- Benchmark ASINB0FZSYHHJD
- MarketplaceUS
- Category ID15735121
- Analyzed Products
- Keywordcar trash can
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-08
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不值得进入。 目前只看到 1 个新品牌 GAGINGOOLD，2 个新发布产品里只有 1 个赚钱，成功率 50% 但样本只有 2 个，完全不足以证明机会；更关键的是，赚钱款 B0FZSYHHJD 只有 17.78% 利润率、月销 50、月营收 $70,150，另一款 B0H6DJXVHR 直接不盈利，说明这不是一个稳定可复制的市场，而是一个靠单点差异化硬撑的窄机会。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing结论很直接：这个市场不值得进，且你现在的 50万 CNY 只能覆盖入场层面，无法构成安全的长期竞争。 现有样本里，能盈利的新产品只有 50%，但这并不代表容易赚钱；真正能拿来做参考的只有 GAGINGOOLD 的 B0FZSYHHJD，单款月销约 50、月营收约 $70,150，利润率 17.78%，看起来可做，但它靠的是明确差异化：双挂载结构、礼品化外观、长效留香和可补充设计。另一款同品牌 B0H6DJXVHR 直接亏损且无有效销量，说明这个赛道不是“做出来就能卖”，而是极吃定位与投放。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):50.00%Which new brands have these successful new listings?Alternatives- 竹炭包/活性炭除味袋：一次购买成本更低，放车内即可，无需安装、无香味刺激，适合想先做基础除味的用户。
- 汽车出风口香片/夹式香薰片：通常比玻璃精油挂件更便宜、更轻便，安装更简单，适合只想要轻度留香的人。
- 小瓶补充装香氛液/精油 + 现有挂件复用：如果用户已经有挂件或愿意用旧容器，这种方式比直接买整套新产品更省钱。
- 车载除味喷雾：单次见效快、购买门槛低，适合临时处理烟味、食物味、宠物味等，不需要长期维护。
- 咖啡渣/苏打粉吸味盒：原料便宜、获取容易，可作为短期或低预算替代方案，用于先压制异味而非强香覆盖。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，偏向饱和且已接近价格战区：当前能看到的样本里，只有 1 个新品牌 GAGINGOOLD，1 个新品盈利、1 个新品亏损，盈利新品占比 50%，但样本太小，不足以证明市场健康；真正能说明机会的，是它的成功 ASIN B0FZSYHHJD 只做到 17.8% 毛利、月销 50、月收入 701.5 美元，而且前期投入已经到 2420.14 美元，这意味着要复制它并不便宜。对小卖家来说，这不是“低投入高回报”的市场；对大品牌来说，也没有看到足够强的品牌护城河，贸然进入只会卷进同质化竞争。
Most investment in new productsNew products with Highest revenueLeast investment in new productsGAGINGOOLD
Recent Monthly Revenue (USD):$701.50(50pcs/month)B0FZSYHHJD (4/5 (19 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0FZSYHHJD (4/5 (19 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0H6DJXVHRBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合进入：样本里新品牌成功率只有50%，但只有2个可判断样本，且利润集中度极低，说明目前不是‘可复制的机会’，而是一个小样本、强偶然性的市场。 现有可验证的新品牌只有 GAGINGOOLD：B0FZSYHHJD 以 $14.03 定价、月销50、月利润$124.73、利润率17.78%，算是勉强可做；但它的另一款新 ASIN B0H6DJXVHR 上线后直接无销量、无利润，说明这个品类并没有形成稳定的可复制路径。
证据很清楚：市场里已知盈利产品占50%，但这只是2个样本；新产品利润分布里，只有1个在10%~20%区间，另1个落到“other”，没有看到15%以上的稳定新入局回报，更没有看到你要求的健康利润带大面积存在。 时间趋势上，2026年1月出现盈利新款，6月又出现亏损新款，说明最近入场并没有持续改善，反而出现了从可卖到卖不动的波动。对小商家来说，能作为样本的只有 GAGINGOOLD 这家新品牌的单一成功款，且它并不是低成本、低风险的成熟案例；如果要复制它，至少要准备覆盖上架、物流、广告之外的额外品牌和产品差异化投入，你的 50万人民币预算只能算入场资金，不足以证明长期打法可行。对大品牌而言，也没有足够多的高利润头部品牌支撑进入；同时看不到 30~100+ 新品牌涌入的证据，所以当前不是典型“品牌蜂拥”的过热红海，但也绝不是值得下注的好机会。
结论很直接：别进。 小商家没有足够的真实成功案例可抄，大品牌也没有看到足够强的利润池来支撑重投入；当前唯一像样的成功款是 GAGINGOOLD / B0FZSYHHJD，利润率17.78%，但样本太少，无法证明市场有稳定赚钱能力。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0FZSYHHJDGAGINGOOLD2026-01-07Yes$14.0350pcs$701.517.78%$124.73Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FZSYHHJDGAGINGOOLD2026-01-07Yes$14.0350pcs$701.517.78%$124.73#New Product Success Rates
Listing这个市场不适合进入：整体只有50%的样本盈利，但真正可复制的新品牌成功样本几乎没有，已看到的新品牌“成功/失败”都集中在同一品牌 GAGINGOOLD，说明不是多品牌竞争下的机会，而是单点品牌在吃红利，后来者门槛高。对小卖家来说更不乐观，因为可见的成功案例并不是低成本、低风险的真实小品牌打法，反而更像依赖差异化设计与额外推广投入的产品。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
GAGINGOOLDNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
GAGINGOOLD#Success Rate by Entry Time
Listing这个市场不适合现在进入，结论是偏危险而不是机会。 目前只看到极少量新品牌样本，但已经出现“一个新品盈利、一个新品亏损”的五五开结果；更关键的是，盈利款并不轻：B0FZSYHHJD 早期投入约 2420.14 美元，靠 17.8% 利润率和每月约 701.5 美元销售支撑，说明想复制成功需要真金白银，而不是低预算试错。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 1 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 1 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesGAGINGOOLDB0FZSYHHJD (4/5 (19 Reviews))GAGINGOOLD Car Air Freshener Hanging 2 Pack, Lavender & Lemon Grass Scent Essential Oil Diffuser Long Lasting Up to 150 Days, Cute Car Accessories with 2 Vent Clip for Women Men Gift, Odor Eliminator
This listing is deemed profitablePrice (USD)$14.03Released TypeNew Release (2026-01-07)Brand is a new entry in this marketSize and Weight10.3 x 8.2 x 4.2 cm, 141.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
木质瓶盖+玻璃瓶身的自然感搭配，整体偏礼品化和家居化风格。, 双挂载结构：可悬挂后视镜，也可直接夹在空调出风口；2包装与迷你瓶身更像车内装饰件。Key Buying Motive
同时支持悬挂和出风口夹装，且宣称可达150天持续留香，并支持可重复灌装。Target Customers
偏好车内氛围感、礼品属性和长效留香的女性/送礼用户，以及希望兼顾挂饰与出风口使用场景的车主。Early Investment
Investment
Monthly Revenue (Recent) (USD)$701.5050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight15.49% / 17.78%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight10.59% / 12.88%Peak / Non PeakSales & BSR Performance