- Benchmark ASINB0FR4VX3XC
- MarketplaceUS
- Category ID15743271
- Analyzed Products
- Keywordwomen's sandals, running shoes
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-24
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不适合进入，结论很明确：已经是低毛利、强竞争的红海，小品牌不该进，大品牌也没有明显优势空间。 现有可见样本里，新品牌 KEETDY 的新产品成功率是 0%，而且不是“卖不动”，是“卖得动也赚不到”；唯一活跃款 B0FR4VX3XC 月销约 1000、月收约 1165 美元，但利润率只有 8.25%，已经落入价格战区。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing这不是一个适合进入的市场：新品牌与新上架产品的可盈利率都是0.00%，而且样本里已经出现价格战特征——KEETDY 这类新品牌做出 11.65 美元的产品，毛利只有 8.25%，低于你要求的15%可接受线。 这意味着无论大品牌还是小商家，当前都不是“高成功率市场”，小商家尤其不该进；如果要硬进，必须靠更重的品牌投入、广告和差异化，但你给的 50万 CNY 只够单个ASIN前期铺货与投放，覆盖不了长期研发、品牌和认证成本。
证据很直接：KEETDY 是新入场品牌，两个样本产品里 0 个盈利、2 个亏损，品牌可盈利率 0%，新产品可盈利率 0%；其中活跃款 B0FR4VX3XC 有 4.7 星、214 条评论、月销量 1000、月收入约 1,165 美元，但仍然不赚钱，说明这不是“卖不动”，而是“卖得动也赚不到”。另一个款 B0H28HGFSK 还是无销量的非活跃新品，连基本市场验证都没过。产品形态也很普通：都是婚纱/礼服长款收纳袋，颜色和版型都很常规，唯一的差异只是 72 英寸加长、4 英寸侧褶、透明窗、双提手，这种差异不足以支撑高利润。更关键的是，这类市场已经在往低毛利、强投放方向走，想活下来很可能要走“高评论+强广告”的竞争方式，这对小商家是明显的劣势。
结论很明确：你的预算能做单个ASIN的短期入场，但不能算安全可行的市场进入，因为最低可见盈利样本都没有达到15%门槛，反而已经掉到 8.25%。对大品牌来说，只有像 KEETDY 这种能承担持续投放和产品迭代的玩家才有“勉强试水”的空间；对小商家来说，没有真正的低评论、高利润成功案例可抄，不建议进入。可参考的ASIN只有 KEETDY / B0FR4VX3XC 作为“低毛利高销量”的反面样本，而不是成功模板；B0H28HGFSK 则说明同类扩品在没有明确差异时容易直接失败。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):0.00%Alternatives- 平口无纺布西装/礼服防尘罩：更便宜、常见、Amazon易买，适合不需要高端旅行收纳的人，用于基础防尘与衣橱保护。
- 普通透明PEVA长款衣物收纳袋：价格通常低于带加宽褶皱和多功能手柄的礼服袋，适合短期搬运或临时挂放。
- 双件装/多件装长衣套装：单位成本更低，适合一次要保护多件裙装、伴娘服或日常长外套的用户。
- 带拉链的简易衣物整理袋：无需专门礼服结构，使用门槛低，适合对‘防皱运输’要求不高、只想快速打包的人。
- 家用加厚挂衣袋（非婚礼专用）：比婚礼礼服袋更通用，常用于通勤正装、晚礼服和长外套，性价比高且覆盖面更广。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：样本里只有 2 个新上架产品，100% 都是失败，且新品牌进入后 0% 盈利，已经是明显的低成功率高风险盘。 更关键的是，市场没有出现可复制的“小卖家成功案例”，反而是典型的价格压力区：KEETDY 这两个 ASIN 都失败，说明新品一进来就被同质化和竞争压住了。
Least investment in new productsNew products with Highest revenueMost investment in new productsKEETDY
Recent Monthly Revenue (USD):-(-)B0H28HGFSKBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$11,650.00(1000pcs/month)B0FR4VX3XC (4.7/5 (214 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0FR4VX3XC (4.7/5 (214 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Sales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0H28HGFSKBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，结论很明确：新品牌几乎没有成功样本，当前更像低利润、强竞争的红海。 现有样本里，KEETDY 作为新品牌推出的 2 个新品，盈利率是 0%，一个是 8.2% 利润率、214 条评论的活跃款 B0FR4VX3XC，另一个是完全不活跃的 B0H28HGFSK；这说明即便有销量，利润也被吃得很薄，已经接近价格战区间。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Non-Profitable Products
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
B0FR4VX3XCKEETDY2025-11-26No$11.651000pcs$11650.08.25%$961.13B0H28HGFSKKEETDY2026-05-19No$--pcs$--%$-Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0FR4VX3XCKEETDY2025-11-26No$11.651000pcs$11650.08.25%$961.13B0H28HGFSKKEETDY2026-05-19No$--pcs$--%$-#New Product Success Rates
Listing这不是一个适合进入的市场。 眼下的样本里，新品牌 KEETDY 的新产品成功率是 0%，两款新发布产品全都不盈利；同时现有赢家也只是在 8.2% 的低利润线上勉强跑量，已经落入明显的低毛利、强竞争区。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
KEETDY#Success Rate by Entry Time
Listing这个市场不值得进入，已经是高风险、接近价格战的市场。 近一年几乎没有新品牌成功，当前可见的新入场样本里，新品牌成功率是0%，而市场整体可识别盈利率也是0%，说明不是“还能抢位”的阶段，而是“进去就很难活下来”的阶段。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 1 0 0 0 0 0 2026 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 1 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 1 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases