- Benchmark ASINB0GYHPKSWQ
- MarketplaceUS
- Category ID3744021
- Analyzed Products
- Keywordkitchen storage rack
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-29
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场现在不值得进。 目前只看到 1 个新品牌 Yemuglu、1 个新产品 B0GYHPKSWQ 跑通，利润率 18.41%，月销 400 件、月营收约 11,264 美元，表面上能赚钱，但这只是单点成功，不是可复制的市场机会。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing这不是一个适合进入的市场。 现有数据只覆盖一个核心样本，但它已经表现为“高利润、低竞争、靠差异化取胜”的单品；用户预算500,000 CNY（约69k USD）足以覆盖这个单品级别的前期投入，但不足以证明这是一个可规模化、可复制的入场机会。更关键的是，当前没有看到可支持大规模复制的低门槛路径，反而更像是需要功能差异化和品牌化投入才能成立的细分机会。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):100.00%Which new brands have these successful new listings?Alternatives- 直接使用超市/仓储店买来的原装冰淇淋桶反复再利用：成本几乎为零，带盖、可堆叠，适合短期冷冻保存，替代专用收纳盒最省钱也最容易上手。
- 使用带盖的外卖餐盒或一次性加厚食品盒：获取门槛低、单价便宜，适合临时存放自制冰淇淋、雪葩或少量分装，比购买专用容器更灵活。
- 改用玻璃保鲜盒/方形饭盒：很多家庭本来就有，密封性通常足够，且更容易兼顾冰淇淋之外的冷藏、备餐用途，属于低成本多用途替代。
- 使用硅胶折叠保鲜盒或普通硅胶冷冻盒：如果用户看重可重复使用与省空间，这类产品往往更通用，且不用专门为冰淇淋场景支付溢价。
- 用小号真空密封袋平铺冷冻：更省冷冻空间、便于按份取用，材料便宜且容易买到，适合更重视存储效率而不是展示和舀取体验的用户。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场目前不适合进入。 现有样本里只有 1 个可判定产品，且它是 100% 盈利、100% 新品盈利，但样本过小，根本不足以证明可复制；同时没有出现任何新品牌扩张信号，时间趋势几乎空白，说明当前数据更像是单点成功而不是成熟机会。
New products with Highest revenueLeast investment in new productsMost investment in new productsYemuglu
Recent Monthly Revenue (USD):$11,264.00(400pcs/month)B0GYHPKSWQ (4.9/5 (10 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0GYHPKSWQ (4.9/5 (10 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这不是适合进入的市场。当前样本里利润表现只有1个可见新产品，利润率18.41%，表面上不差，但市场证据太少，不能证明有稳定机会；同时新品牌盈利率看起来是100%，但分母只有1个ASIN，样本过小，不能拿来判断市场真实胜率。
从数据看，Yemuglu 的 B0GYHPKSWQ 唯一可见为盈利新品，均价 $28.16，月销 400 件，月营收 $11,264，月利润 $2,073.71，利润率 18.41%，说明这个单品是能赚钱的；但这更像是单点成功，不是市场整体机会。时间趋势里，2022-2025 没有可见新产品，2026 只出现 1 个新品，说明当前样本更像是极窄的个案，而不是已经被大量新品牌验证的赛道。按你的规则，真正需要警惕的是“30~100+ 新品牌进入”或“大量新品利润低于10%”的市场；这两个信号在这份数据里没有出现，但同样也没有出现足够多的成功样本来支撑“可进入”。
对两类卖家分别看：大品牌可以把它当作一个需要重投入验证的窄机会，小卖家不应把它当作可复制赛道。 目前没有看到任何“<300 评论/年”的真实小卖家成功案例，也没有看到旧品牌或多品牌的稳定高利润样本，更没有证据表明不靠激进营销也能持续成功；所以这里不能给小卖家成功高概率。更直接地说：若你只有单 ASIN 预算 500,000 CNY，这个市场里可见的成功模板只有 Yemuglu / B0GYHPKSWQ 一个，连竞争结构都没跑出来，现在不该进场。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0GYHPKSWQYemuglu2026-04-25Yes$28.16400pcs$11264.018.41%$2073.71Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GYHPKSWQYemuglu2026-04-25Yes$28.16400pcs$11264.018.41%$2073.71#New Product Success Rates
Listing这个市场暂时不值得进入，但不是因为已经出现大规模品牌拥挤，而是因为当前样本几乎只有一个新品牌 Yemuglu、一个新上架产品 B0GYHPKSWQ，数据太少，无法证明这是一个可复制的机会，更像是单点成功案例。就这一个案例看，确实能赚到钱：利润率 18.4%，月销 400 件，月营收 11,264 美元，首次投入约 9,388.09 美元，其中广告就占 2,454.99 美元，但这只能说明“一个新品能跑通”，不能说明“这个市场适合普遍进入”。
证据上，这个新品是新品牌、全新上架、白帽推广、10 个评价、4.9 分，属于很干净的成功样本，成功点是明显的“差异化功能”：双彩色硅胶盖、加宽长方形设计、气密防冰晶、可堆叠可嵌套。也就是说，真正卖点不是低价，而是功能和设计差异；如果没有这种差异化，按当前数据看很难复制。再看用户预算，500,000 元人民币足够覆盖单个 SKU 的启动资金，甚至高于这个样本的早期投入，但要注意这笔钱只够前几个月的铺货、物流和推广，不包含长期研发、品牌和认证成本，所以若想做成同类产品，依然需要额外投入。当前没有旧品牌压制、也没有 30+ 新品牌涌入的 oversaturation 信号；但由于样本只有 1 个，成功率 100% 不能当作市场结论，也看不出小商家是否能“合规、稳定地”复制成功。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
YemugluNo data available#Success Rate by Entry Time
Listing这个市场暂时不能当作好机会：从当前样本看，新增品牌几乎没有扩张迹象，最近只有 Yemuglu 这一家新品牌的单个新品 B0GYHPKSWQ 跑出正向结果，但这更像是“单点样本”，不是可复制的市场机会。由于样本里看不到 30+ 新品牌涌入，也没有利润被持续压低的证据，所以它不是典型过热市场；但与此同时，能被验证的成功案例太少，说明这个类目对新进者并不开放，进入要非常谨慎。
证据很直接：近几年新发布数量几乎为零，2026 年样本里只出现 1 个新产品，而且只有 1 个新品盈利、0 个新品亏损，新品牌盈利率显示为 100%，但这只是 1 个样本，不具备市场代表性。利润区间上，唯一已验证新品 B0GYHPKSWQ 落在 10%~20% 的盈利带，没有落入 <10% 的价格战区，这说明它能卖，但并不能证明后续还能持续复制；更重要的是，当前公开到的市场投资建议并没有给出有效的预算区间，意味着这个类目缺少足够可比的成熟成功案例，用户 50 万 CNY 的预算虽然覆盖单个 ASIN 早期启动，但不足以证明可以靠低预算稳稳切入。也没有看到需要靠大量评论硬推的“predatory competitors”特征，因此目前没有证据表明必须依赖假评竞争，但也同样没有证据表明小商家能轻松成功。
结论很明确：不建议现在贸然进入。如果一定要做，只能把 B0GYHPKSWQ 作为唯一参考起点，继续拆它的定价、投放、结构和供应链，但在拿到更多新品牌和更多成功样本前，不能把这个市场判断成对大品牌或小商家都有高成功率的市场。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 1 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 1 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesYemuglu Ice Cream Containers - Silicone Reusable Freezer Storage for Homemade Ice Cream Tub for Sorbet, Frozen Yogurt - Flexible Silicone Lids, Long Scoop, Stackable,2 Pack 1.6 Quart Each
This listing is deemed profitablePrice (USD)$28.16Released TypeNew Release (2026-04-25)Brand is a new entry in this marketSize and Weight26.2 x 15.2 x 10.8 cm, 821.00gProfitable Factors
Distinct functions and featuresDesign & Appearance
双彩色硅胶盖，便于一眼区分口味, 加宽长方形冰淇淋盒，区别于常见圆形冰淇淋桶Key Buying Motive
气密硅胶盖减少冰晶和冻伤；可堆叠且可嵌套，兼顾冷冻收纳与节省空间Target Customers
适合自制冰淇淋、雪葩和希腊酸奶的家庭用户，以及重视冷冻收纳和口味区分的甜品爱好者Early Investment
Investment
Monthly Revenue (Recent) (USD)$11,264.00400 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight14.62% / 18.41%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight0.41% / 4.20%Peak / Non PeakSales & BSR Performance