- Benchmark ASINB0G1C8FDC3
- MarketplaceUS
- Category ID3744021
- Analyzed Products
- Keywordkitchen organizer, storage container
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-29
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不适合进入，已经是价格战并且接近饱和，新品牌和小商家都不该进。 新品牌新品盈利率只有14.29%，整体新品牌成功率只有12.50%，而新产品利润区间已经压到-9.80%到6.12%，说明绝大多数新货连基本可赚空间都没有，市场不是“还能切入”，而是“利润被打穿了”。
证据也很直接：市场里真正赚钱的，几乎都是老牌和少数强势玩家。 老牌 Vtopmart 有11个可识别产品里 11个都是非盈利；但它仍能用老底盘撑住大盘收入，单品牌月收入约77,577.45美元。可赚钱的案例主要是 Rubbermaid（B07X5YFC8J，月收入约88,680美元）、Felli（B09SM1SH1X，约10,389美元）、Canfanni（B0D926CHZH，约183,567.50美元）和少数差异化新单品 ChaviChax（B0G1C8FDC3，售价27.03美元，月收入约5,406美元）。但要注意，真正像小商家能做起来的案例只有 ChaviChax 这一类“强细分、强功能差异”的产品；反过来，Liuruiyu 3个新款全亏，Tefola 1个新款也亏，Vtopmart 5个新上新也都亏，说明通用玻璃收纳盒这条线已经被打到很薄了。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很直接：这个市场不适合进入，用户也能拿得出500,000 CNY，但预算并不能把你送进一个可赚的赛道。 这里不是“资金不够”的问题，而是市场已经明显进入价格战/过度竞争状态：新品牌新上架里只有14.29%能盈利，而新品牌新上架里非盈利比例高达87.50%，市场新产品盈利率只有12.82%，低于15%这个可接受线。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?42.85%New listing success rate (old brands):16.67%New listing success rate (new brands):12.50%Which new brands have these successful new listings?Which old brands have these successful new listings?Alternatives- 一次性保鲜盒/一次性餐盒：更便宜、无需清洗，适合临时装剩菜、便当和短期冷藏；如果只是偶尔收纳食材，能直接替代可重复使用的储物容器。
- 二手/闲置塑料收纳盒：在本地二手平台、社区转卖群或家居清仓渠道更容易低价买到，满足“先把厨房整理起来”的需求，投入更低。
- 超市/餐饮外卖打包盒的重复利用：很多用户会直接复用外卖盒、酸奶桶、黄油盒等，几乎零成本，适合临时分装干货、酱料和剩菜。
- 可折叠硅胶保鲜盒：价格有时接近但用途更广，收纳和餐食保存兼顾；如果用户主要是为了节省空间，它是一个更灵活的替代。
- 玻璃果酱罐/梅森罐/食品级广口瓶：更容易从家里现成获得，密封性较好，适合干货、酱料、腌菜和少量食材分装，是低门槛替代方案。
- 抽屉分隔盒/便携收纳篮：如果用户的核心诉求是“厨房整理”而不是“食材密封保存”，这些更便宜、购买更普遍，也更适合做台面、橱柜和抽屉分类。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：已经进入高竞争、低利润的价格战区，新品牌大量涌入但成功率很低。 关键证据很直接：新品利润率只有14.29%，整体可识别盈利产品比例仅12.82%，而新品牌新品非盈利率高达87.50%；同时样本里新品牌数量已明显偏多，属于超饱和警告信号。
New products with Highest revenueMost investment in new productsLeast investment in new productsLiuruiyu
Recent Monthly Revenue (USD):$40,080.00(2000pcs/month)B0FVTFBSC2 (4.5/5 (1284 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Recent Monthly Revenue (USD):$51,820.00(2000pcs/month)B0GT4SR341 (4.5/5 (1313 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$60,620.00(2000pcs/month)B0FR2GZB2Q (4.5/5 (1299 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Old brand with the most profitable new productsVtopmart
Recent Monthly Revenue (USD):$6,364.00(200pcs/month)B0D6W2CQFW (4.6/5 (4318 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%
Recent Monthly Revenue (USD):$6,862.00(200pcs/month)B0G6DMHJKZ (4.6/5 (4318 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%
Recent Monthly Revenue (USD):$10,057.50(450pcs/month)B0G6DRBTDL (4.6/5 (4318 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Least profitable new productsTefola
Recent Monthly Revenue (USD):-(-)B0GGGMTTXS (4.2/5 (19 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 不锈钢+透明盖，外观和材质很少见
- |
- 三只独立发酵盒，专门做披萨面团分球发酵
- |
- 可堆叠省冰箱空间，适合家庭烘焙用户
B0G1C8FDC3 (4.5/5 (35 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 透明亚克力矩形罐，展示感强，和常见圆罐不同
- |
- 三件套不同容量可嵌套，收纳形态更有辨识度
- |
- 翻盖锁扣+高频取用设计，适合整齐陈列干货
B09SM1SH1X (4.6/5 (146 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，结论很明确：已进入价格战/过度拥挤状态。 新品里只有14个可判断样本，盈利产品仅2个，成功率14.29%；而亏损或不达标的占多数，且新品利润分布里负利润与0-10%低利润合计占71.43%，说明现在不是“还有空间”，而是“已经被压到很薄的利润带”了。
Profitability difficultyHigh Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0D926CHZHCanfanni2024-08-20Yes$36.355050pcs$183567.516.42%$30141.79B07X5YFC8JRubbermaid2019-09-19Yes$22.174000pcs$88680.014.41%$12778.79B09SM1SH1XFelli2021-05-26Yes$34.63300pcs$10389.012.44%$1292.4B0G1C8FDC3ChaviChax2025-12-19Yes$27.03200pcs$5406.017.82%$963.35
B0FR4XDK28Canfanni2025-09-19Yes$33.39100pcs$3339.014.0%$467.47Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0G1C8FDC3ChaviChax2025-12-19Yes$27.03200pcs$5406.017.82%$963.35B0FR4XDK28Canfanni2025-09-19Yes$33.39100pcs$3339.014.0%$467.47#New Product Success Rates
Listing这不是适合进入的市场：新品牌成功率只有12.5%，新上架产品整体盈利率只有14.29%，但未盈利占比高达85.71%；更关键的是，利润主要被老品牌和少数大品牌拿走，市场已经接近价格战和强者通吃。 对小商家来说，能活下来的是真正做细分差异化、且首月就能跑到17%+利润的少数案例；对大品牌来说，虽然有能力砸预算，但这个赛道的回报已经不够好，不建议进场。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
CanfanniChaviChaxNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
LiuruiyuVtopmartOther#Success Rate by Entry Time
Listing这个市场不值得进入，已经进入价格战区，而且新品牌成功率只有14.29%，最近走势明显走弱。 2025年有5个新品牌入场（Liuruiyu、AILCK、Tefola、Zhehao、ChaviChax），但到2026年新品牌成功几乎断层：14个新发布里只有2个赚钱，12个亏损或不理想，且2026年的样本几乎全是亏损，说明竞争不是变轻，而是更难了。
对大品牌来说，也不是好机会。 市场里可见的赚钱主力仍是老牌：Rubbermaid（B07X5YFC8J，月营收约8,868美元）、Felli（B09SM1SH1X，约10,389美元）、Canfanni（B0D926CHZH，约18,356.75美元）和Vtopmart（多款样本里有高营收但利润表现分化），但这些成功大多来自老品底盘，不代表新切入容易。价格表现也很差：新上市可识别利润范围只有-9.80%到6.12%，而整个市场可识别的盈利产品只有12.82%，新发布里只有14.29%赚钱，已经是明显的高风险、低回报环境。
对小商家更不友好，且很可能要靠激进营销才能挤进去。 真正可参考的小品牌成功只有ChaviChax的B0G1C8FDC3：售价约27.03美元，月营收约5,406美元，卖点是“披萨面团单球发酵”这种强细分功能，不是通用款；相反，Liuruiyu、Tefola、AILCK、Zhehao的多个新款都亏损，很多还是通用玻璃/收纳盒，说明同质化产品已经打穿利润。结合样本里大量“通用透明盒”“缺乏明显差异化”的失败原因，这个市场不是靠常规上新能赢，大品牌和小商家都不该进；如果硬进，小商家大概率得靠高投放、低价冲量甚至高评论打法，风险非常高。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 2 4 2 2 0 0 0 1 2026 0 0 0 0 0 0 0 3 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 1 0 0 1 0 0 0 0 2025/10 1 0 0 0 0 0 0 1 2025/11 0 0 0 0 0 0 0 0 2025/12 0 4 2 1 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 2 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesRubbermaidB07X5YFC8J (4.7/5 (59205 Reviews))Rubbermaid Brilliance BPA-Free Food Storage Containers Multi Pack, 1.3 Cup Plastic Containers with Lids, 5 Pack, Leak Proof, Microwave & Dishwasher Safe
This listing is deemed profitablePrice (USD)$22.17Released TypeOld Release (2019-09-19)Brand is an old entry in this marketSize and Weight19.9 x 16.9 x 15.7 cm, 600.00gProfitable Factors
Established brand with longevityBased on old ASINDesign & Appearance
透明晶透盒身，外观接近玻璃但更轻便Key Buying Motive
100%防漏密封、可微波且带透气排气设计，兼顾密封和加热便利Target Customers
适合高频备餐、带饭和剩菜收纳用户，尤其偏好可视化、整齐堆叠的厨房整理人群Early Investment
Investment
Monthly Revenue (Recent) (USD)$88,680.004000 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight8.57% / 14.41%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-10.78% / -4.93%Peak / Non PeakSales & BSR Performance
Felli Flip Tite Storage Container with Lid 4” RECTANGULAR Airtight Ring Flip Top, Stackable Kitchen Counter Pantry Organizer Acrylic Canister Jar for Pasta Spaghetti Cereal Granola Coffee (1.9qt)
This listing is deemed profitablePrice (USD)$34.63Released TypeOld Release (2021-05-26)Brand is an old entry in this marketSize and Weight31.7 x 21.1 x 17.2 cm, 282.00gProfitable Factors
Established brand with longevityBased on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
通透高透明亚克力质感，整体更像玻璃展示罐, 矩形罐体+翻盖锁扣，且主打可嵌套收纳的三件套组合Key Buying Motive
三件套不同容量可嵌套，空置时显著节省橱柜空间；单手翻盖密封更适合高频取放Target Customers
面向需要长期整齐陈列干货、烘焙原料和主食的家庭烘焙/厨房收纳用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$10,389.00300 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight5.17% / 12.44%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-21.81% / -14.55%Peak / Non PeakSales & BSR Performance
Loading samples... 40%