BUBBLEDANCE Extendable Silicone Back Scrubber, 17"-32", 4X Firm Scrub,White
Bath & Body Brushes - 产品分析报告
  • Benchmark ASIN
    B0FXQT7ZF9
  • Marketplace
    US
  • Category ID
    11056501
  • Analyzed Products
  • Keyword
    body exfoliating scrub
  • Price Range
    -
  • Minimum Net Profit Margin
    10.00%
  • MOQ
    100
  • Est. Purchasing Cost
    No price data
  • Data Date
    2026-07-28
  • Your Budget (for new listing) (CNY)
    ¥500,000.00
Profitability Difficulty
Low
High Risk Due to Price Competition
Newly Released Counts (All Brands)
16
New Brand (12)
Old Brand (4)
Success rate (all brands)
6.25%
New Brand (8.33%)
Old Brand (0.00%)
Most products net profit margin range
-28.90% - 4.66%
Listing

Report summary from Keble AI Agent: Listing

这个市场不值得进入,已经接近饱和,而且明显处在低利润价格战区。 现有数据里,整体可盈利率只有6.98%,新上架产品可盈利率只有6.25%,新品牌新品也只有8.33%;同时新品牌总数只有6个,但12个新品牌新品里只有1个赚钱,说明不是“还有空间”,而是大多数新进入者都在被压利润。

Recommended Products Features Direction
Why do customers choose it?
  • 白色硬刷毛版本,视觉上更强调“强力去角质”定位
  • 可伸缩结构,长度从17.5英寸延展到32英寸,区别于常见固定长度背刷或布条式搓澡巾
  • 可伸缩手柄 + 硬硅胶刷毛,兼顾背部触达与强力去角质
  • 更适合需要强去角质、背痘/粗糙部位护理、偏好硬刷感的用户
  • Sales
    Avg. price: $16.69|Latest price: $16.99|Approx. recent monthly revenue: $3,338.00 (200 pcs)|Net profit margin: 14.01%
    Why do customers choose it?
  • 27英寸加长、8英寸加宽的背部专用大尺寸结构,明显区别于常见长柄刷/普通洗澡巾
  • 采用硅胶-free 的黏胶混纺粗糙面,主打“仅用清水”即可强力去角质,适合背部深度去角质与晒后/美黑前护理
  • 更偏向背部难以触及区域的重度去角质需求用户,以及喷雾美黑/自助美黑前后需要均匀去角质的人群
  • Sales
    Avg. price: $18.60|Latest price: $18.78|Approx. recent monthly revenue: $13,020.00 (700 pcs)|Net profit margin: 25.87%

    These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.

    New Brands
    VS
    Old Brands
    6 new brands12 old brands
    6 brands have new listings1 brands have new listings
    12 new listings4 new listings
    1 succeeded
    0 succeeded
    10 failed
    4 failed

    Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.

    New Brands
    ...
    Old Brands
    ...

      How much did others invest?

      Collapse
    • #Budget Requirement

      Listing

      这个市场不值得进入,且对大品牌和小品牌都不友好。 市场表面上有少数新品能赚钱,但整体盈利率只有6.98%,新上架产品盈利率也只有6.25%,已经落在高风险区;更关键的是,样本里大量新品利润率在10%以下,典型价格战,而且没有出现你要求的那种健康的新品牌成功面。

      Early sourcing + logistics + marketing budget (USD)
      $2,632.41 - $2,632.41
      Explains the budget

      With all these investments, who has profitable new releases

      How many new listings are released by old brands?
      25.00%
      New listing success rate (old brands):
      0.00%
      New listing success rate (new brands):
      8.33%
      Which new brands have these successful new listings?
      Alternatives
      1. 长柄搓澡刷/沐浴刷(非硅胶款,尼龙或植物纤维刷毛)——通常更便宜,覆盖背部更轻松,适合想要“够得到背”的人。
      2. 一次性搓澡手套/去角质手套——入门成本低、容易买到、无需清洗复杂工具,适合不想买可伸缩刷具的用户。
      3. 海绵搓澡球/沐浴球——价格通常最低,起泡快、使用简单,适合把重点放在清洁和起泡而非强力去角质。
      4. 搓澡巾/浴巾式去角质布——比专用背部刷更便宜,灵活度高,洗澡时可直接擦拭全身,适合偏爱传统搓洗方式的人。
      5. 长柄背部刮痧板/背部按摩板(简易塑料款)——兼顾背部可达性与轻度去角质,价格往往低于高端可伸缩硅胶刷。
      6. 温和去角质身体清洁产品(含磨砂颗粒的沐浴露/身体磨砂乳)——不需要额外工具,使用门槛更低,适合不想增加浴室收纳的人。

      Alternative solutions may pose a risk to your investment in certain markets.

    • #Brands Investment Analysis

      Listing

      这个市场不值得进入,已经是高风险价格战区,而且接近饱和。 现有新品牌里,盈利样本几乎被压到很低:整体可判定盈利率只有6.98%,新上架产品盈利率也只有6.25%,新品牌新品盈利率仅8.33%,这都低于你要求的安全线;同时月度数据里 10 月、11 月、2 月、4 月、6 月持续出现新品牌亏损上新,说明竞争不是在放缓,而是在持续加剧。

      BUBBLEDANCE
      New products with Highest revenue
      Recent Monthly Revenue (USD):$3,338.00(200pcs/month)
      B0FXQT7ZF9 (4.1/5 (75 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
      Evmliy
      Old brand with the most profitable new products
      Evmliy Back Scrubber for Shower, Loofah Sponge Brush Exfoliating Body, Long Handle Scrub Brush for Shower with Loofah on a Stick for Back Use, Bathing Accessories Body Brushes
      Recent Monthly Revenue (USD):-(-)
      B0BXNB4164Brand is an old entry in this market
      Old ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ
      Recent Monthly Revenue (USD):$14,100.00(2000pcs/month)
      B0BD7K714W (4.1/5 (2115 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%
      Recent Monthly Revenue (USD):$19,960.00(2000pcs/month)
      B0BKJKQLZX (4.1/5 (2109 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%
      QfwdfcTrenz
      Least investment in new productsMost investment in new products
      4pcs Exfoliating Back Washers Scrub with Handles Japanese Body Scrubber Cloth Towel for Shower Nylon Back Exfoliator Extended Backs Washers Stretchable Body Bath Pull Strap for Cleans Skin Massages
      Recent Monthly Revenue (USD):-(-)
      B0FJS2L3NT (4.2/5 (128 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      4pcs Exfoliating Back Washers Scrub with Handles Japanese Body Scrubber Cloth Towel for Shower Nylon Back Exfoliator Extended Back Washers Stretchable Body Bath Pull Strap for Cleans Skin Massages
      Recent Monthly Revenue (USD):-(-)
      B0FZQP2BCBBrand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      4pcs Exfoliating Back Washers Scrub with Handles Japanese Body Scrubber Cloth Towel for Shower Nylon Back Exfoliator Extended Washers Stretchable Body Bath Pull Strap for Cleans Skin Massages
      Recent Monthly Revenue (USD):$989.00(100pcs/month)
      B0DSKJYY1Q (4.2/5 (128 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%
      Culture Gifts
      Least profitable new products
      Culture Gifts Extended Exfoliating Back Scrubber with Handles, Nylon Cleaning Exfoliator Washcloth for Body, Stretchable Pull Strap Soft Quick-Drying Rough Scrub Towel, Grey
      Recent Monthly Revenue (USD):-(-)
      B0FNQFRXXM (5/5 (2 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      Culture Gifts Extended Exfoliating Back Scrubber with Handles, Nylon Cleaning Exfoliator Washcloth for Body, Stretchable Pull Strap Soft Quick-Drying Rough Scrub Towel, Pink
      Recent Monthly Revenue (USD):-(-)
      B0FNPXM99C (4.5/5 (2 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
    • #Differentiations

      Unique productsCommon products
      Differentiation:
      1. 可伸缩到32英寸,和常见固定长柄背刷差异大
      2. 白色硬硅胶刷毛,外观更突出“强力去角质”
      3. 适合背痘、粗糙皮肤等需要强清洁的用户
      B0FXQT7ZF9 (4.1/5 (75 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
      Differentiation:
      1. 27英寸×8英寸的大尺寸背部去角质结构,很少见
      2. 仅用清水就能强力去角质,功能点明确
      3. 更适合自助美黑前后和背部深度护理人群
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
    • What net profit margin are others making?

      Collapse
    • #Net Profit Margins: All vs New

      Listing

      这个市场不适合进入,结论非常明确:已进入价格战区,且新品几乎没有稳定盈利空间。 用户预算50万CNY表面上够覆盖单个新品的前期投入,但市场近期新品的真实盈利表现太差,靠常规打法很难做成;只有少数靠明显差异化、且带一定品牌/研发投入的产品能跑出来。

      证据很直接:新品利润分布里,低于10%利润的占大头,甚至出现大量负利润。 新品样本16个里,亏损或低于10%的占了13个,真正达到10%~20%的只有1个,20%以上为0;整体新品可确认盈利率只有6.25%。更关键的是,利润为负的新品占比高,说明不是单纯“还有机会”,而是已经被低价和成本压得很厉害。市场层面看,利润范围被压到-28.9%到4.66%,这就是典型的高风险价格战,不是适合小卖家试错的环境。最近年份也在恶化:2025年还能看到1个盈利新品,但2026年已经是5个新品全部非盈利、1个利润未明,走势明显在变差。

      能拿出来的成功案例也不支持普通小卖家复制。 真正表现好的只有 BUBBLEDANCE 的 B0FXQT7ZF9:售价16.69美元,月销200,月利润467.66美元,利润率14.0%,早期投入约6507.48美元,且它靠的是可伸缩手柄+硬硅胶刷毛的明确差异化,不是普通同质化款。反过来看,Culture Gifts、QfwdfcTrenz、Zennow 这些新品牌的新品大多亏损或没跑起来;其中 QfwdfcTrenz 有3个新产品全亏,Culture Gifts 2个新产品全亏,Zennow 的4个新上架全亏,明显不是健康的新品牌赛道。要想硬进,这个市场会逼着你做强营销、强差异化,甚至接近“高压打法”,小业务不建议碰;如果一定要参考,唯一值得盯的是 B0FXQT7ZF9,而不是那些低价、低毛利、靠堆量的失败款。

      Profitability difficulty
      High Risk Due to Price Competition

      All products distribution on different profit levels

      All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other

      New products distribution on different profit levels

      This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other
    • #Top Products by Net Profit Margin

      Top 20 Profitable Products

      Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.

      B07RR7Q14T
      -
      2019-05-17
      Yes
      $18.6
      700pcs
      $13020.0
      25.87%
      $3368.28
      B0FXQT7ZF9
      BUBBLEDANCE
      2025-12-30
      Yes
      $16.69
      200pcs
      $3338.0
      14.01%
      $467.66
      B08PZ68G6T
      Yiclick
      2020-12-11
      Yes
      $9.9
      100pcs
      $990.0
      14.87%
      $147.22

      Top 20 Profitable New Products

      Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.

      B0FXQT7ZF9
      BUBBLEDANCE
      2025-12-30
      Yes
      $16.69
      200pcs
      $3338.0
      14.01%
      $467.66
    • Is this a good time to enter the market?

      Collapse
    • #New Product Success Rates

      Listing

      这个市场不值得进入,已经明显处于过度拥挤和低利润价格战状态。 现有数据里,新品盈利率只有6.25%,整体可判定成功率极低;同时新品牌新品盈利率也只有8.33%,远低于可接受水平,说明新进入者大多在亏损或勉强打平。

      New products success rate.

      What is the ratio of profitable products

      Profitable (Unidentifiable released date)
      Profitable (Old product)
      Profitable (New product)
      Profitable (New product on old listing)
      New products but non profitable

      Profitable new products divide by brands

      What is the ratio of different brands owning all profitable new products

      BUBBLEDANCE

      Nonprofitable new products divide by brands

      What is the ratio of different brands owning all nonprofitable new products

      Zennow
      Culture Gifts
      QfwdfcTrenz
      Vynusio
      Quizoey
    • #Success Rate by Entry Time

      Listing

      这不是一个适合进入的市场:新品牌成功率只有6.25%,整体可盈利产品仅6.98%,而最近一批新品牌几乎全军覆没,已经进入高风险价格战区。 以当前数据看,市场不是在变好,而是在变难:2025年还有少量正例,但2026年新进场品牌的结果明显更差,说明竞争在加剧、利润在被压缩。

      How many products released each year

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

      How many products released each month

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

    • #Net Profit Margins by Entry Time

      Different profit ratios of products released in year

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      202200000000
      202300000000
      202400000000
      202521010006
      202601000005
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable

      Different profit ratios of products released in month

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      2025/700000000
      2025/801000001
      2025/900000000
      2025/1000000002
      2025/1100000001
      2025/1220010002
      2026/100000000
      2026/201000000
      2026/300000000
      2026/400000002
      2026/500000000
      2026/600000002
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable
    • What factors contribute to success or failure?

      Collapse
    • #Case Study

      Success Cases
      Price (USD)
      $18.60
      Released Type
      Old Release (2019-05-17)
      Unable to determine if this brand is new to this market
      Size and Weight
      23.8 x 15.6 x 3.2 cm, 68.00g

      Profitable Factors

      Based on old ASINDistinct functions and features

      Design & Appearance

      27英寸加长、8英寸加宽的背部专用大尺寸结构,明显区别于常见长柄刷/普通洗澡巾

      Key Buying Motive

      采用硅胶-free 的黏胶混纺粗糙面,主打“仅用清水”即可强力去角质,适合背部深度去角质与晒后/美黑前护理

      Target Customers

      更偏向背部难以触及区域的重度去角质需求用户,以及喷雾美黑/自助美黑前后需要均匀去角质的人群

      Early Investment

      Investment

      Monthly Revenue (Recent) (USD)
      $13,020.00
      700 sold in the past 30 days · as of 2026年7月

      Net Profit Margin

      Sea Freight
      23.27% / 25.87%
      Peak / Non Peak
      Rail Freight
      - / -
      Peak / Non Peak
      Air Freight
      18.08% / 20.69%
      Peak / Non Peak

      Sales & BSR Performance

      Price (USD)
      $9.90
      Released Type
      Old Release (2020-12-11)
      Brand is an old entry in this market
      Size and Weight
      31.0 x 19.3 x 1.6 cm, 70.00g

      Profitable Factors

      Based on old ASIN

      Design & Appearance

      粉色款更偏向女性化审美,区别于竞品常见的白色、绿色、蓝色中性色。, 可折叠的长条洗布形态,伸展后约40英寸,收纳时仅手帕大小,便于旅行携带。

      Key Buying Motive

      双粗细触感设计:一面偏粗糙用于去角质,一面更柔软适合敏感肌日常使用。

      Target Customers

      更适合想在同一件洗浴工具上同时兼顾强力去角质和敏感肌温和清洁的用户。

      Early Investment

      Investment

      Monthly Revenue (Recent) (USD)
      $990.00
      100 sold in the past 30 days · as of 2026年7月

      Net Profit Margin

      Sea Freight
      11.29% / 14.87%
      Peak / Non Peak
      Rail Freight
      - / -
      Peak / Non Peak
      Air Freight
      3.44% / 7.02%
      Peak / Non Peak

      Sales & BSR Performance

      Loading samples... 67%
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