- Benchmark ASINB0FKTC2BKH
- MarketplaceUS
- Category ID7141123011
- Analyzed Products
- Keywordbadge display bag, pin display bag, bag pin display, badge binder carrying case, pin collector carrying case
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-27
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不建议进入，而且对小商家和大品牌都不是好赛道：新品牌已经有20个，最近一年新上架产品108个里只有11个盈利，成功率10.19%，而且89.81%都不赚钱；这已经是明显的价格战和快速拥挤市场，不是机会型增长。用户50万人民币看起来够做单个ASIN，但在这个赛道里只能覆盖启动，不足以抵消持续投放、品牌和迭代压力，真正能活下来的多数都靠更强的设计差异和投放能力。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing不建议进入这个市场。 结论很直接：用户预算50万人民币表面上能覆盖单个ASIN的启动资金，但这个赛道已经出现明显的价格战信号，且新品牌成功率太低，投入后很容易被迅速打穿利润。
Early sourcing + logistics + marketing budget (USD)$1,464.53 - $1,488.02Explains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?7.33%New listing success rate (old brands):0.00%New listing success rate (new brands):10.89%Which new brands have these successful new listings?...Alternatives- 普通透明文件袋/资料袋：用来收纳徽章、徽章卡、pin和小票据，成本明显更低，也更容易买到，适合不想专门买展示包的人。
- A4活页夹+卡套/照片页组合：把徽章固定在活页内页或透明卡套里，既能分类收藏又便于翻看，比专用pin display bag更便宜，扩展性也更强。
- 透明化妆包/洗漱包：同样具备透明展示和拉链防丢功能，日常可直接当收纳包使用，获取更容易，价格通常更低。
- 网格收纳包/旅行收纳袋：利用网袋和分隔层放置徽章、别针和小周边，轻便且用途更广，适合想“顺便收纳”的用户。
- 亚克力展示盒/桌面收纳盒：如果主要目的是展示而不是随身携带，桌面展示盒更直观且不容易压坏徽章，购买和使用门槛都低。
- 普通帆布袋+别针板/软垫内衬：用低价帆布袋搭配简易软垫或泡棉板，就能达到基础展示效果，成本更可控，也更容易DIY。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，结论很明确：新品已经被大量品牌挤满，且多数新入局者都在亏损或接近亏损，属于明显的价格战高风险市场。 你能看到 2026 年新增新品里，非盈利样本远多于盈利样本；按已识别产品算，盈利率只有 10.00%，新品盈利率也只有 10.09%，而且 3 月、4 月、5 月连续出现大量新品牌上新但大多不赚钱，市场不是机会型增长，而是快速变成内卷。
Most investment in new productsNew products with Highest revenueLeast investment in new productsWinatehr
Recent Monthly Revenue (USD):$2,194.00(100pcs/month)B0FSKD4F4X (4.7/5 (90 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$2,193.00(100pcs/month)B0G3B3LL7B (4.7/5 (90 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$1,845.75(75pcs/month)B0FMKBNYR6 (4.1/5 (38 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsSTEAMEDBUN
Recent Monthly Revenue (USD):$1,989.00(100pcs/month)B0C14N1VTL (4.8/5 (359 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableLeast profitable new productsDINGXIANGJU
Recent Monthly Revenue (USD):-(-)B0GCMYT3XR (4.6/5 (3 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0GCLN4K5B (4.6/5 (3 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0GCMDKTPV (4.6/5 (3 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 黑色百搭，通勤感强，和常见粉色系更不同
- |
- 透明展示窗+可拆徽章包，展示和收纳都直观
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- 多口袋+双水壶位，日常使用场景更广，容易吸引点击
B0GCBJBQCL (4.5/5 (74 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 翻页式6页收藏册形态，和普通开窗包差异大
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- 更像便携徽章收纳本，适合展会交换和分类展示
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- 黑色极简外观清晰，容易让收藏用户一眼看懂功能
B0DP661XD8 (4.4/5 (214 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合进入，属于明显的价格战+快速拥挤市场。 新品牌新上架产品里，盈利率只有10.89%，但非盈利率高达88.12%；最近12个月新品牌已经涌入18个，且2026年新上架数量明显暴增，3月至5月连续高位，说明竞争正在加速加剧，不是机会窗口而是挤压窗口。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0GCBJBQCLInshere2025-12-24Yes$23.99200pcs$4798.025.08%$1203.34B0DP661XD8BOHEMIABY2025-01-17Yes$17.19100pcs$1719.018.1%$311.14B0G3B3LL7BWinatehr2025-11-21Yes$21.93100pcs$2193.013.52%$296.5B0C14N1VTLSTEAMEDBUN2023-03-31Yes$19.89100pcs$1989.014.7%$292.39
B0G6JL3KCDWinatehr2025-12-12Yes$23.1875pcs$1738.516.39%$284.95B0FKTC2BKHJAYOBGO2025-08-01Yes$34.650pcs$1730.015.66%$270.92
B0GZGC4WKTmyrtle sky2026-05-04Yes$22.99100pcs$2299.011.5%$264.39B0FSKD4F4XWinatehr2025-09-25Yes$21.94100pcs$2194.011.49%$252.1B0FMKBNYR6Winatehr2025-08-15Yes$24.6175pcs$1845.7510.06%$185.69
B0G1XZTCR9KJEYOB2025-11-12Yes$23.350pcs$1165.015.14%$176.39
B0G1XTCDDZKJEYOB2025-11-12Yes$23.2750pcs$1163.513.44%$156.38B0G1XTBMH5KJEYOB2025-11-12Yes$23.2650pcs$1163.011.63%$135.26
B0G1XXF9G9KJEYOB2025-11-12Yes$23.1750pcs$1158.511.56%$133.93Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GCBJBQCLInshere2025-12-24Yes$23.99200pcs$4798.025.08%$1203.34B0G3B3LL7BWinatehr2025-11-21Yes$21.93100pcs$2193.013.52%$296.5B0G6JL3KCDWinatehr2025-12-12Yes$23.1875pcs$1738.516.39%$284.95B0FKTC2BKHJAYOBGO2025-08-01Yes$34.650pcs$1730.015.66%$270.92B0GZGC4WKTmyrtle sky2026-05-04Yes$22.99100pcs$2299.011.5%$264.39B0FSKD4F4XWinatehr2025-09-25Yes$21.94100pcs$2194.011.49%$252.1B0FMKBNYR6Winatehr2025-08-15Yes$24.6175pcs$1845.7510.06%$185.69B0G1XZTCR9KJEYOB2025-11-12Yes$23.350pcs$1165.015.14%$176.39B0G1XTCDDZKJEYOB2025-11-12Yes$23.2750pcs$1163.513.44%$156.38B0G1XTBMH5KJEYOB2025-11-12Yes$23.2650pcs$1163.011.63%$135.26B0G1XXF9G9KJEYOB2025-11-12Yes$23.1750pcs$1158.511.56%$133.93#New Product Success Rates
Listing这个市场不适合进入，已经进入明显过热和价格战区域。新品牌进入数量达到20个，且新上架产品盈利率只有10.09%，接近临界线；更关键的是，绝大多数新上架产品仍然亏损，说明不是“还有空间”，而是“能活下来的太少”。
证据很直接：市场里新品牌很多，但真正常规、合法地跑出来的案例极少。新品牌里只有 Winatehr、KJEYOB、JAYOBGO 这类少数品牌有盈利样本，其中 Winatehr 4个盈利、11个亏损，品牌层面约26.67%可盈利；但它的亏损产品更多，说明它靠的是持续试错和较强投放，不是轻松复制的成功。JAYOBGO 的 B0FKTC2BKH 虽然盈利，利润率15.7%，月销50、月收入1730美元，但早期总投入高达5190美元，广告就占1352.51美元，说明想做成并不便宜。相反，老品牌 STEAMEDBUN 的新品全部未盈利，KeAiDMon、QUDUME、Sanwuta 这类老品牌新品也几乎/完全失败，说明老牌优势没有转化成新机会，反而体现出市场对新品非常不友好。
对小商家来说，结论更明确：几乎不值得进；对大品牌来说，也不是好市场。真正能当“小商家成功案例”的只有极少数新品牌下的低评论样本，例如 Winatehr 的部分盈利款只有 38~90条评论、JAYOBGO 的盈利款 11条评论，但这两者都需要持续投放和较高启动预算，不是低成本自然起量；而 200+ 评论的 STEAMEDBUN 旧款更像成熟品牌样本，不应算小商家。你当前预算 50万人民币看似足够，但在这个市场里，预算不是核心问题，核心问题是成功率太低、亏损样本太多、竞争太密。结论：不要进入。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
WinatehrKJEYOBOtherNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
SUSTRALOWinatehrWTYPOPKOther#Success Rate by Entry Time
Listing这个市场不值得进入，已经明显进入超饱和和价格战区。 最近一年新增新品牌只有 11 个成功新产品，对应 89 个失败新产品，成功率只有 11%；而旧品牌的新产品成功率直接是 0%，说明连成熟玩家都没法轻松赚钱。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 3 9 1 0 0 27 2026 0 0 1 1 0 0 0 67 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 2 2 0 0 0 6 2025/9 0 0 0 1 0 0 0 1 2025/10 0 0 0 0 0 0 0 3 2025/11 0 0 0 5 0 0 0 5 2025/12 0 0 1 1 1 0 0 12 2026/1 0 0 0 0 0 0 0 3 2026/2 0 0 0 0 0 0 0 9 2026/3 0 0 1 0 0 0 0 17 2026/4 0 0 0 0 0 0 0 23 2026/5 0 0 0 1 0 0 0 11 2026/6 0 0 0 0 0 0 0 3 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesBOHEMIABYB0DP661XD8 (4.4/5 (214 Reviews))BOHEMIABY Enamel Pin Display Book, Small Collections Travel Pin Trading Book, Brooch Pin Lover Collector Bag, 6-Page Lapel Pin Display Board with Protective Film, Handles and Shoulder Strap, Black
This listing is deemed profitablePrice (USD)$17.19Released TypeOld Release (2025-01-17)Brand is an old entry in this marketSize and Weight22.8 x 21.1 x 4.7 cm, 281.00gProfitable Factors
Based on old ASINDistinct functions and featuresLow pricing strategyDesign & Appearance
黑色极简款，偏中性，区别于竞品常见的粉色、黄色、洛丽塔风高饱和配色, 6页翻页式收纳本 + 透明保护膜 + 手提/斜挎双用，更像“可携带的徽章收藏册”，而不是普通开窗包Key Buying Motive
可自由穿刺收纳徽章/胸针/耳钉，且配透明膜防摩擦防灰尘Target Customers
面向需要外出交换、展会携带和分类展示小批量徽章收藏的玩家，而非单纯日常穿搭用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,719.00100 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight14.16% / 18.10%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight3.47% / 7.41%Peak / Non PeakSales & BSR Performance
JAYOBGO Enamel Pin Display Bag & Pin Trading Book for Collectors - Large Capacity 20 Page Pin Board Case with Removable Pages for Travel & Trading
This listing is deemed profitablePrice (USD)$34.60Released TypeNew Release (2025-08-01)Brand is a new entry in this marketSize and Weight37.2 x 28.9 x 7.3 cm, 1320.00gProfitable Factors
Distinct functions and featuresBased on old ASINDesign & Appearance
20页双面可拆卸内页的大容量收纳结构，偏收藏册/手提收纳箱形态Key Buying Motive
20张双面毛毡页 + 可拆卸魔术贴页，收纳量明显高于常见6页/小容量竞品Target Customers
面向徽章/珐琅针资深收藏者、需要外出交易和参展携带大批量藏品的人群Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,730.0050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight10.21% / 15.66%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-8.39% / -2.94%Peak / Non PeakSales & BSR Performance
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