- Benchmark ASINB0FQR9LXR9
- MarketplaceUS
- Category ID13880501
- Analyzed Products
- Keywordhome storage
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-23
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入：数据几乎完全被老品牌 Simple Modern 主导，新品牌为 0，真实新玩家没有成功样本；目前唯一能赚钱的新品是基于旧链接改款的 B0FQR9LXR9，靠的是品牌势能、功能微创新和外观差异，不是小卖家能直接复制的低门槛机会。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
Old Brands
#Budget Requirement
Listing结论很直接：这个市场不值得现在进入，500,000 CNY 只能覆盖少量前期铺货与投放，连真正有竞争力的长期打法都不够。 现有样本里，能稳定跑出来的几乎都是老品牌；而且公开可见的成功案例只有 Simple Modern 的 B0FQR9LXR9，靠的是老品牌势能、功能差异和外观差异，不是小品牌也能轻易复制的路径。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?100.00%New listing success rate (old brands):100.00%Which old brands have these successful new listings?Alternatives- 一次性可重复灌装的普通运动水壶：价格通常更低、重量更轻，适合学校/通勤，不需要保温功能时是更便宜的替代。
- 带吸管盖的普通塑料水杯/水壶：使用门槛更低，摔坏损失小，清洗也相对简单，适合预算敏感用户。
- 带提手的 Tritan 材质运动水瓶：比不锈钢保温杯更轻、更便宜，且通常更容易放进包里，适合日常携带。
- 超市自有品牌保温杯/保冷杯：同类功能但价格往往更低，用户如果只看容量、杯盖和保温，容易被低价替代。
- 带翻盖的儿童水杯/学校水杯：如果核心需求是防漏和方便喝水，这类产品更便宜、更普及，也更容易在本地商店买到。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：已经是高竞争、低容错的成熟市场，新品牌没有明显机会，甚至小品牌也不该贸然进场。 目前能看到的赚钱样本几乎都靠老品牌资源和产品微创新在跑，用户预算 50万 CNY 虽然能覆盖单个SKU前期投入，但不足以复制这种品牌势能。
Old brand with the most profitable new productsSimple Modern
Recent Monthly Revenue (USD):$1,749.50(50pcs/month)B0FQR9LXR9 (4.3/5 (1458 Reviews))Brand is an old entry in this marketNew Upgraded Version on Old ASINSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0FQR9LXR9 (4.3/5 (1458 Reviews))Brand is an old entry in this marketNew Upgraded Version on Old ASINSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0FH7J8ZSVBrand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing结论很明确：这个市场不适合现在进入。 现有数据里，能看到的盈利样本几乎只有 Simple Modern 一家，且成功来自“老品牌+旧链接改款”，不是新品牌自然切入；同时新发布样本只有 1 个，样本太少，不能证明市场对新卖家友好，反而说明门槛高、胜利集中。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0FQR9LXR9Simple Modern2025-09-11Yes$34.9950pcs$1749.534.54%$604.28Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FQR9LXR9Simple Modern2025-09-11Yes$34.9950pcs$1749.534.54%$604.28#New Product Success Rates
Listing这个市场不适合进入：当前样本里没有任何真实新品牌成功，全部可见盈利都来自老品牌 Simple Modern，而且它的核心盈利新品 B0FQR9LXR9 依赖旧品牌底座与老链接延展，不是新玩家可直接复制的低门槛机会。市场并没有出现适合小卖家的健康胜利样本，反而更像是被老品牌主导的高门槛战场。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
Simple ModernNo data available#Success Rate by Entry Time
Listing结论很明确：这个市场现在不值得进。 现有样本里只有 1 个可识别品牌 Simple Modern，且所有可见结果都来自旧品牌；没有看到足够的新品牌成功样本，也没有看到可支持“新手可轻松切入”的证据，反而更像是被老品牌占住位置的市场。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 1 0 0 2026 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 1 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesSimple ModernB0FQR9LXR9 (4.3/5 (1458 Reviews))Simple Modern Mesa Loop Water Bottle with Covered Straw and Handle | 24oz Cup Holder Friendly Insulated Stainless Steel Bottles for Travel, Sports and School | Eucalyptus Mix
This listing is deemed profitablePrice (USD)$34.99Released TypeNew Upgraded Version on Old ASIN (2025-09-11)Brand is an old entry in this marketSize and Weight29.0 x 8.8 x 8.6 cm, 445.00gProfitable Factors
Based on old ASINEstablished brand with longevityDistinct functions and featuresUnique appearance designDesign & Appearance
采用Eucalyptus Mix配色，偏柔和的混合色调，在常见纯色水杯中更有识别度。, 24oz随行保温杯搭配杯架友好杯身、折叠环形提手、带盖吸管与硅胶底座，整体更偏通勤/车载场景。Key Buying Motive
杯架友好尺寸、折叠提手、可锁定盖、弧形吸管、硅胶静音底座，兼顾便携与日常使用体验。Target Customers
更适合经常开车通勤、运动外出、学校携带且需要放入杯架的人群。Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,749.5050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight32.64% / 34.54%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight26.44% / 28.34%Peak / Non PeakSales & BSR Performance