- Benchmark ASINB0F212YQLS
- MarketplaceUS
- Category ID367210011
- Analyzed Products
- Keywordkitchen drawer organizer
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-27
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，结论很直接：当前样本里没有任何新品牌成功，只有 Freshmage 这一家老品牌在撑盘，而且它的新款 B0GFSSQFZ2 直接失败，市场更像是存量内卷而不是增量机会。 从趋势看，近一年只出现 1 个新发布产品，且 2026 年没有形成持续新增；盈利侧又显示新发布产品盈利率 0%，这不是“还有机会观察”的市场，而是已经被强势品牌和低成功率锁住的市场。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
Old Brands
#Budget Requirement
Listing这不是一个适合进入的市场。 现有数据已经显示出明显的价格战/饱和信号：整体可判定盈利的产品里，盈利占比只有50%，而新上架产品的盈利占比是0%，这意味着新进入者几乎没有跑通；再加上当前样本里像 Freshmage 这种老品牌的新款都没能盈利，说明这个品类不是靠小预算就能切进去的。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?100.00%New listing success rate (old brands):0.00%Alternatives- 用普通密封保鲜盒/分格饭盒替代：通常更便宜、购买更容易，而且用途更广，能兼顾零食、配菜和便当收纳。
- 用一次性分装杯/小食盒组合替代：适合临时聚会、办公室零食分装或外出携带，前期成本更低，也不需要清洗。
- 用可重复使用的硅胶分装袋替代：重量更轻、占空间更小，适合短途出行、儿童零食和冰箱分装。
- 用标准玻璃保鲜盒搭配小碗/小杯替代：在家场景下更容易凑齐，耐用性高，且比专用 snackle box 更容易找到便宜方案。
- 用抽屉式收纳分隔盒替代：如果用户真正需求是厨房抽屉整理而不是携带零食，这类产品通常更直接、更低价，也更符合收纳场景。
- 用可调节塑料分隔盘/收纳托盘替代：结构简单、价格通常更低，适合家庭自助餐、聚会拼盘或冰箱内分区，不必买带金属结构的高价款。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：老品牌在新发产品里几乎全面占位，但新发产品的成功率为0%，而且当前样本里只有1个新发失败案例，没有任何可复制的新品牌成功样本。 对大品牌来说也不是好机会，因为要么依赖强资源硬推，要么继续陷在低胜率的新品试错；对小商家来说更不行，既没有真实的小品牌成功路径，也没有足够安全的利润空间。
Old brand with the most profitable new productsFreshmage
Recent Monthly Revenue (USD):$20,470.00(500pcs/month)B0F212YQLS (4.4/5 (126 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0F212YQLS (4.4/5 (126 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0GFSSQFZ2Brand is an old entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合进入，属于高风险且偏失衡的市场，当前不建议大卖家或小卖家继续推进。 现有数据里，能看到的新品盈利率是0%，盈利产品占比只有50%且全部样本只有2个ASIN，说明市场真实可验证的机会很少；同时，2026年新上架的Freshmage新品B0GFSSQFZ2直接亏损，且没有任何可识别的新品牌成功案例，走势是偏弱而不是变好。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0F212YQLSFreshmage2025-05-23Yes$40.94500pcs$20470.017.93%$3670.28Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0GFSSQFZ2Freshmage2026-01-09No$--pcs$--%$-#New Product Success Rates
Listing这个市场不值得进入，结论是直接回避。 现有数据已经显示出明显的价格战和高门槛特征：整体可盈利率只有50%，但新发布产品的盈利率是0%，而且你看到的唯一新产品 ASIN B0GFSSQFZ2 直接失败，说明新进入者几乎没有站稳的空间。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
Freshmage#Success Rate by Entry Time
Listing这个市场现在不值得进入，结论是明确的：已经被头部老品牌占住，新品牌几乎没有真实成功样本，且最近新增的新品直接失败。 仅从现有数据看，它不是一个适合小商家冲进去的市场，对大品牌也不是好机会；更像是一个高投入、低回报、靠老品牌吃存量的盘子。
证据很直接：市场里只有1个老品牌 Freshmage，没有新增新品牌；最近新增新品只有1个，ASIN B0GFSSQFZ2，品牌 Freshmage，结果是非盈利、无活跃销量。 这说明不是“新品牌还能做”，而是“连老品牌自己推的新款都没跑通”。时间趋势上，近年新品释放几乎没有规模，2026年只看到这1个新款失败，完全没有形成持续上升的新品机会。盈利数据也偏弱：全市场可识别盈利率只有50%，但新发布产品盈利率是0%；按成功率看，新品成功率是0%，这已经是高风险信号。小商家角度更糟，因为你要求的真实小商家成功案例（低评论、低年增评的自然成功）在当前样本里根本没有出现。
再看投资回报，Freshmage 里唯一可盈利的老款 ASIN B0F212YQLS 需要约4.09美元售价、17.93%利润率、月销500件、月营收约2047美元，且已有126条评论；这属于老品牌的成熟款，不是小商家可复制的起点。 反过来，新款 B0GFSSQFZ2 没有价格、没有销量、没有利润，且被标记为负向新发布，说明新品打法并不有效。综合判断：大品牌如果硬要进，也只能依赖更强品牌力、更高预算和更重的营销；小商家要想进，基本只能靠极强差异化和额外研发/品牌投入，但当前数据里看不到这样的空间。短结论：不要进入。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 1 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesFreshmageB0F212YQLS (4.4/5 (126 Reviews))Snackle Box Container, Stainless Steel Snack Platters with Lid and Handle
This listing is deemed profitablePrice (USD)$40.94Released TypeOld Release (2025-05-23)Brand is an old entry in this marketSize and Weight36.5 x 26.7 x 12.2 cm, 1497.00gProfitable Factors
Based on old ASINDesign & Appearance
银色不锈钢搭配透明上盖，偏现代厨房收纳风格, 8格可拆分分仓的长方形便携盒，带提手和卡扣盖Key Buying Motive
可拆卸8分格+不锈钢材质+提手便携，适合零食分装和外带Target Customers
面向露营、通勤、亲子出游和派对摆盘等需要分装携带零食的人群Early Investment
Investment
Monthly Revenue (Recent) (USD)$20,470.00500 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight11.63% / 17.93%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-11.96% / -5.66%Peak / Non PeakSales & BSR Performance