ZHAYUCHU DIY Coloring Blanket with 24 Markers Kit, Color-in Blanket for Kids & Adults 50x60 Inch, Washable & Color Your Own, Fun Creative Set for Everyday Use & Home Decor(Flowers)
床毯 - 产品分析报告
  • Benchmark ASIN
    B0H3LTVRB3
  • Marketplace
    US
  • Category ID
    3732181
  • Analyzed Products
  • Keyword
    coloring blanket
  • Price Range
    -
  • Minimum Net Profit Margin
    10.00%
  • MOQ
    300
  • Est. Purchasing Cost
    Owner only
  • Data Date
    2026-07-28
  • Your Budget (for new listing) (CNY)
    ¥50,000.00
Profitability Difficulty
Medium
Moderate Risk for New Products
Newly Released Counts (All Brands)
64
New Brand (64)
Old Brand (0)
Success rate (all brands)
14.06%
New Brand (14.06%)
Old Brand (0%)
Most products net profit margin range
Owner only

Report summary from Keble AI Agent: Listing

Visible to the report owner only

Recommended Products Features Direction
B0H1MG9JFL
Why do customers choose it?
  • 可穿戴毯子式大尺寸设计,区别于常见平面涂色海报/桌布
  • 兼具涂色活动与披盖/裹身使用功能,互动性和礼品属性更强
  • 想给儿童派对、睡衣派对或家庭活动准备可穿戴涂色道具的家长与组织者
  • Sales
    Avg. price: $42.61|Latest price: $41.95|Approx. recent monthly revenue: $34,088.00 (800 pcs)|Visible to the report owner only
    B0H1M2RSQM
    Why do customers choose it?
  • 粉色底色更显眼,区别于市场常见黑白底稿风格
  • 独角兽卡通主题图案,更偏儿童化与梦幻风
  • 偏好独角兽与粉色梦幻风格的儿童礼品购买人群
  • Sales
    Avg. price: $41.23|Latest price: $41.95|Approx. recent monthly revenue: $24,738.00 (600 pcs)|Visible to the report owner only

    These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.

    New Brands
    VS
    Old Brands
    16 new brands1 old brands
    16 brands have new listings0 brands have new listings
    64 new listings0 new listings
    9 succeeded
    0 succeeded
    49 failed
    0 failed

    Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.

    New Brands
    ...
    Old Brands

      How much did others invest?

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    • #Budget Requirement

      Visible to the report owner only

      Early sourcing + logistics + marketing budget (USD)
      $2,470.98 - $2,470.98
      Explains the budget

      With all these investments, who has profitable new releases

      How many new listings are released by old brands?
      0.00%
      New listing success rate (new brands):
      14.06%
      Which new brands have these successful new listings?
      ...
      Potential certificate expenses
      CPC Certification

      Some categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).

      Alternatives
      1. 可水洗重复使用的硅胶/布艺涂色垫(如silicone coloring mat、washable doodle mat):相比一次性或单次完成度较高的coloring blanket,这类产品更便宜、可反复使用、清洁简单,更适合作为儿童安静活动和亲子涂色的替代方案。
      2. 普通空白毛毯/白色法兰绒毯 + 布料马克笔/纺织颜料的DIY组合:用户无需购买预印花的coloring blanket,直接买低价空白毯和笔自己创作,定制自由度更高,材料获取也更容易,是较强的平替路线。
      3. 涂色海报/超大涂色卷轴/giant coloring poster:很多消费者购买coloring blanket的核心需求其实是‘大尺寸涂色活动’而不是‘毯子功能’,因此大型纸质涂色产品是更便宜、更容易量产和更容易被家长接受的替代品。
      4. 可上色枕套、手提袋、T恤等纺织类DIY套装:若用户追求的是‘可涂色的礼品/手工体验’,这些纺织DIY品类通常单价更低、展示效果更直接,也比coloring blanket更容易完成和使用。
      5. Water Wow、水画布、LCD写画板等无污渍重复绘画产品:对于家长而言,真正要解决的是儿童消遣、安静玩耍和创作需求,这类产品比coloring blanket更省心、可重复使用且收纳方便,属于更强的功能替代。
      6. 数字涂色/儿童绘画App与平板绘画方案:对于较大年龄儿童或旅行、室内场景,数字绘画在反复使用、无耗材、内容更新快方面具有明显优势,会替代部分购买实体涂色 blanket 的需求。

      Alternative solutions may pose a risk to your investment in certain markets.

    • #Brands Investment Analysis

      Visible to the report owner only

      Craftikit
      New products with Highest revenue
      Craftikit Coffee Coloring in Blanket for Adults - Sherpa Throw -15 Markers
      Recent Monthly Revenue (USD):$34,088.00(800pcs/month)
      B0H1MG9JFL (4.8/5 (90 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
      Craftikit Unicorn Coloring Blanket for Kids & Adults - 15 Markers
      Recent Monthly Revenue (USD):$24,738.00(600pcs/month)
      B0H1M2RSQM (4.8/5 (90 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
      Craftikit Cozy Coloring Blanket for Kids & Adults -15 Markers
      Recent Monthly Revenue (USD):$14,728.00(350pcs/month)
      B0FSL7G4FL (4.8/5 (90 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
      GDGJWL
      Old brand with the most profitable new products
      GDGJWL DIY Color Your Own Blanket with 24 Washable Markers, Customizable Fuzzy Velvet Blanket for Creative Personalization, Artistic Home Decor & Cozy Gift Idea
      Recent Monthly Revenue (USD):$5,184.00(200pcs/month)
      B0FXWK2FSK (3.6/5 (33 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
      PIUFAM
      Most investment in new productsLeast investment in new products
      PIUFAM Color Blanket with Markers for Women Men, Creative Coloring Activity Set, DIY Blanket for Her,Him, Gift for Holiaday, Couch, Bed
      Recent Monthly Revenue (USD):-(-)
      B0H5C6NJDRBrand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 300 MOQ
      PIUFAM Flower Theme Color Blanket with Markers for Women Men, Creative Coloring Activity Set, DIY Blanket for Her,Him, Gift for Holiaday, Couch, Bed
      Recent Monthly Revenue (USD):$1,794.50(50pcs/month)
      B0GVF4VRMV (2/5 (1 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 300 MOQ
      ACMEDICA
      Least profitable new products
      ACMEDICA DIY Coloring Blanket with 24 Markers, 60 x 50 Inch Washable Color Your Own Blanket, Soft Cozy Flannel Craft Kit for Kids Adults, Creative Bedroom Decor Birthday Gift,B
      Recent Monthly Revenue (USD):-(-)
      B0H6PG1HQJBrand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 300 MOQ
      ACMEDICA DIY Coloring Blanket with 24 Markers, 60 x 50 Inch Washable Color Your Own Blanket, Soft Cozy Flannel Craft Kit for Kids Adults, Creative Bedroom Decor Birthday Gift,C
      Recent Monthly Revenue (USD):-(-)
      B0H6PC624SBrand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 300 MOQ
      ACMEDICA DIY Coloring Blanket with 24 Markers, 60 x 50 Inch Washable Color Your Own Blanket, Soft Cozy Flannel Craft Kit for Kids Adults, Creative Bedroom Decor Birthday Gift,A
      Recent Monthly Revenue (USD):-(-)
      B0H6PCJ77RBrand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 300 MOQ
    • #Differentiations

      Visible to the report owner only

      Unique productsCommon products
      Craftikit Coffee Coloring in Blanket for Adults - Sherpa Throw -15 Markers
      Differentiation:
      Visible to the report owner only
      B0H1MG9JFL (4.8/5 (90 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
      Craftikit Unicorn Coloring Blanket for Kids & Adults - 15 Markers
      Differentiation:
      Visible to the report owner only
      B0H1M2RSQM (4.8/5 (90 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
    • What net profit margin are others making?

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    • #Net Profit Margins: All vs New

      Visible to the report owner only

      Profitability difficulty
      Visible to the report owner only
      Visible to the report owner only
    • #Top Products by Net Profit Margin

      Visible to the report owner only

      Visible to the report owner only
      Visible to the report owner only
    • Is this a good time to enter the market?

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    • #New Product Success Rates

      Visible to the report owner only

      New products success rate.

      What is the ratio of profitable products

      Profitable (Unidentifiable released date)
      Profitable (Old product)
      Profitable (New product)
      Profitable (New product on old listing)
      New products but non profitable

      Profitable new products divide by brands

      What is the ratio of different brands owning all profitable new products

      Vigirlc
      Craftikit
      SangHW
      ZHOYIMIMI

      Nonprofitable new products divide by brands

      What is the ratio of different brands owning all nonprofitable new products

      jklhkmhj
      Generic
      ACMEDICA
      CHMYTEE
      Other
    • #Success Rate by Entry Time

      Visible to the report owner only

      How many products released each year

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

      How many products released each month

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

    • #Net Profit Margins by Entry Time

      Visible to the report owner only
    • What factors contribute to success or failure?

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    • #Case Study

      Visible to the report owner only

      Success Cases
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