
这个市场不值得进入,结论很明确:已经是同质化高、接近价格战的高风险市场。 目前可识别的2个新品牌、3个新上架产品里,盈利率都是0%,新品牌新品盈利率也是0%;而最近年份持续有新品进入,但没有任何可验证的盈利转正,说明不是增长机会,而是持续内卷。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
结论很直接:这个市场不值得进,用户预算虽然够做单个ASIN的前期启动,但市场本身已经是高风险、接近价格战区。 当前可识别的新上市产品里,整体盈利率是0.00%,新上市产品盈利率也是0.00%;同时,时间趋势里2025年到2026年持续出现新产品,但没有看到任何可验证的盈利转正,说明不是机会型增长,而是持续内卷。
Alternative solutions may pose a risk to your investment in certain markets.
这不是一个可以进入的市场:新品牌新品盈利率为0%,全市场可识别的盈利产品比例也是0%,而新品牌新品非盈利率高达66.67%,说明这里已经不是“选品竞争”,而是“亏损内卷”。 以目前数据看,连最基本的10%利润门槛都过不去,用户的50万人民币预算也救不了这种价格战环境;如果硬进,只会把预算烧在物流、广告和低毛利里。
这个市场不值得进入,已经接近/处于同质化价格战区,且样本里新品牌没有任何真正跑通的盈利案例。 现有数据只看到3个可识别样本,盈利产品占比0%,新上架产品盈利率0%,而两家新品牌 Yuleimy 和 Performance Tool 都没有打出可复制的赚钱模型。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
![]() | B0GFCV3XQ2 | Yuleimy | 2026-01-01 | No | $56.13 | -pcs | $- | 0.62% | $- |
![]() | B0FTQY7ZYS | Performance Tool | 2025-10-02 | No | $- | -pcs | $- | -% | $- |
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
![]() | B0GFCV3XQ2 | Yuleimy | 2026-01-01 | No | $56.13 | -pcs | $- | 0.62% | $- |
![]() | B0FTQY7ZYS | Performance Tool | 2025-10-02 | No | $- | -pcs | $- | -% | $- |
这个市场不适合进入,结论很明确:新品牌几乎没有合法盈利空间,市场已经接近/进入价格战区。 现有数据里,新品盈利率为0%,新品牌新品盈利率也为0%,而新产品盈利分布里可识别样本全部落在非盈利侧;同时时间趋势显示近期仍在持续上新,但没有任何可验证的成功新增,说明不是增长红利,而是更难打的竞争场。
What is the ratio of profitable products
What is the ratio of different brands owning all nonprofitable new products
这个市场不值得进入,已经明显偏向失速和价格战。 近端几乎没有可验证的成功新入场,反而新品牌的新增产品成功率为0%,新品牌新上架里100%都没达到盈利标准,说明新人进来基本是在烧钱试错。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/8 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/9 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/10 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2025/11 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |