
这个市场不适合进入:它已经进入明显的低利润竞争区,新品牌和老品牌都没跑出稳定盈利,价格战信号非常强。对小品牌来说尤其不友好;对大品牌也只能靠更高投入和差异化硬打,但从当前样本看,回报不匹配投入。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
这个市场不适合进入,用户预算足够做起步,但市场本身已经是价格战/低回报区,不能当成可投市场。 关键不是钱够不够,而是当前样本里新旧品牌都没有形成稳定盈利,且新品牌进入后也没能跑出正向结果;如果硬进,只会把预算消耗在低毛利和高物流成本里。
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不适合进入,已经是高风险、明显价格战区。 目前可见产品里,整体可判定利润的产品盈利率是0%,新上架产品盈利率也是0%;同时新入场品牌KastKing在该类目里2个可识别产品全部亏损,说明不是“少数失败”,而是新玩家几乎没有盈利空间。
这个市场不值得进入,且对新卖家和大品牌都不友好:当前样本里新品牌新品盈利率为0%,新产品利润结构也几乎全落在10%以下,已经是明显的低利润竞争区。 2026年出现的两个新产品都来自 KastKing,但 2 个全部亏损,核心款 B0G3P8NB9R 也只有 9.3% 利润率;同时样本中可识别利润率的 8 个产品里,低于10%的占 37.5%,再加上大量“other”样本,说明真实市场并不靠高利润支撑,而是靠价格压制和投放硬撑。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
![]() | B0F1CRBZ5B | Tigerden | 2025-05-13 | No | $40.67 | 50pcs | $2033.5 | -32.53% | $-661.49 |
![]() | B0BR5J81NN | Ahomiwow | 2022-12-27 | No | $17.21 | 50pcs | $860.5 | -0.06% | $-0.51 |
B0G3P8NB9R | KastKing | 2026-01-26 | No | $45.32 | 1000pcs | $45320.0 | 9.32% | $4223.83 | |
![]() | B0F1CQY5VG | Tigerden | 2025-05-21 | No | $34.61 | -pcs | $- | -57.97% | $- |
B0D9Q2PYRY | Hikeen | 2024-07-19 | No | $26.54 | -pcs | $- | 19.55% | $- | |
![]() | B0F3D38RPV | Hikeen | 2025-04-02 | No | $- | -pcs | $- | -% | $- |
![]() | B0F1CMT7D9 | Tigerden | 2025-03-13 | No | $- | -pcs | $- | -% | $- |
B0GS98KP4Z | KastKing | 2026-03-12 | No | $- | -pcs | $- | -% | $- |
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0G3P8NB9R | KastKing | 2026-01-26 | No | $45.32 | 1000pcs | $45320.0 | 9.32% | $4223.83 | |
B0GS98KP4Z | KastKing | 2026-03-12 | No | $- | -pcs | $- | -% | $- |
这不是一个适合进入的市场:整体利润率接近零,成功率 0%,而且新品几乎全部在亏钱。 对小品牌来说没有真实可复制的成功样本;对大品牌来说也只是靠高投入勉强打出销量,但仍没有转正,属于高竞争、低回报的价格战区域。
What is the ratio of profitable products
What is the ratio of different brands owning all nonprofitable new products
这个市场不值得进入,结论很明确:已进入高竞争、低容错的价格战状态,新品牌成功率极低。 目前只看到1个新品牌 KastKing,却已经有2个新上架ASIN都不赚钱;新品牌新发布盈利率是0%,而且2026年的新发布里,盈利与亏损各只有1个样本,最近信号不是变好,而是更难做。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/8 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/9 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/10 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/11 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |