- Benchmark ASINB0H5VTCG19
- MarketplaceUS
- Category ID2975260011
- Analyzed Products
- Keyworddog supplies, cat supplies
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-26
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很直接：这个市场不值得进入，且对小品牌尤其不友好。 目前只有2个新品牌、3个新上架样本，表面上还没到30+新品牌的彻底超饱和线，但已经出现明显的低利润和强绑定耗材竞争；新品牌新品成功率只有33.33%，失败率66.67%，而且真正赚钱的只有 PETLIBRO，一般小品牌没有可复制入口。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing这不是一个适合进入的市场：利润不但不稳，连新品牌的新上架产品也只有33.33%赚钱，66.67%亏损；更关键的是，样本里没有任何旧品牌成功案例，说明这个赛道对新进者非常不友好。 你的50万人民币预算只能覆盖少数单品前期的采购、运费和基础投放，但在这个市场里，预算并不能解决后续的品牌力、研发和认证成本，直接上场风险很高。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):33.33%Which new brands have these successful new listings?Alternatives- 直接停用或减少宠物饮水机滤芯更换，改为手工高频换水+每日清洗水碗：这是最便宜、最容易执行的替代方案，尤其适合预算敏感或不想持续买耗材的用户。
- 改用一次性低价通用滤网/海绵垫裁切替代专用型号滤芯：比原厂专用滤芯更便宜，且在部分机型上可通过手工适配，降低对特定品牌兼容性的依赖。
- 使用不依赖滤芯的重力式饮水器/重力水壶：省去滤芯复购和电机维护，安装门槛低，适合想要“少维护”的养宠家庭。
- 改用不锈钢或陶瓷大口浅水碗并搭配勤换水策略：材料更耐用、清洗简单，能替代部分“持续过滤净水”的需求，且无耗材成本。
- 使用净水壶/家用滤水器先过滤后再倒入宠物水碗：相比宠物专用滤芯更通用，家庭已有设备即可复用，边际成本更低。
- 在多宠或外出场景下，直接购买备用普通水碗分散摆放：比维护单一循环饮水设备更省事，能降低因滤芯缺货或泵堵塞导致的中断风险。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing结论很明确：这个市场不值得进入。 目前样本里新品牌成功率只有 33.33%，失败率 66.67%，而且成功只集中在 PETLIBRO 这一家，说明不是开放型机会，而是强品牌和强投放在吃量；对小品牌来说没有健康入口，对大品牌来说也只是勉强可打、但成本高、风险大。
New products with Highest revenuePETLIBRO
Recent Monthly Revenue (USD):$12,870.00(1000pcs/month)B0GMQ8ZDPQ (5/5 (32 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableLeast profitable new productsMost investment in new productsLeast investment in new productsAWoHH
Recent Monthly Revenue (USD):-(-)B0GJD52ZWC (4.7/5 (77 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 外观最像常见滤芯套装，差异化弱但很直观，适合点击对比
- |
- 8+8大包装，补货感强，容易吸引存量用户下单
B0GJD52ZWC (4.7/5 (77 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
Differentiation:- 形态规整、PETLIBRO品牌感强，货架图识别度高
- |
- 8包独立包装，信息简单直接，适合按需补充购买
B0H5VTCG19 (4.6/5 (29 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，结论是直接放弃。 现有样本里新品盈利率只有33.33%，但真正能跑出来的不是小卖家，而是 PETLIBRO 这种新入场的强品牌；同时市场里高利润只集中在极少数产品上，说明不是普通卖家能复制的机会，而是靠品牌力和持续投入才能拿下。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0GMQ8ZDPQPETLIBRO2026-02-01Yes$12.871000pcs$12870.020.22%$2602.32Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GMQ8ZDPQPETLIBRO2026-02-01Yes$12.871000pcs$12870.020.22%$2602.32#New Product Success Rates
Listing这个市场不值得进入。 目前只看到2个新品牌、3个新品样本，表面上还没到30+新品牌的彻底超饱和阈值，但已经出现明显的价格战苗头：新品整体盈利率只有33.33%，且两款新品都失败，其中AWoHH 的 B0GJD52ZWC 只有1.15%利润率，PETLIBRO 的 B0H5VTCG19 虽然模型利润率算到27.37%，但销售是 INACTIVE，说明高利润并没有转化成真实走量；真正能跑出来的只有 PETLIBRO 的 B0GMQ8ZDPQ，利润率20.2%，月销1000、月营收$12,870，但它靠的是品牌力+基于老款做出的功能差异+老链接延伸，不是普通新手能复制的自然起量。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
PETLIBRONonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
AWoHHPETLIBRO#Success Rate by Entry Time
Listing这个市场不值得进入，已经接近价格战+高绑定耗材的危险区。 近期只有PETLIBRO一个新品牌做出一款盈利新品，AWoHH和PETLIBRO的另外两款新产品都没跑通，说明新入场成功率很弱；而且市场里通用替换件、专用滤芯、干燥剂这类低差异产品，已经非常容易被大品牌和存量品牌压到低利润。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 1 0 0 2 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 1 2026/2 0 0 0 0 1 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesPETLIBROB0GMQ8ZDPQ (5/5 (32 Reviews))PETLIBRO Cat Water Fountain Filter Replacement, 4-Pack Cat Fountain Filters for Pet Water Fountain PLWF106/116/105/115/005/305, Cat Water Dispenser Filter with Sponges, 2-Month Supply
This listing is deemed profitablePrice (USD)$12.87Released TypeNew Release (2026-02-01)Brand is a new entry in this marketSize and Weight10.2 x 6.4 x 2.3 cm, 30.00gProfitable Factors
Established brand with longevityDistinct functions and featuresBased on old ASINDesign & Appearance
官方适配 PETLIBRO Dockstream 多型号专用滤芯，属于典型标准耗材形态，外观无明显差异化Key Buying Motive
针对 PETLIBRO 多个饮水机型号的原厂替换滤芯，安装适配性强，且带预过滤海绵与四层过滤结构Target Customers
已购买 PETLIBRO 饮水机、需要定期补货滤芯的存量用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$12,870.001000 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight18.16% / 20.22%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight17.02% / 19.09%Peak / Non PeakSales & BSR Performance