
这个市场不值得进入:已经是明显的价格战区,且新品牌几乎没有跑出来的空间。 用户预算500,000 CNY看起来能覆盖单个新品的早期启动,但这不是问题的核心,核心是市场里近36个新上架产品只有1个赚钱,成功率只有2.78%,而新品牌成功率为0%,这对大品牌和小商家都不是好信号。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
结论很明确:这个市场不该进入。 用户预算500,000 CNY表面上足够覆盖单个新产品的早期启动成本,但市场已经进入明显的价格战和低利润区,且新品牌几乎没有成功样本,继续投入只会把钱砸进高风险竞争里。
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不适合进入,已经是明显的价格战/饱和区,而且新品牌几乎没有真正跑通的案例。对小商家和大品牌都不友好:你能看到新品牌只有2个,但新上架产品36个里,真正盈利的新上架成功率只有2.78%,而新品牌的新上架盈利率是0%;当前最强的信号不是机会,而是亏损和竞争加剧。
这不是适合进入的市场:整体利润率明显偏低,且新品牌几乎没有真正的盈利样本,已经进入高风险价格战区。 新品里只有 2.78% 能盈利,绝大多数新品落在 0% 以下或接近 0%,这说明不管是大品牌还是小商家,想稳定赚钱都很难。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
![]() | B07X6VT5DX | Rubbermaid | 2019-09-19 | Yes | $28.71 | 500pcs | $14355.0 | 16.75% | $2404.47 |
![]() | B0FPRKXFG7 | Cafezi | 2025-09-04 | Yes | $19.8 | 250pcs | $4950.0 | 22.65% | $1121.18 |
![]() | B0F6VVZQN4 | Cafezi | 2025-04-29 | Yes | $20.8 | 250pcs | $5200.0 | 20.74% | $1078.48 |
![]() | B0F6VCDQ5S | Cafezi | 2025-04-29 | Yes | $20.8 | 250pcs | $5200.0 | 20.63% | $1072.76 |
![]() | B0F6TP9ZLV | Cafezi | 2025-04-29 | Yes | $20.7 | 250pcs | $5175.0 | 20.37% | $1054.15 |
![]() | B0DT5RDWYS | Tronco | 2025-01-16 | Yes | $19.58 | 250pcs | $4895.0 | 20.24% | $990.75 |
![]() | B0F6VJB4QQ | Cafezi | 2025-04-29 | Yes | $20.65 | 250pcs | $5162.5 | 18.0% | $929.25 |
![]() | B0F6TPBYMH | Cafezi | 2025-04-29 | Yes | $20.73 | 100pcs | $2073.0 | 20.54% | $425.8 |
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
![]() | B0FPRKXFG7 | Cafezi | 2025-09-04 | Yes | $19.8 | 250pcs | $4950.0 | 22.65% | $1121.18 |
这个市场不适合进入,已经明显接近/进入价格战和过度拥挤状态。整体新产品成功率只有2.78%,也就是36个新上架里只有1个赚钱;新品牌更差,0/2=0%,说明真正的新进入者几乎没有跑出来的空间。
What is the ratio of profitable products
What is the ratio of different brands owning all profitable new products
What is the ratio of different brands owning all nonprofitable new products
这个市场不值得进入,已经明显过热且接近价格战区。 近一年36个新发布里只有1个盈利,成功率仅2.78%;新品牌新发布盈利率为0%,而非盈利率是100%,说明新入局者几乎全军覆没。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 4 | 5 | 8 | 0 | 1 | 0 | 0 | 5 |
| 2026 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 11 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/8 | 0 | 2 | 2 | 0 | 0 | 0 | 0 | 0 |
| 2025/9 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 3 |
| 2025/10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/11 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2025/12 | 1 | 3 | 6 | 0 | 0 | 0 | 0 | 1 |
| 2026/1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 2 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 4 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 4 |
| 2026/5 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |