- Benchmark ASINB0D4Q866F3
- MarketplaceUS
- Category ID12901041
- Analyzed Products
- Keyworddesk organizer, file organizer
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-28
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，结论很明确：它已经落入低利润、强价格战的高风险区。 新品牌只有1个，样本也很小，但可识别的新产品盈利率只有50%，而整体可见产品里赚钱的只占8.33%，10%以下利润的产品占到75%，说明大多数款式已经被压到很薄，后进者很容易被物流、广告和平台费用吞掉利润。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很明确：这个市场不值得进入。 预算上你“能进”，但从赚钱概率看，市场已经是高风险甚至接近价格战区，500,000 CNY 只能覆盖前期投放，不能覆盖长期品牌、研发和认证成本。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):50.00%Which new brands have these successful new listings?Alternatives- 便签/记事贴作为临时收纳与提醒替代：不需要安装，价格更低，适合把“文件待处理、签字、归档”直接贴在纸堆或显示器边缘，降低桌面收纳需求。
- 文件夹标签/彩色索引贴：比专用文件整理盒更便宜，也更容易和现有文件夹、抽屉系统搭配，适合用颜色区分待办、已完成、待归档。
- 桌面托盘/纸盘替代：用普通餐盘、浅收纳盘或旧托盘临时放单页文件、回形针、小票等，几乎零成本，适合轻量办公场景。
- 可折叠纸质文件袋/牛皮纸信封：比硬质文件整理器更便宜、占空间更小，适合按项目或日期快速分装文件，且容易获取。
- 夹子+挂钩式收纳替代：用燕尾夹、长尾夹把文件挂在绳子、隔板或文件夹边上，属于低成本、无需购买专门桌面文件架的做法。
- 抽屉内分隔卡纸/纸板隔断：比成品桌面整理器更省钱，利用现有抽屉进行分区，适合不想占用桌面空间的人。
- 旧纸箱/快递盒裁切成文件分隔架：用身边现成材料即可实现立式分档，比购买成品更便宜，也更适合临时或过渡使用。
- 手机拍照/扫描替代纸质暂存：对于需要短期保留但不必频繁翻看的文件，可先电子化再丢弃纸件，减少对文件整理器的依赖。
- 磁贴/自粘挂条配合文件袋：比买整套收纳架更灵活，适合把常用文件放在冰箱、铁柜或金属隔板上，取用更快。
- 现有笔筒/杯子分装小物：若用户主要是整理笔、剪刀、回形针等小物，不必买专用桌面整理器，直接用家里已有杯子即可。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，属于明显的高风险价格战市场。 目前样本里可识别利润的产品只有8.33%赚钱，远低于你要求的安全线；新品牌的新发产品里虽然UEHSNI有一个成功样本，但同时也有一个同品牌失败样本，说明进入门槛低但稳定赚钱难，且市场已经进入强烈压价阶段。
Least investment in new productsNew products with Highest revenueMost investment in new productsUEHSNI
Recent Monthly Revenue (USD):$30,780.00(3000pcs/month)B0FRXZHZBH (4.7/5 (380 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsEDENMS
Recent Monthly Revenue (USD):$599.50(50pcs/month)B0C4BGGPQY (4.7/5 (1290 Reviews))Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):$6,965.00(700pcs/month)B093C7Q5V1 (4.7/5 (2220 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%
Recent Monthly Revenue (USD):$8,365.00(700pcs/month)B093C6KHN9 (4.6/5 (2214 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%#Differentiations
Unique productsCommon productsDifferentiation:- 粘贴式单支收纳，形态最特别
- |
- 适合教室、工位随手取放
- |
- 小巧低价，容易被快速点击
B0FRXZHZBH (4.7/5 (380 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 卡通卡皮巴拉图案最吸睛
- |
- 粉色可爱风差异明显
- |
- 长条便携笔袋，颜值型用户更易购买
B0D4Q866F3 (4.7/5 (279 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合进入，结论很明确：整体已是低利润、强价格战环境，而且新品牌成功样本太少，不能把它当成可复制机会。 24个样本里，亏损占58.33%，盈利只占8.33%，新产品里只有1个新品牌UEHSNI的新ASIN B0FRXZHZBH真正赚钱，另一个新ASIN B0FQTGLJBH直接亏损；同时，10%以下利润的产品占了75%，说明市场基本被价格压到很薄，进入后很容易被物流、广告和平台费用吃掉利润。
Profitability difficultyHigh Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0FRXZHZBHUEHSNI2025-09-19Yes$10.263000pcs$30780.018.88%$5811.27B0D4Q866F3VTYFRY2024-05-21Yes$14.99700pcs$10493.014.96%$1569.76Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FRXZHZBHUEHSNI2025-09-19Yes$10.263000pcs$30780.018.88%$5811.27#New Product Success Rates
Listing这个市场不适合进入：样本里可识别利润的产品只有8.33%盈利，且高利润只集中在极少数差异化新品上；主流常见款已经被老品牌打穿，价格战和高门槛同时存在。 对大品牌和小品牌都不是真正的好市场，最多只适合极少数能做出明显功能差异、并且有足够预算的玩家去试，但整体结论仍然是“不建议进”。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
UEHSNINonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
UEHSNI#Success Rate by Entry Time
Listing这个市场不适合现在进入：利润已经被压到低位，且新品牌几乎没有形成可复制的成功样本。 目前更像是高竞争、低回报的价格战市场；对大品牌和小商家都不是好机会，尤其不建议小商家硬闯。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 1 0 1 0 0 0 0 2026 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 1 0 1 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesVTYFRY Cute Kawaii Pencil Case Pouch Cartoon Pen Box Holder Organizer for Office Workspace Supplies Desk Accessories Travel Essentials Aesthetic Trendy Cool Stuff Gift Large Capacity (Pink Kapibala)
This listing is deemed profitablePrice (USD)$14.99Released TypeOld Release (2024-05-21)Brand is an old entry in this marketSize and Weight24.0 x 15.5 x 4.7 cm, 99.00gProfitable Factors
Based on old ASINUnique appearance designDesign & Appearance
粉色卡皮巴拉主题，整体更偏可爱潮玩风, 卡通动物图案的长条拉链笔袋形态，区别于常见旋转桌面收纳盒Key Buying Motive
9层大容量分隔，兼顾文具、化妆和旅行收纳Target Customers
偏好可爱审美、追求桌面颜值且需要便携收纳的学生与年轻女性Early Investment
Investment
Monthly Revenue (Recent) (USD)$10,493.00700 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight11.03% / 14.96%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight1.55% / 5.49%Peak / Non PeakSales & BSR Performance
UEHSNI 20 Pack Adhesive Pencil Holders for Desk,Silicone Flexible Pen Holder for Wall, Office, School,Home,Classroom Must Haves,Teacher Supplies Accessories,Desk Organizer,Art Supply,Small Gift
This listing is deemed profitablePrice (USD)$10.26Released TypeNew Release (2025-09-19)Brand is a new entry in this marketSize and Weight21.0 x 12.6 x 1.9 cm, 8.00gProfitable Factors
Distinct functions and featuresLow pricing strategyDesign & Appearance
可粘贴在墙面、桌面、夹板、电脑等多场景的超小型单点收纳形态，区别于传统桌面笔筒Key Buying Motive
粘贴式单笔固定收纳，适合随手取放铅笔/小圆珠笔，补足传统桌面收纳对“即时固定位置”的需求Target Customers
需要在教室、工位、墙面或随手可及位置快速固定单支铅笔/小笔的学生、教师和轻办公人群Early Investment
Investment
Monthly Revenue (Recent) (USD)$30,780.003000 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight16.19% / 18.88%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight12.21% / 14.90%Peak / Non PeakSales & BSR Performance