- Benchmark ASINB0FCS67WGQ
- MarketplaceUS
- Category ID3760901
- Analyzed Products
- Keywordkinesiology tape pre cut shoulder, shoulder support tape, precut kinesiology tape
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-29
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不适合进入，已经明显接近价格战区。 数据很清楚：新上架产品里只有27.78%赚钱，72.22%不赚钱；按新品牌看，16个新品牌新品里只有4个赚钱，成功率25.00%，而且最新一批 2026 年新增里只有1个盈利、5个亏损，趋势是在变差，不是在变好。对小商家来说，这不是健康机会，尤其是低利润款已经很多，入场后很容易被价格压住。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing这个市场不适合进入。 现有数据已经显示明显的价格战和过度竞争：整体可判定盈利的产品里只有33.33%赚钱，而新品里只有27.78%赚钱；新品牌新品盈利率仅25%，新品牌新品不盈利率高达75%，说明多数新进入者在亏钱。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?11.11%New listing success rate (old brands):50.00%New listing success rate (new brands):25.00%Which new brands have these successful new listings?Which old brands have these successful new listings?Alternatives- 弹性绷带/自粘绷带：比预切肌贴更便宜，药店和电商都更容易买到；适合需要临时包扎、轻度固定的人群，但贴合度和日常穿戴舒适性通常不如肩部预切肌贴。
- 肩部护具/弹力肩套：安装更简单，很多人可直接穿戴使用，不需要掌握贴法；更适合想要即时稳定感、又不想反复贴撕皮肤的用户，价格区间也常接近或低于高频购买的肌贴。
- 可裁剪通用型肌贴大卷：单次看起来不是最便宜，但单位成本通常更低，且可按肩、背、手臂等不同部位自由裁剪；对不想被‘肩部专用’绑定的用户更有吸引力。
- 冷敷/热敷贴：对于以疼痛缓解为主、而不是运动稳定为主的用户，是更省事的替代方案；无需学习贴法，很多场景下也更容易立即见效。
- 肩部支撑背心/姿势矫正背心：如果用户的核心需求是上半身姿态提醒或轻度支撑，这类穿戴式产品更容易上手，且不需要皮肤胶黏，适合敏感肌或不想残胶的人。
- 基础物理治疗工具包（如按摩球、泡沫轴、拉伸带）：对长期肩颈不适的用户，这类工具的单次成本低、使用门槛也不高，可作为‘不买肌贴’时的更经济方案。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing结论很明确：这个市场不值得进入，已经接近/处于价格战区，且对新品牌不友好。 现有数据里，市场整体可盈利产品只有33.33%，新品可盈利率只有27.78%，但新品牌新品盈利率仅25.00%，亏损新品率高达75.00%；更关键的是，很多新进入品牌的新品利润并不稳，说明不是“谁进来都能赚”的市场。
New products with Highest revenueTEAWOO
Recent Monthly Revenue (USD):$2,034.00(200pcs/month)B0GVS9SFMJ (3.7/5 (187 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsKT Tape
Recent Monthly Revenue (USD):$124,000.00(10000pcs/month)B002CJ62N6 (4.5/5 (46688 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$99,520.00(8000pcs/month)B001RR08O8 (4.5/5 (46688 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$60,300.00(5000pcs/month)B001RQYF1Q (4.5/5 (46688 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableMost investment in new productsLeast investment in new productsGTAGKOMMEN
Recent Monthly Revenue (USD):$1,816.25(125pcs/month)B0FPF6CHXJ (3.5/5 (483 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$1,816.25(125pcs/month)B0FPF6MKXS (3.5/5 (481 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$727.50(50pcs/month)B0FPF6HM9J (3.5/5 (476 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableLeast profitable new productsXemz
Recent Monthly Revenue (USD):-(-)B0FLQ22Z67 (3.4/5 (3 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 粉色外观最醒目，和常见黑/蓝款区分明显
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- 肩部预裁剪设计，图片一眼能看懂用途
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- 适合想快速上手、追求点击率的运动康复人群
B0CP9GDJYB (4.4/5 (12307 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 紫色几何图案辨识度高，货架和搜索结果中更抓眼
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- 预切圆角+箭头提示，功能一目了然
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- 40片装视觉信息强，适合想省事的运动恢复用户
B0DRJQVM1Z (4.4/5 (1633 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入：它已经明显偏向价格战，且新品牌里只有少数能活下来。新品牌新上架产品的盈利率只有25%，但非盈利/失败占到75%；更关键的是，TEAWOO 这种新品牌靠 3 个新款里 1 个赚钱、另外 3 个亏损，说明不是“轻松赚钱”的新市场，而是需要持续投放和很强运营才能挤进去的市场。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B002CJ62N6KT Tape2011-03-24Yes$12.410000pcs$124000.021.99%$27267.6B001RR08O8KT Tape2011-03-24Yes$12.448000pcs$99520.021.74%$21635.65B001RQYF1QKT Tape2011-03-24Yes$12.065000pcs$60300.020.71%$12488.13
B004BE2ECSKT Tape2011-04-05Yes$12.454500pcs$56025.021.92%$12280.68
B001RR3UHUKT Tape2011-03-24Yes$12.454000pcs$49800.022.23%$11070.54
B003DV5KG2KT Tape2011-03-24Yes$12.47500pcs$6235.022.2%$1384.17
B003DV5KEEKT Tape2011-03-26Yes$12.49400pcs$4996.021.86%$1092.13B0FCS67WGQQiuruoo2025-07-22Yes$13.37200pcs$2674.023.6%$631.07
B0DYDTX4NGWINIOM2025-02-25Yes$13.99200pcs$2798.022.39%$626.48B0FPF6CHXJGTAGKOMMEN2025-09-02Yes$14.53125pcs$1816.2526.06%$473.32B0FPF6MKXSGTAGKOMMEN2025-09-02Yes$14.53125pcs$1816.2523.82%$432.64
B0G4FS8C5HANAMPION2025-11-29Yes$13.07100pcs$1307.025.52%$333.55
B0CL5QQMK9WINIOM2023-10-17Yes$9.99200pcs$1998.011.72%$234.17
B082VLM7MPWINIOM2019-12-17Yes$9.99200pcs$1998.011.63%$232.37B0GVS9SFMJTEAWOO2026-04-02Yes$10.17200pcs$2034.010.9%$221.71B0FPF6HM9JGTAGKOMMEN2025-09-02Yes$14.5550pcs$727.526.3%$191.34
B0F3GR87F5ANAMPION2025-04-03Yes$15.8450pcs$792.021.0%$166.32
B0F6MVC9J2Tinoaly2025-04-28Yes$12.6750pcs$633.522.98%$145.58
B0DK91YZ9YCKeep2024-10-18Yes$13.9950pcs$699.519.83%$138.72
B0F2FMG6ZHAnglechic2025-03-25Yes$12.6550pcs$632.520.64%$130.55Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FPF6CHXJGTAGKOMMEN2025-09-02Yes$14.53125pcs$1816.2526.06%$473.32B0FPF6MKXSGTAGKOMMEN2025-09-02Yes$14.53125pcs$1816.2523.82%$432.64B0G4FS8C5HANAMPION2025-11-29Yes$13.07100pcs$1307.025.52%$333.55B0GVS9SFMJTEAWOO2026-04-02Yes$10.17200pcs$2034.010.9%$221.71B0FPF6HM9JGTAGKOMMEN2025-09-02Yes$14.5550pcs$727.526.3%$191.34#New Product Success Rates
Listing这个市场不值得进入，已经明显接近价格战/高饱和区。 核心原因很直接：新品牌新上架产品盈利率只有27.78%，而新品牌新上架失败率高达75.00%；整体可识别产品里只有33.33%赚钱，说明大多数产品都在低利润甚至亏损区间，竞争压力已经很重。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
GTAGKOMMENANAMPIONTEAWOONonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
FairySandyTEAWOOOther#Success Rate by Entry Time
Listing结论很明确：这个市场不适合进入，属于高竞争、明显价格战环境。 新品牌新产品盈利率只有27.78%，但非盈利占72.22%；最近一年新品牌进入后真正跑出来的案例很少，而且 2026 年的新增产品里，盈利 1 个、亏损 5 个，趋势是在变差，不是在变好。
证据也很直白：新品牌一共只有 9 个，真正跑出盈利新产品的主要是 GTAGKOMMEN 和 TEAWOO；但 TEAWOO 虽然 4 个新产品里只有 1 个盈利，3 个亏损，且有 3 个非盈利品里 2 个都在 178~300 条评论区间，已经非常像“强营销/高压打法”，不是真正适合小商家复制的成功。GTAGKOMMEN 虽然 4 个产品里 3 个盈利，但它依赖的单品利润并不稳定，失败款 B0FPF62ZLB 仍有 476 条评论，说明这个赛道对营销强度要求很高。 相比之下，老品牌 KT Tape 依然拿着 87.5% 的盈利率，且 B002CJ62N6、B001RR08O8、B001RQYF1Q 这类老品月销 5000~10000、利润率 20.71%~21.99%，说明这个市场的利润更集中在老品牌手里，新品牌要切进去难度很大。市场本身也在往下走：2025 年新产品盈利 5 个、亏损 13 个；2026 年到目前为止更差，盈利只剩 1 个、亏损 5 个，明显是竞争加剧而不是机会变大。
最关键的提醒：你只有 50 万人民币预算，能覆盖单个 ASIN 的前期成本，但这个市场的“真正赢家”要么是老品牌，要么是带强投放、强评论堆积的品牌。B0FCS67WGQ（Qiuruoo）虽然利润率 23.6%、月销 200、早期投入约 1645.51 美元，但它是老品牌样本，不是小商家可复制路径；而像 B0FR58KZQ8、B0GVSPQ6FF、B0H2QDC2W6 这些 TEAWOO 产品，利润低至 2.39%~10.64%，已经进入价格战边缘。 结论：不要进入。若硬要做，只能按大品牌逻辑砸投放、做差异化和品牌背书；小商家没有健康成功窗口。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 1 0 4 0 0 7 2026 0 0 0 1 0 0 0 5 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 3 2025/9 0 0 1 0 3 0 0 2 2025/10 0 0 0 0 0 0 0 1 2025/11 0 0 0 0 1 0 0 1 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 1 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 1 0 0 0 2 2026/5 0 0 0 0 0 0 0 2 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesOK TAPE Precut Elastic Kinesiology Tape, 20 Strips, 2inch x 16ft, 2 Rolls
This listing is deemed profitablePrice (USD)$11.59Released TypeOld Release (2024-03-29)Brand is an old entry in this marketSize and Weight10.7 x 7.4 x 7.2 cm, 180.00gProfitable Factors
Based on old ASINEstablished brand with longevityDistinct functions and featuresDesign & Appearance
粉色配色，区别于常见蓝色/黑色肩部贴布, 预切肩部贴片方案，圆角预裁条设计，减少剪裁步骤Key Buying Motive
预切设计免剪裁，适合肩部快速贴敷；圆角与高弹材质兼顾便捷与贴合Target Customers
需要肩部快速贴扎、追求省时上手的运动康复用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$579.5050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight11.13% / 14.22%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight3.56% / 6.65%Peak / Non PeakSales & BSR Performance
GJUMP Kinesiology Tape, 40 Count Precut Strips 2 Rolls Original Cotton Tape
This listing is deemed profitablePrice (USD)$12.99Released TypeOld Release (2025-03-21)Brand is an old entry in this marketSize and Weight11.4 x 10.4 x 7.7 cm, 222.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
紫色几何图案包装与常见蓝/黑/红色肩部贴布相比更有辨识度, 预切圆角片状设计，带方向箭头提示拉伸位置，适合肩部及多部位直接贴用Key Buying Motive
40片预切装、免剪裁，主打肩部支撑与恢复，兼顾防水透气和3–5天持粘Target Customers
需要肩部支撑、运动后恢复、且希望快速上手免裁剪的健身/运动人群Early Investment
Investment
Monthly Revenue (Recent) (USD)$649.5050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight13.18% / 16.39%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight4.85% / 8.06%Peak / Non PeakSales & BSR Performance
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