
结论很明确:这个市场不值得进入,已进入明显的价格战和低回报区间,用户50万人民币也不足以把新品牌安全送进去。 新品牌只有3个,8个新发布产品里盈利为0,成功率为0.00%,而且最近一批新发布全都亏损,市场不是在变好,而是在继续走弱。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
结论很明确:这个市场不值得进入,用户预算 50万人民币也不够形成安全入场。 市场里新品牌新品盈利率为 0%,整体可识别盈利产品占比只有 3.85%,而且新品利润分布几乎全部落在“其他/不可用”区间,说明真正能跑出来的样本极少,属于高风险、强竞争、接近价格战的盘子。
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不值得进入,已经是明显的低利润+高失败率市场。 新品牌几乎没有正向样本:新发布产品盈利率只有0%,整体可识别盈利产品占比也只有3.85%,而且2025年新上的5个新品全部亏损,2026年又有3个新品继续亏损,趋势是持续走弱而不是改善。
这个市场不值得进入,结论很明确:已进入低利润、强竞争、且新品牌几乎没有成功样本的状态。 现有数据里,整体可识别利润率中只有3.85%产品赚钱;新上架产品的盈利率是0.00%,而新品牌的成功率也是0.00%。这不是“还有机会”的市场,而是典型的价格战+存量品牌挤压场,用户的50万人民币预算也不足以改变这个格局。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
![]() | B0C9VZHKDK | Progameplays | 2023-06-29 | Yes | $17.25 | 50pcs | $862.5 | 28.85% | $248.84 |
![]() | B083NSD74G | GOFOYO | 2020-01-08 | Yes | $16.99 | 50pcs | $849.5 | 28.91% | $245.6 |
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
![]() | B0G2X84V7V | PATIKIL | 2025-11-19 | No | $9.4 | -pcs | $- | 3.57% | $- |
![]() | B0G5YLDRZY | PXIRQ | 2026-02-27 | No | $15.42 | -pcs | $- | 27.1% | $- |
![]() | B0G1CHKMSC | PATIKIL | 2025-11-07 | No | $16.68 | -pcs | $- | 18.0% | $- |
![]() | B0G2RP9PQ8 | PATIKIL | 2025-11-18 | No | $9.33 | -pcs | $- | 1.88% | $- |
![]() | B0GQ2WGP6Y | Easecos | 2026-02-25 | No | $5.77 | -pcs | $- | -22.31% | $- |
![]() | B0G2RP12V3 | PATIKIL | 2025-11-18 | No | $9.42 | -pcs | $- | 2.29% | $- |
![]() | B0G5YXFNCJ | PXIRQ | 2026-02-27 | No | $16.65 | -pcs | $- | 30.52% | $- |
![]() | B0GRVZL2XZ | PATIKIL | 2025-12-15 | No | $- | -pcs | $- | -% | $- |
这个市场不值得进入:新品牌已明显失败,且新发布产品成功率为0%,属于高风险、低回报市场。 现有数据里没有任何新品牌新发产品实现可验证盈利,反而是 8 个新发布全部不盈利;同时市场里旧品牌占 20 个、仅新品牌 3 个,说明竞争已经被成熟玩家压住了,新人几乎没有正常起量空间。
What is the ratio of profitable products
What is the ratio of different brands owning all nonprofitable new products
结论很明确:这是一个已经失去进入价值的市场,属于严重不值得继续推进的状态。 近年新品牌新品成功率为0%,整体可确认盈利产品只占3.85%,而最近一批新品牌新品全部亏损,说明市场不是在增长,而是在加速进入低利润、强竞争的价格战区。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 5 |
| 2026 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 3 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/8 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/9 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/10 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/11 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 4 |
| 2025/12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 3 |
| 2026/3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |