
这个市场不值得进入,已经明显进入拥挤竞争区,且新品牌成功率偏低。 现有数据里,新发布产品整体只有29.82%盈利,新品牌新发布产品只有23.08%盈利,失败面远高于成功面;最近月份的新产品利润也主要挤在0%-20%,利润被压得很紧,典型不是健康增量市场。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
这不是适合进入的市场:已经明显偏向价格战,且新品牌成功率太低。 你的预算 50万CNY 只能覆盖少数单品的前期投入,但在这个类目里,真正能站稳的新品往往要么靠老品牌资源,要么靠更高预算和更强差异化;对小商家来说,风险过高,不建议继续。
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不值得进入,已经进入价格战/拥挤区。 核心证据很直接:样本里可判断盈利的产品只有32.37%,新上架产品只有29.82%盈利,说明失败面很大;而新品牌里,成功新发布仅23.08%,失败新发布高达73.08%,市场明显不是“新手友好”。
大品牌能打,但不是“轻松进场”;小商家也能做出成功案例,但必须做出明显差异化,不能靠低价硬冲。 用户预算50万人民币,远高于当前新产品入场中位预算约2.10万美金,表面上够,但这不等于能长期赢,因为高毛利并不稳定,且有不少产品表面利润还可以,实际因销量不够被判为失败;同时也出现了疑似“predatory competitors”迹象,像 Mefirt 的 B0DFLGXGW6 311条评价、但只有6.11%利润,Garvee 的 B0FSRFGQQS/B0FSR9P65B 都是1条评价却明显亏损,说明这个类目里有人在靠激进打法试图抢位。
这个市场不值得进入:已接近价格战区,且新品牌成功率不够,做大品牌还是小品牌都不算好机会。 新产品盈利率只有29.82%,而新品牌新上产品的盈利率只有23.08%,同时新品牌新上产品未盈利率高达73.08%,说明新进入者多数在亏钱或刚起量,市场不是健康扩张,而是高压竞争。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0BS3FT1BZ | iEGrow | 2023-02-05 | Yes | $22.93 | 5000pcs | $114650.0 | 11.04% | $12657.36 | |
![]() | B0CN92N59F | iEGrow | 2023-12-28 | Yes | $25.56 | 600pcs | $15336.0 | 15.74% | $2413.89 |
![]() | B0FJRKMB9C | StorageWorks | 2025-11-20 | Yes | $49.93 | 200pcs | $9986.0 | 21.34% | $2131.02 |
![]() | B0CYKTBCC4 | iEGrow | 2024-04-25 | Yes | $31.02 | 300pcs | $9306.0 | 21.67% | $2016.62 |
![]() | B0G4VY8PV2 | Fzzcvo | 2026-02-05 | Yes | $32.43 | 400pcs | $12972.0 | 14.9% | $1932.83 |
![]() | B0FQJD832G | Wuevu | 2025-09-10 | Yes | $39.49 | 200pcs | $7898.0 | 21.85% | $1725.72 |
![]() | B0G4VYYPT1 | Fzzcvo | 2026-02-05 | Yes | $39.33 | 200pcs | $7866.0 | 21.79% | $1714.01 |
![]() | B0G8J8QVSL | iEGrow | 2025-12-18 | Yes | $28.69 | 300pcs | $8607.0 | 19.55% | $1682.67 |
![]() | B0DLWJ22K4 | Goodpick | 2024-12-26 | Yes | $38.28 | 200pcs | $7656.0 | 21.02% | $1609.3 |
![]() | B0CZ71NJZZ | Lifewit | 2024-03-27 | Yes | $42.84 | 100pcs | $4284.0 | 33.19% | $1421.86 |
![]() | B0DM1XCV73 | Goodpick | 2024-12-26 | Yes | $32.07 | 300pcs | $9621.0 | 13.49% | $1297.88 |
![]() | B0DLWJTXCK | Goodpick | 2024-12-26 | Yes | $34.61 | 200pcs | $6922.0 | 17.89% | $1238.35 |
B0GVM7C5D2 | iEGrow | 2023-02-16 | Yes | $29.88 | 200pcs | $5976.0 | 20.54% | $1227.48 | |
![]() | B0DM1XS72Z | Goodpick | 2024-12-26 | Yes | $30.64 | 200pcs | $6128.0 | 20.03% | $1227.44 |
![]() | B0FNWF6KG3 | Goodpick | 2025-10-30 | Yes | $43.32 | 200pcs | $8664.0 | 13.31% | $1153.18 |
![]() | B0D2D83LGY | Goodpick | 2024-05-30 | Yes | $42.38 | 200pcs | $8476.0 | 12.72% | $1078.15 |
B0FJRM1241 | StorageWorks | 2025-11-19 | Yes | $48.58 | 100pcs | $4858.0 | 21.52% | $1045.45 | |
![]() | B0D3GBVPY1 | Goodpick | 2024-06-10 | Yes | $41.28 | 200pcs | $8256.0 | 11.66% | $962.65 |
![]() | B0G4V7HTQJ | Wuevu | 2025-12-03 | Yes | $39.59 | 100pcs | $3959.0 | 21.97% | $869.8 |
![]() | B0F7RJ5HQL | SOLEDI | 2025-05-07 | Yes | $39.13 | 100pcs | $3913.0 | 21.21% | $829.95 |
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
![]() | B0FJRKMB9C | StorageWorks | 2025-11-20 | Yes | $49.93 | 200pcs | $9986.0 | 21.34% | $2131.02 |
![]() | B0G4VY8PV2 | Fzzcvo | 2026-02-05 | Yes | $32.43 | 400pcs | $12972.0 | 14.9% | $1932.83 |
![]() | B0FQJD832G | Wuevu | 2025-09-10 | Yes | $39.49 | 200pcs | $7898.0 | 21.85% | $1725.72 |
![]() | B0G4VYYPT1 | Fzzcvo | 2026-02-05 | Yes | $39.33 | 200pcs | $7866.0 | 21.79% | $1714.01 |
![]() | B0G8J8QVSL | iEGrow | 2025-12-18 | Yes | $28.69 | 300pcs | $8607.0 | 19.55% | $1682.67 |
![]() | B0FNWF6KG3 | Goodpick | 2025-10-30 | Yes | $43.32 | 200pcs | $8664.0 | 13.31% | $1153.18 |
B0FJRM1241 | StorageWorks | 2025-11-19 | Yes | $48.58 | 100pcs | $4858.0 | 21.52% | $1045.45 | |
![]() | B0G4V7HTQJ | Wuevu | 2025-12-03 | Yes | $39.59 | 100pcs | $3959.0 | 21.97% | $869.8 |
![]() | B0FQJJ7D9X | Wuevu | 2025-09-10 | Yes | $36.9 | 100pcs | $3690.0 | 19.84% | $732.1 |
![]() | B0GVYNJKZ8 | Fzzcvo | 2026-06-05 | Yes | $42.99 | 100pcs | $4299.0 | 14.13% | $607.45 |
![]() | B0GVYKT349 | Fzzcvo | 2026-06-05 | Yes | $42.99 | 100pcs | $4299.0 | 13.96% | $600.15 |
B0G4VXLHBF | Fzzcvo | 2026-02-05 | Yes | $25.52 | 200pcs | $5104.0 | 11.1% | $566.55 | |
![]() | B0G4VXJ7X4 | Fzzcvo | 2026-02-05 | Yes | $25.28 | 200pcs | $5056.0 | 10.52% | $531.9 |
![]() | B0FR8LG16R | Olldide | 2025-11-10 | Yes | $49.99 | 100pcs | $4999.0 | 10.0% | $499.9 |
![]() | B0GFT6GXC1 | efluky | 2026-01-09 | Yes | $20.99 | 200pcs | $4198.0 | 11.01% | $462.2 |
![]() | B0FNQNWHKJ | SOLEDI | 2025-08-26 | Yes | $26.47 | 100pcs | $2647.0 | 13.96% | $369.53 |
![]() | B0FNQM1R1L | SOLEDI | 2025-08-26 | Yes | $26.53 | 100pcs | $2653.0 | 12.19% | $323.41 |
这个市场不适合进入,尤其已经接近价格战区:新品整体盈利率只有29.82%,而新品牌新品盈利率仅23.08%,失败率高达76.92%。更关键的是,成功几乎被老品牌和少数强势玩家垄断,新品牌真正可复制的成功很少,用户不应把它当成低风险机会。
What is the ratio of profitable products
What is the ratio of different brands owning all profitable new products
What is the ratio of different brands owning all nonprofitable new products
结论很明确:这个市场不适合现在进入,已经接近价格战高压区,整体不是好机会。 2025-2026 的新品里,盈利新品只有 24.00%,新发布产品整体盈利率也只有 29.82%,而最近大量新品又集中在 0%-10% 和 10%-20% 的低利润带,说明竞争正在变硬、利润在被挤压。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 0 | 3 | 6 | 4 | 0 | 0 | 18 |
| 2026 | 0 | 0 | 7 | 6 | 1 | 0 | 0 | 12 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/8 | 0 | 0 | 0 | 2 | 0 | 0 | 0 | 1 |
| 2025/9 | 0 | 0 | 0 | 1 | 1 | 0 | 0 | 5 |
| 2025/10 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 5 |
| 2025/11 | 0 | 0 | 2 | 1 | 2 | 0 | 0 | 1 |
| 2025/12 | 0 | 0 | 1 | 1 | 1 | 0 | 0 | 6 |
| 2026/1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 1 |
| 2026/2 | 0 | 0 | 3 | 3 | 1 | 0 | 0 | 0 |
| 2026/3 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 |
| 2026/4 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 1 |
| 2026/5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 4 |
| 2026/6 | 0 | 0 | 1 | 2 | 0 | 0 | 0 | 4 |