- Benchmark ASINB0GV3QLJTX
- MarketplaceUS
- Category ID15743271
- Analyzed Products
- Keywordrunning shoes
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-25
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，结论很明确：当前样本下只有1个新品牌 SLEEPING LAMB，唯一新上架产品 B0GV3QLJTX 直接亏损，利润率 -4.59%，新品牌成功率 0.00%，没有任何可复制的盈利样本。 这不是“刚起步的机会”，而是已经出现明显低利润、低成功率、靠销量硬推的高风险市场；你的50万人民币虽然能覆盖单个ASIN前期启动，但不足以改变这种价格战格局。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing结论很直接：这个市场不值得现在进入。 核心原因不是预算不够，而是市场已经呈现出明显的低利润、低成功率信号，连头部新入场品牌都没有跑通；你的50万人民币虽然能覆盖单个ASIN前期启动，但不足以改变这种价格战格局。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):0.00%Alternatives- 普通长款拉链衣物收纳袋：比婚纱专用款更便宜，适合日常长裙/大衣防尘收纳，尺寸选择也更广。
- 加厚透明西装防尘套：价格通常更低，透明可视便于取用，适合临时挂放礼服、演出服或通勤大衣。
- 非织造布长款衣服罩：更轻便、便宜、易买到，适合预算有限的家庭做基础防尘防尘埃收纳。
- 真空压缩收纳袋（配衣物挂钩款或平放款）：在不追求“悬挂不皱”时可大幅节省空间，适合季节性长裙/礼服备用收纳。
- 床底收纳盒/衣物收纳箱：比专用礼服袋更通用，适合不常穿的长裙、伴娘服、演出服集中存放。
- 简易大号服装罩（无加宽褶皱设计）：如果只是短期运输或活动前保护，通常更容易购买且成本更低。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，已经明显偏向价格战和低利润区。 目前可见样本里，整体可盈利产品占比是0.00%，新上架产品可盈利占比也是0.00%；同时核心样本 SLEEPING LAMB 的新上架单品 B0GV3QLJTX 虽然有 4.8 星、9 条评论、月销约 200 件、月销收入约 2,208 美元，但利润率只有 -4.6%，早期投入约 11,028.96 美元，说明“有销量≠能赚钱”。
从竞争结构看，这不是适合小品牌切入的市场。当前能看到的唯一新品牌案例 SLEEPING LAMB 是新品牌 100% 亏损，品牌层面盈利率 0%，新产品盈利率 0%；而且这个单品并不靠稀缺创新，产品特征只是长款+加宽+透明PVC前袋，属于容易被模仿的常规组合。它的表现更像是靠投放和促销硬推出来的销量，而不是健康利润；若要在这种环境里竞争，基本只能不断砸广告和做强促销，属于高风险、低回报的市场，不建议推进。
Least investment in new productsNew products with Highest revenueMost investment in new productsSLEEPING LAMB
Recent Monthly Revenue (USD):$2,208.00(200pcs/month)B0GV3QLJTX (4.8/5 (9 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0GV3QLJTX (4.8/5 (9 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Sales & BSR
#Net Profit Margins: All vs New
Listing这不是一个值得进入的市场：新产品利润几乎全线低于10%，而且当前可见的新入局样本里只有 1 个品牌/1 个ASIN，直接落在亏损区。 结合你 50 万人民币的预算，这个市场现在不是“低门槛机会”，而是典型的高风险价格战环境；如果要硬进，结果大概率是先烧钱、后亏损。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Non-Profitable Products
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
B0GV3QLJTXSLEEPING LAMB2026-05-26No$11.04200pcs$2208.0-4.59%$-101.34Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0GV3QLJTXSLEEPING LAMB2026-05-26No$11.04200pcs$2208.0-4.59%$-101.34#New Product Success Rates
Listing结论很明确：这个市场不值得进入，属于高风险、低利润、竞争过度的市场。 目前样本里盈利率是0%，新产品盈利率也是0%，而且唯一可见的新品牌样本 SLEEPING LAMB 的新上架 ASIN B0GV3QLJTX 直接亏损，说明新进入者连跑通基础模型都很难。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
SLEEPING LAMB#Success Rate by Entry Time
Listing这个市场不值得进入，结论很明确：当前只有1个新品牌样本，且这个新品牌的唯一新品已经是亏损状态，说明新入场并没有形成可复制的盈利路径。 现有证据没有显示这是一个适合大品牌或小企业顺利切入的市场，反而更像是新品牌试错后没有跑通的场景。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 1 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 1 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases