- Benchmark ASINB0DQCSYJVY
- MarketplaceUS
- Category ID2619525011
- Analyzed Products
- Keywordegg organizer, egg holder, refrigerator organizer
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-29
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不适合进入，原因不是预算不够，而是已经明显进入低毛利内卷区：新产品可确认盈利率只有4.17%，新品牌新品盈利率是0%，而且新上架产品里95.83%都不赚钱，最近一批新品的利润率也基本压在-6.84%到9.14%之间，典型价格战市场。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很直接：这个市场不适合进入，用户预算 50万 CNY 远高于单个新品的起步线，但市场本身已进入明显的价格战区，利润空间太薄，继续做只会更难。 关键不是你买不买得起，而是买得起也很难赚到钱；新品牌新品盈利率只有 0%，全市场可识别盈利产品占比也只有 5.45%，这已经是高风险信号。
Early sourcing + logistics + marketing budget (USD)$6,930.75 - $11,741.93Explains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?45.83%New listing success rate (old brands):9.09%New listing success rate (new brands):0.00%Which old brands have these successful new listings?Alternatives- 直接使用原纸盒存放在冰箱中：几乎零成本、无需额外收纳工具；对只想避免鸡蛋散落的人最容易接受。
- 普通塑料收纳盒/保鲜盒：用现成透明盒替代专用鸡蛋架，价格通常更低，也更容易在本地商店或家中找到。
- 可重复使用的便当盒/分格餐盒：如果家里已有闲置盒子，可临时改作鸡蛋整理，属于低门槛、低投入方案。
- 厨房门架上的小型通用收纳篮：不专为鸡蛋设计，但能兼顾鸡蛋、调味品等杂物整理，使用场景更灵活。
- 可叠放的通用食品收纳盒：相比FIFO滚动式鸡蛋架，更适合混合存放食材，且通常更便宜、更容易购买。
- 简易层架/小托盘垫高存放：通过增加一层平面整理鸡蛋，改善取用和分类，但无需购买专用滚动结构。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不适合进入，结论很明确：已经进入价格战区，而且新品牌几乎没有盈利空间。 关键证据是：新品牌新品盈利率为0%，新品牌新品非盈利率为100%；且高利润并不是普遍现象，更多是少数老牌/强品牌靠差异化和品牌力撑出来的。
New products with Highest revenueVtopmart
Recent Monthly Revenue (USD):-(-)B0FP8ZPZRXBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$26,040.00(2000pcs/month)B0FP91X7HX (4.8/5 (376 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%
Recent Monthly Revenue (USD):$33,840.00(2000pcs/month)B0FP91X6JZ (4.8/5 (376 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Old brand with the most profitable new productsUtopia Home
Recent Monthly Revenue (USD):-(-)B0B6FHBYTRBrand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):$2,546.00(100pcs/month)B09QCSRHTZ (4.7/5 (8875 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%
Recent Monthly Revenue (USD):$61,945.50(3050pcs/month)B09QCSQW1L (4.7/5 (8875 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Most investment in new productsLeast investment in new productsSANMKOR
Recent Monthly Revenue (USD):$4,998.00(200pcs/month)B0H1KXFDVP (4.4/5 (25 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Least profitable new productsJcmymall
Recent Monthly Revenue (USD):-(-)B0GVQPBBFX (3.3/5 (23 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 造型最独特：双层窄长滚动结构，和常见三四层款差异大
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- 体积小巧，适合冰箱边角收纳，图像更容易吸引点击
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- 一眼能看出是单蛋滚动取用，功能清晰，购买意图明确
B0B44HBRH9 (4.5/5 (2784 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 外观最不同：四层高容量滚蛋架，和低矮款形成明显对比
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- 56枚大容量更显眼，适合家庭囤蛋用户
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- 双件套展示感强，产品图更容易传达“买一个顶多个”的价值
B0DRYFWBCV (4.3/5 (1247 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这不是一个适合进入的市场：利润分布已经明显偏向低毛利，且新产品里几乎看不到健康的赚钱空间。 500000 CNY 的预算看起来不低，但在这个品类里更像是“入场门票”而不是成功保障；如果要硬进，大品牌和小商家都会面临高风险，尤其是小商家不适合贸然进入。
证据很直接：新产品里只有 8.33% 低于 -10%，25.00% 落在 -10%到0%，25.00% 只在0%到10%，而真正达到可接受的 10%~20% 只有 8.33%，没有任何产品超过20%。 也就是说，按可见数据看，低于10% 的新产品占 58.33%，这就是典型的价格战区域；更糟的是，2025 年新上架 16 个新产品里只有 1 个赚钱，2026 年又有 8 个新产品几乎全部亏损或接近盈亏线，说明市场不是在变好，而是在继续恶化。能赚钱的只有少数老牌/大品牌打法，比如 Sotfamily 的 B0FPC3TQZT（28.51 美元，月销200，月利润 788.59 美元，利润率 13.83%）和 RoskDeewat 的 B0CLV7RZ42（28.99 美元，月销300，利润率 11.34%）；反面案例更强烈，Utopia Home 的 B09CD69XSW 月销6000 但利润率 -20.08%，XGVIEGZ 的 B0DN191N49 为 -38.8%，Vtopmart 的 B0FP91X7HX / B0FP91X6JZ 分别月销2000 但利润率仍为 -3.1% / -3.79%，这说明“有销量不等于能赚钱”，而且很可能存在高压竞争甚至激进流量打法。
Profitability difficultyHigh Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0B44HBRH9YouCopia2022-06-14Yes$15.7500pcs$7850.019.5%$1530.75
B0CLV7RZ42RoskDeewat2023-12-11Yes$28.99300pcs$8697.011.34%$986.24B0DRYFWBCVSotfamily2025-01-05Yes$29.32250pcs$7330.011.22%$822.43
B0FPC3TQZTSotfamily2025-11-30Yes$28.51200pcs$5702.013.83%$788.59
B0CLV5X2LHRoskDeewat2023-12-01Yes$23.99250pcs$5997.512.35%$740.7
B07D9K3KT2FantasyDay2018-05-25Yes$9.9950pcs$499.517.79%$88.87Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FPC3TQZTSotfamily2025-11-30Yes$28.51200pcs$5702.013.83%$788.59#New Product Success Rates
Listing这个市场不适合进入，已经明显接近价格战和饱和区。 目前新产品整体可确认盈利率只有4.17%，整体可确认盈利率只有5.45%，而新品牌样本里13个新品牌新品里0个盈利；老品牌新品也只有9.09%盈利，说明不管新老玩家，绝大多数新品都在亏。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
SotfamilyNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
SotfamilyVtopmartBOBELAOther#Success Rate by Entry Time
Listing这个市场不值得进入，已经接近/进入价格战高风险区，而且对新品牌几乎没有可复制的成功窗口。 2025-2026 的新品牌进入后，几乎全部没跑通：新品牌新上架盈利率为 0%，新品牌新上架亏损率达到 100%；同时市场整体可识别盈利产品仅 5.45%，新上架产品盈利率也只有 4.17%，这已经不是正常竞争，而是典型的低利润内卷市场。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 1 3 3 1 0 0 0 8 2026 0 1 2 0 0 0 0 5 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 2 0 0 0 0 0 2 2025/9 0 1 0 0 0 0 0 1 2025/10 0 0 0 0 0 0 0 0 2025/11 1 0 2 1 0 0 0 4 2025/12 0 0 1 0 0 0 0 1 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 1 0 0 0 0 2 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 1 0 0 0 0 3 2026/5 0 1 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesFantasyDayB07D9K3KT2 (4/5 (156 Reviews))FantasyDay 6 Grids Egg Holders, Sturdy Shockproof Durable Egg Cartons Egg Containers With Lid for Refrigerator - Large Capacity Egg Organizer Box for Home Kitchen Outdoor Picnic Hiking Storage
This listing is deemed profitablePrice (USD)$9.99Released TypeOld Release (2018-05-25)Brand is an old entry in this marketSize and Weight16.5 x 5.8 x 0.9 cm, 70.00gProfitable Factors
Based on old ASINLow pricing strategyDesign & Appearance
蓝色手柄/蓝色外观在同类透明或白色款中更醒目, 6格带盖的紧凑方盒结构，偏传统鸡蛋盒形态，非明显私模造型Key Buying Motive
带盖可叠放，兼顾防尘与冰箱内层叠收纳Target Customers
更适合预算有限、只需基础鸡蛋冷藏收纳的家庭用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$499.5050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight15.74% / 17.79%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight12.33% / 14.38%Peak / Non PeakSales & BSR Performance
YouCopia RollDown™ Egg Dispenser, Space-Saving Rolling Eggs Dispenser and Organizer for Refrigerator Storage
This listing is deemed profitablePrice (USD)$15.70Released TypeOld Release (2022-06-14)Brand is an old entry in this marketSize and Weight37.1 x 9.0 x 5.1 cm, 2.00gProfitable Factors
Established brand with longevityBased on old ASINDistinct functions and featuresDesign & Appearance
双层窄长滚动式结构，体积小、占用冰箱门边/层架空间更少Key Buying Motive
重力滚动出蛋，支持12-14枚常见尺寸鸡蛋，且无需组装即可直接使用Target Customers
适合想把鸡蛋从纸盒中解放出来、并优先考虑冰箱省空间与取蛋顺手性的家庭用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$7,850.00500 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight15.85% / 19.50%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight7.04% / 10.69%Peak / Non PeakSales & BSR Performance
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