- Benchmark ASINB0D79XFVHJ
- MarketplaceUS
- Category ID262679011
- Analyzed Products
- Keywordembroidery kit
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-28
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入：已确认盈利产品占比为0.00%，新上架产品盈利占比也是0.00%，而且当前只看到1个老品牌 Carta Bella，没有任何可验证的新品牌成功案例，说明这里不是成长型机会，而是低利润、低容错的市场。对于你这种50万人民币预算，钱够做单个ASIN的前期启动，但不够覆盖长期研发、品牌和认证成本；在这个盘子里，单靠加预算也很难把利润做出来。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
Old Brands
#Budget Requirement
Listing结论很明确：这个市场不值得进入。 现有数据已经显示出明显的低利润、低成功率和高竞争特征；你的50万人民币预算对单个ASIN的前期铺货、运费和推广勉强够做一款，但不足以支撑长期研发、品牌和认证投入，而市场本身也没有给出足够的盈利空间。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
Alternatives- 购买单张 12x12 花卉/向日葵主题卡纸或剪贴纸单页，按需自配贴纸；通常更便宜，也更适合只想做少量项目的用户。
- 改用通用纸艺基础套装（素色卡纸 + 基础图案纸 + 少量贴纸），比整套主题 collection kit 更灵活，适合不确定题材的用户。
- 选择数字剪贴素材包（可自行打印），前期成本更低，且可重复使用；适合有打印机、想控制预算的人。
- 购买二手或拆套的主题纸张/贴纸分装包（来自闲置平台或手工社群），通常比新整套更便宜，适合只做单个项目的用户。
- 直接用家中已有材料替代：旧包装纸、贺卡、杂志页、打印图片等，适合低预算或临时做手工的人。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing结论很直接：这个市场不值得进入，属于低机会、偏死局的细分市场。 目前样本里只有1个老品牌 Carta Bella，1个样本 ASIN B0D79XFVHJ 还没达到可盈利标准，整体盈利率 0%，新品牌与新上架产品都没有形成可验证的成功案例，说明不是成长型机会，而是几乎没有新进入空间。
证据很清楚：Carta Bella 的代表 ASIN B0D79XFVHJ 售价 $15.14，月销约 50 件，月收入约 $757，但利润率只有 9.96%，低于 10% 的盈利门槛，直接落入价格战/低利润区。 这个产品看起来有 4.8 星、7 条评价，但销量不高，且是 INACTIVE_SALES；从产品形态看，它是 12 张双面纸+1 张贴纸的手账/剪贴簿素材，属于标准化强、差异化弱的产品，难靠轻微改款拉开利润。市场范围里新品牌数为 0，新上架数为 0，没有任何可复制的“小商家真实成功案例”；这意味着小商家没有 benchmark 可学，老品牌又不是小商家可照搬的对象。当前样本总收入也只有 $757，市场体量和热度都很弱，不是健康扩张市场。
可参考的只有一个大品牌式样本：Carta Bella；但它对你不是入场模板，只能作为“不要碰这种低毛利结构”的反面例子。 如果硬要总结该 ASIN 的启示：设计上是向日葵夏日主题、偏清爽配色，功能上是成套纸艺素材，定位明确但太常见；它的弱点是利润空间被物流、平台费和采购成本吃掉，9.96% 这个水平远低于你应该接受的 15%+。结论：大品牌不具备可进入机会，小商家更没有成功通道，建议不要进入这个市场。
Old brand with the most profitable new productsCarta Bella
Recent Monthly Revenue (USD):$757.00(50pcs/month)B0D79XFVHJ (4.8/5 (7 Reviews))Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0D79XFVHJ (4.8/5 (7 Reviews))Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，结论很明确：利润率过低、成功率接近零，而且没有新品牌能跑出来。 现有数据里，市场可识别的盈利产品占比是0.00%，新上架产品的盈利占比也是0.00%；唯一可见样本 Carta Bella 的 B0D79XFVHJ 只有 10.0% 利润率，仍被判定为非盈利，月销 50、月营收 757 美元、近月利润仅 75.4 美元，说明这里已经接近低利润甚至无利润竞争，不适合继续加码。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Non-Profitable Products
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
B0D79XFVHJCarta Bella2024-06-18No$15.1450pcs$757.09.96%$75.4No profitable product data available for new products#New Product Success Rates
Listing这个市场不适合进入，结论很明确：几乎没有新品牌成功空间，而且现有样本里连 1 个可确认的可盈利新上新都没有。 当前分析范围里只有 Carta Bella 这一家老品牌，且唯一样本 B0D79XFVHJ 的利润率只有 10.0%，处在刚过线的边缘，实际在旺季会掉到 5.81%，一旦走空运还会变成 -4.8%；这说明市场已经被成本和竞争压得很紧，属于高风险、低容错的盘子。
No data availableNo data availableNo data available#Success Rate by Entry Time
Listing这个市场不值得进入，结论很明确：已是低利润、强竞争的价格战市场，且没有看到任何真实的新品牌成功样本。 当前可见数据里，整体可识别的盈利产品占比是0.00%，新上架产品的盈利占比也是0.00%；市场里只有Carta Bella这一家老品牌样本，且其唯一产品B0D79XFVHJ售价15.14美元、月收入757美元，却是非盈利，失败原因直接指向“缺乏差异化”和“小市场/极端竞争”。
从时间趋势看，市场没有显示出可进入的上升窗口，反而更像是被老品牌和低利润挤压住了。 目前没有抓到有效的新品牌数量和新上架数量，但已有样本足够说明问题：新品牌成功率没有任何可用正样本，市场整体盈利率为0.00%，这意味着不只是难做，而是连“做出来后能赚钱”的概率都极低。对于大品牌来说，虽然有500000 CNY预算也能硬打，但必须面对品牌投入、研发和长期推广的额外成本，且现有证据不支持这是一条值得重投的路；对于小商家来说，更不成立，因为这里连<300评论的真实成功案例都没有出现，不能把老品牌当作小商家的参照。
最终判断：不要进入。 这不是一个可复制的成功市场，也没有显示出“新品牌可切入”的机会；唯一能被提到的对标对象只有Carta Bella和ASIN B0D79XFVHJ，但它本身就是亏损样本，说明这个类目更像是“看起来有销量、实际难赚钱”的市场。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases