
结论很直接:这个市场不值得进入。 目前没有任何可复制的盈利样本,新品牌成功率 0%,且唯一可见的新品牌 Aolamegs 也没跑通,说明这里不是“还能靠优化切进去”的市场,而是已经进入了低利润、低成功率的封闭状态。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
结论很明确:这个市场不值得进入。 你当前预算50万人民币表面上看够覆盖单个ASIN的前期铺货和投放,但市场里新品牌新上架产品的盈利率是0%,整体可盈利产品比例也是0%,这说明不是“预算不够”,而是市场本身已经没有可复制的盈利空间。
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不适合进入,已经明显是高风险/接近价格战的环境。 当前可识别利润产品占比为 0.00%,新上架产品盈利率也是 0.00%;同时新品牌样本里没有出现任何可用的成功案例,说明现在不是靠普通上新就能赚钱的市场。
这个市场不值得进入,且对大品牌和小商家都不友好。 目前看到的有效样本里,只有 1 个新品牌 Aolamegs,1 个新品 ASIN B0GQ9TBVNJ;它的利润率只有 19.7%,刚好卡在边缘,但已被判定为不盈利,而且新品牌新上架的盈利率是 0%,说明不是一个能稳定复制的机会,而是一个靠单品勉强跑量的弱样本。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
![]() | B0GQ9TBVNJ | Aolamegs | 2026-04-06 | No | $16.31 | 50pcs | $815.5 | 19.66% | $160.33 |
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
![]() | B0GQ9TBVNJ | Aolamegs | 2026-04-06 | No | $16.31 | 50pcs | $815.5 | 19.66% | $160.33 |
这个市场不适合进入,而且已经是明显的高风险价格战环境:当前样本里可识别利润产品占比为 0%,新上架产品盈利率也是 0%,而且市场里唯一的新品牌 Aolamegs 这一个样本就已经亏损,说明新人进场几乎没有正反馈。更关键的是,当前不是“少量失败”的问题,而是新品牌与老品牌都没有跑出可验证的盈利样本,在这种结构下,无论大品牌还是小商家,贸然进场都不该视为高成功机会。
What is the ratio of profitable products
What is the ratio of different brands owning all nonprofitable new products
这个市场不值得进入,结论非常明确:已进入低利润、低成功率的高风险区。 目前只看到1个新品牌案例,Aolamegs 的新品 B0GQ9TBVNJ 上市后没有转正,首月仍处于非盈利状态,说明新品牌在这个类目里不是容易赚钱,而是很容易被早期投放和履约成本吞掉利润。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/8 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/9 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/10 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/11 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |