- Benchmark ASINB0GYR3PH9B
- MarketplaceUS
- Category ID23539054011
- Analyzed Products
- Keywordgarden hose nozzle
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-27
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不值得进入。 目前只有 2 个新发布样本，表面成功率 50%，但真正能跑通的只有 Lousye 的 B0GYR3PH9B；它能卖起来不是因为赛道宽松，而是因为做了明显差异化并投入了足够早期预算。对于想靠普通同质款切入的品牌，这个市场已经是低容错竞争区，直接做会被淘汰。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing这不是超饱和红海，用户预算 50 万元人民币可以入场，但只适合做“差异化单品”，不适合复制普通驱鼠膏。 这个细分里，真正跑出来的新品只有靠明确差异化功能和旧款基础上优化的那一款；而普通同质款直接失败，说明市场已经进入明显的低容错竞争区，没差异化就很难活。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):50.00%Which new brands have these successful new listings?Alternatives- 车载引擎室防鼠超声波驱鼠器：一次购买可反复使用，不需要持续补充耗材，适合想要低维护方案的用户。
- 车库/停车位入口粘贴式防鼠封堵条或缝隙封堵胶带：直接解决鼠类进出路径，通常比持续喷涂或放置香味型产品更省钱、更可控。
- 传统机械捕鼠夹（踏板式/多捕鼠笼）：对已经出现鼠患、需要快速降低数量的场景更直接，单次成本低，易买易用。
- 诱饵站配合现成灭鼠块：适合车库、储物间等固定区域，执行成本低，维护频率也不高。
- 天然气味替代方案如咖啡渣、薄荷精油棉球、樟脑类小包：如果用户只是想先做短期试验，这类材料更容易在家里就地获得，门槛更低。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不适合进入。 目前样本里只有 1 个可盈利新品、1 个亏损新品，成功率 50% 但样本极小；更关键的是，亏损款 B0H5X1PZF8 直接说明“常规薄荷驱鼠膏”没有跑通，而真正赚钱的 B0GYR3PH9B 靠的是明显差异化：金属罐膏体、面向发动机舱防鼠、并且做到了 21.5% 利润率和月销 600、月营收 11,208 美元。
Least investment in new productsNew products with Highest revenueMost investment in new productsLousye
Recent Monthly Revenue (USD):$11,208.00(600pcs/month)B0GYR3PH9B (4.6/5 (18 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0GYR3PH9B (4.6/5 (18 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0H5X1PZF8Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合现在进入。 公开数据只看到2个新品样本，但已经出现1个赚钱、1个亏钱，胜率50%，表面不差；真正的问题是，赚钱款靠的是明显差异化和旧品借力，亏钱款则几乎没有区分度，说明这个赛道不是靠“再做一个类似款”就能活下来。对于小卖家，这个市场更不友好：要么做出功能/场景上的硬差异，要么就会直接被同质化淘汰。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0GYR3PH9BLousye2026-06-18Yes$18.68600pcs$11208.021.53%$2413.09Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GYR3PH9BLousye2026-06-18Yes$18.68600pcs$11208.021.53%$2413.09#New Product Success Rates
Listing这不是一个适合进场的市场。当前样本里只有 1 个新品牌 Lousye、2 个新上架 ASIN，成功率 50%，表面看不差，但样本太小，根本不足以下结论；同时已出现一个 21.5% 毛利、月销 600、月营收 1.12 万美元的胜出款 B0GYR3PH9B，以及一个完全跑不动的同品牌失败款 B0H5X1PZF8，说明这个赛道对‘做对差异化’很敏感，但还不能证明市场对新品牌是稳定开放的。
证据上，B0GYR3PH9B 不是靠低价硬冲，而是靠“基于旧 ASIN 做改良 + 功能差异化”：18.68 美元均价，21.5% 利润率，最近月销 600，前 3 个月平均 550 单，首月累计投入约 26,664 美元，其中广告约 6,778 美元；它卖的是金属罐装膏体、主打发动机舱长期驱鼠，和常见喷雾/挂片/液体拉开了明显区别。反过来，B0H5X1PZF8 失败得很直接：普通圆罐、功能组合常见、没有场景突破，说明没有差异化就很难活。对小卖家来说，这个市场没有看到真实的低评数成功案例需要追踪，也没有 >200/年的高评分拉新证据；目前能看到的成功点更像是“认真做产品 + 砸广告”的结果，不是轻量切入就能复制的模型。
结论很明确：不建议你现在进入。 现在看到的不是成熟机会，而是一个只有单个样本支撑的局部胜利，且成功款已经需要约 2.67 万美元级别的早期投入和明显的产品改良；如果后续出现更多新品牌涌入，尤其新品牌数量上升到 10-20+，就要按明显饱和/价格战赛道处理。若你一定要做，只能把 B0GYR3PH9B 这类“差异化 + 白帽推广 + 足够预算”作为参考，其他没有明显差异的款式不要碰。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
LousyeNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
Lousye#Success Rate by Entry Time
Listing这个市场不值得进入：当前已经是高竞争、接近价格战的状态，新品牌成功率只有50%，但样本里只有1个新品牌成功案例，不能算真实可复制的机会。 现有证据更像是“少数产品靠差异化短期跑出来”，不是一个对大多数新品牌友好的市场；如果你不是大品牌或没有明显创新，不建议继续。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 1 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 1 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesRodent Repellent for Car Engine,4 Pack Mouse Deterrent Peppermint Oil Cream
This listing is deemed profitablePrice (USD)$18.68Released TypeNew Release (2026-06-18)Brand is a new entry in this marketSize and Weight12.3 x 8.0 x 7.6 cm, 308.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
金属罐装膏体形态，区别于常见喷雾、挂片或液体驱鼠产品Key Buying Motive
采用薄荷、肉桂、雪松、冷杉等植物精油膏体，主打车发动机舱长期驱鼠，且单盒宣称可持续20-30天Target Customers
有车一族中，特别是担心发动机舱被老鼠啃咬线束、筑巢的用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$11,208.00600 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight19.34% / 21.53%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight11.31% / 13.49%Peak / Non PeakSales & BSR Performance