来的成功样本，靠的是明确功能差异和包装差异，而失败样本只是常规 ND 套装、缺少独占卖点；换句话说，这个市场更像“产品设计+营销驱动”，不是低预算能轻松复制的机会。更重要的是，所谓成功案例只有 25 个评论，不存在你要找的“<300 评论的真实小商家成功样本”之外的大量稳定案例，反而要警惕后续是否继续加大投放才撑得住。
对大品牌：有机会，但不是好机会；对小商家：不建议进。 你的预算是 50 万元人民币，看起来能覆盖单个 ASIN 的前期成本，但从现有样本看，真实可复制的成功点已经开始依赖差异化、广告和产品组合，且没有看到新品牌快速成规模的健康上升趋势；目前也没有 30+ 新品牌涌入，但这不代表蓝海，而是样本里已呈现“只剩少数玩家试探”的信号。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 1 0 1 2026 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 1 0 0 2025/11 0 0 0 0 0 0 0 1 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesNEEWER Magnetic ND & CPL Filter Set Compatible with DJI Osmo Pocket 3 / Pocket 4 / Xtra Muse, ND16 + ND64 + ND256 Neutral Density Circular Polarizer Action Camera Filter Accessories Kit
This listing is deemed profitablePrice (USD)$30.09Released TypeNew Release (2025-10-21)Brand is a new entry in this marketSize and Weight14.8 x 5.5 x 1.8 cm, 31.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
镜片采用紫绿色镀膜，视觉上比普通黑灰滤镜更有辨识度, 磁吸式滤镜收纳盒+方形屏幕保护片的组合包装，整体套装感更强Key Buying Motive
同时提供ND16/ND64/ND256与CPL，覆盖曝光控制、去反光和运动模糊三类需求Target Customers
面向使用DJI Osmo Pocket 3/4或Xtra Muse进行短视频拍摄的内容创作者与旅行/运动拍摄用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$3,009.00100 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight37.68% / 38.39%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight37.17% / 37.89%Peak / Non PeakSales & BSR Performance