- Benchmark ASINB0FWCM2VDH
- MarketplaceUS
- Category ID3760911
- Analyzed Products
- Keywordlymphatic contour face brush, facial lymphatic drainage brush, sculpting face brush
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-29
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不适合进入：新品牌已达到48个，明显超过超饱和警戒线；新发布产品盈利率只有12.75%，近一年新发布产品盈利率也只有13.13%，而86.87%都不赚钱，说明已经进入低利润、强挤压的价格战区。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing这个市场不适合现在进入：新品牌新发布成功率只有12.96%，而新发布失败率高达85.87%，同时市场利润难度被判定为“高”，典型是价格竞争压缩利润的环境。 你的预算是50万CNY，足够覆盖单个ASIN的前期起步，但这类市场里真正能跑通的不是“低预算试错”，而是要么用更强的品牌势能打进去，要么找到明显差异化，否则大概率会被低价和同质化吞掉。
Early sourcing + logistics + marketing budget (USD)$901.92 - $15,267.08Explains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?9.80%New listing success rate (old brands):20.00%New listing success rate (new brands):11.96%Which new brands have these successful new listings?...Which old brands have these successful new listings?Alternatives- 徒手淋巴引流按摩：用手指配合精油/面霜进行下颌线、脸颊和眼周按摩，几乎零成本，用户接受度高，也更容易理解和坚持。
- 刮痧板/玉石板：比“淋巴刷”更常见，价格通常更低，学习门槛也更低，适合想要脸部消肿和放松的人群。
- 滚轮按摩器：操作最简单，使用场景更广，适合日常快速按摩和早晨消浮肿；对新手来说比刷子更直观。
- 冰敷工具（冰滚轮/冷敷棒/冷藏勺）：在“消肿、紧致感、醒肤”这个核心诉求上有很强替代性，而且更便宜、更快见效。
- 面部按摩霜/按摩油 + 手法教程：如果用户不想再买工具，只要搭配现有护肤品就能完成类似的护理流程，成本更低。
- 导入式面部护理仪（基础款微电流/振动按摩器）：虽然不是完全同类，但在“提拉感、紧致感、日常护理仪式感”上有替代性；若促销到低价段，可能会分流一部分预算用户。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不适合进入，已经明显进入价格战区，而且新品牌过多，属于超饱和风险市场。 目前新品牌有48个，远超30个的超饱和警戒线；整体可盈利产品只有14.41%，新上架产品盈利率只有12.75%，而新产品利润区间最高也只有13.60%，说明大多数新进入者都在低利润甚至亏损边缘挣扎。
New products with Highest revenueMost investment in new productsCxguu
Recent Monthly Revenue (USD):$36,780.00(3000pcs/month)B0GLYRSGM2 (4.3/5 (331 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsROKATY
Recent Monthly Revenue (USD):$115,200.00(9000pcs/month)B0FD6Y9BX5 (4.3/5 (3426 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableLeast investment in new productsOMEINA
Recent Monthly Revenue (USD):-(-)B0GYDSJWBC (4.4/5 (92 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0GYJ3MV4FBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$2,344.00(400pcs/month)B0GD67JH9R (4.4/5 (93 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQBlack HatNet profit margin below 10.00%Least profitable new productsMIRJXB
Recent Monthly Revenue (USD):-(-)B0FV29LBRR (5/5 (2 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 木质手柄+心形刮痧板，外观与常见款差异大
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- 礼盒包装，更像礼品，容易吸引点击
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- 双功能组合，兼顾淋巴刷与刮痧，卖点更直观
B0GYD5H4ZG (4.2/5 (7 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 弧形刷面贴合脸部轮廓，造型辨识度高
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- 2只装，画面展示更丰富，适合吸引浏览
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- 主打消浮肿和轮廓管理，需求明确
B0FH268FSX (4.4/5 (157 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Sales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合现在进入，已经明显偏向低利润红海。 新品里已知利润率只有0–10%的占比很高，且亏损新品更多，说明价格战已经压到大多数新进入者；如果没有明显差异化或品牌力，进场大概率会被拉进低毛利竞争。
Profitability difficultyHigh Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0FD6Y9BX5ROKATY2025-06-14Yes$12.89000pcs$115200.018.4%$21196.8B0GLYRSGM2Cxguu2026-02-03Yes$12.263000pcs$36780.018.99%$6984.53
B0GVJ8G7W6Utook2026-03-31Yes$14.5600pcs$8700.022.56%$1962.72
B0GC3HX5KHZamlory2025-12-23Yes$11.241000pcs$11240.013.51%$1518.53B0GYD5H4ZGEULOGIST2026-06-03Yes$13.84500pcs$6920.017.89%$1237.99
B0GSKVSPV2FLAHOLD2026-03-14Yes$13.82300pcs$4146.020.66%$856.57
B0CZ3VS3W2Reccsy2024-03-26Yes$16.37200pcs$3274.022.07%$722.58
B0H4R8ZLBBXPPW2026-05-30Yes$11.69300pcs$3507.012.68%$444.69
B0GSKQLHGCFLAHOLD2026-03-14Yes$10.16300pcs$3048.013.88%$423.07
B0GY1K8247Zamlory2025-12-23Yes$11.33200pcs$2266.013.47%$305.24B0FWCM2VDHCekomady2025-10-15Yes$13.74100pcs$1374.017.97%$246.91
B0FCMKZ83LLPZXH2025-07-05Yes$10.01200pcs$2002.012.29%$246.05
B0DJ1M484MC.S.M2024-09-26Yes$11.99100pcs$1199.019.22%$230.45
B0H2Y9JS9RACWISH2026-05-26Yes$12.72100pcs$1272.012.89%$163.97
B0GJTDBSBTVebixse2026-01-26Yes$14.8750pcs$743.519.75%$146.85
B0FYFHDZC1Deepcolorpy2025-11-13Yes$11.9950pcs$599.514.68%$88.01
B0G6RFV9FXKUHEE2025-12-13Yes$11.2550pcs$562.512.46%$70.09Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GLYRSGM2Cxguu2026-02-03Yes$12.263000pcs$36780.018.99%$6984.53B0GVJ8G7W6Utook2026-03-31Yes$14.5600pcs$8700.022.56%$1962.72B0GC3HX5KHZamlory2025-12-23Yes$11.241000pcs$11240.013.51%$1518.53B0GYD5H4ZGEULOGIST2026-06-03Yes$13.84500pcs$6920.017.89%$1237.99B0GSKVSPV2FLAHOLD2026-03-14Yes$13.82300pcs$4146.020.66%$856.57B0H4R8ZLBBXPPW2026-05-30Yes$11.69300pcs$3507.012.68%$444.69B0GSKQLHGCFLAHOLD2026-03-14Yes$10.16300pcs$3048.013.88%$423.07B0GY1K8247Zamlory2025-12-23Yes$11.33200pcs$2266.013.47%$305.24B0FWCM2VDHCekomady2025-10-15Yes$13.74100pcs$1374.017.97%$246.91B0H2Y9JS9RACWISH2026-05-26Yes$12.72100pcs$1272.012.89%$163.97B0GJTDBSBTVebixse2026-01-26Yes$14.8750pcs$743.519.75%$146.85B0FYFHDZC1Deepcolorpy2025-11-13Yes$11.9950pcs$599.514.68%$88.01B0G6RFV9FXKUHEE2025-12-13Yes$11.2550pcs$562.512.46%$70.09#New Product Success Rates
Listing结论很明确：这个市场不值得进入，已经接近/进入价格战区，而且对新品牌不友好。 新品牌新上架产品只有13.13%赚钱，老品牌也只有22.22%，但失败品占比高达86.87%和77.78%；这不是可复制的低风险机会，而是一个需要强差异化、强营销、甚至高投入才能勉强突围的高压市场。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
FLAHOLDZamloryOtherNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
Other#Success Rate by Entry Time
Listing这个市场不值得进入，已经明显走向过度拥挤。 近一年新发布里，真正盈利的只有12.75%，而非盈利高达87.25%；最近月份持续是“新品牌大量进场、盈利跟不上”，这是典型的价格战和挤压期，不适合再重仓。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 9 7 5 5 0 0 0 23 2026 5 1 7 6 2 0 0 32 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 2 2 0 0 0 0 0 2 2025/9 1 1 0 0 0 0 0 1 2025/10 3 0 3 1 0 0 0 4 2025/11 0 3 1 1 0 0 0 6 2025/12 3 1 1 3 0 0 0 10 2026/1 2 0 1 1 0 0 0 8 2026/2 2 1 1 1 0 0 0 4 2026/3 0 0 0 1 2 0 0 4 2026/4 0 0 3 0 0 0 0 9 2026/5 1 0 2 2 0 0 0 2 2026/6 0 0 0 1 0 0 0 2 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesLymphatic Contour Face Brush,Lymphatic Drainage Massager for Sculpting,Soft & Gentle Bristles Suitable for All Skin Types,Portable Ergonomic Gua Sha Tool with Travel Case(2 PCS)
This listing is deemed profitablePrice (USD)$10.01Released TypeOld Release (2025-07-05)Brand is an old entry in this marketSize and Weight13.0 x 8.7 x 3.8 cm, 70.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
弧形刷面更贴合面部轮廓，2PCS套装并配旅行收纳盒Key Buying Motive
强化刷头连接，主打更耐用且适合高频日常淋巴按摩Target Customers
偏好手动、便携、无充电的日常消肿提拉护理人群Early Investment
Investment
Monthly Revenue (Recent) (USD)$2,002.00200 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight9.15% / 12.29%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight5.66% / 8.80%Peak / Non PeakSales & BSR Performance
CekomadyB0FWCM2VDH (4.4/5 (24 Reviews))2 PCS Lymphatic Contour Face Brush, Manual Lymphatic Drainage Massager, Natural Makeup Brushes with Durable Soft Bristles, Hypoallergenic Ergonomic Facial Cleansing Brush for Sculpting
This listing is deemed profitablePrice (USD)$13.74Released TypeNew Release (2025-10-15)Brand is a new entry in this marketSize and Weight14.5 x 8.9 x 3.3 cm, 118.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
弧形梳面贴合面部轮廓，属于更专门化的淋巴引流造型Key Buying Motive
主打手动淋巴引流而非普通洁面/化妆刷，适合日常居家与专业护理双场景Target Customers
关注消肿、轮廓塑形、面部放松的轻医美/居家护理人群Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,374.00100 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight15.55% / 17.97%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight11.36% / 13.79%Peak / Non PeakSales & BSR Performance
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