- Benchmark ASINB0G8K4X5JP
- MarketplaceUS
- Category ID2425276011
- Analyzed Products
- Keywordbaby essentials
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-24
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很直接：这个市场不值得进入，已经进入明显的价格战环境。 近一年只有3个新品牌、7个新发布里只有1个真正赚钱，成功率14.29%，而且赚钱的那条线也只是13.08%，还没到你要求的15%“可接受”水平；同时最新一批新品的利润区间已经压到9.02%~12.33%，说明利润正在继续被挤薄。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing证据也很一致：新品牌样本里只有SpaceHacks做成了1个盈利款，33.33%成功率；SpaceWhisper 2个新品全部亏损，成功率0%。 关键不是“有没有卖”，而是“能不能在薄利环境里活下来”：SpaceHacks的盈利款B0FYD2K73C售价18.50美元，月销50件、月收入925美元，利润率13.08%，但另一款同类黑色款B0FYCVBRTT利润率只有9.02%，已经落到你要求的价格战高风险区；SpaceWhisper的B0FM7VWLWM利润率甚至是-2.06%，说明同质化一上来就会亏。再看趋势，2025年新品牌还只有1盈1亏，但到2026年又出现2个继续亏损的新款，市场并没有往更容易赚钱的方向走，反而在加速堆新品和压利润。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):14.29%Which new brands have these successful new listings?Alternatives- 抽屉分隔收纳盒：比悬挂式门后收纳更便宜，适合把尿布、湿巾、护肤小物分层放进现有抽屉或柜子里，用户不需要量门厚、装挂钩，使用门槛更低。
- 可折叠布艺收纳篮/收纳箱：通常单价更低、拿取更直接，适合放在婴儿房、衣柜底部或床边；不需要安装，搬动也方便，适合租房或临时整理。
- 透明塑料收纳盒套装：价格通常接近或低于门后整理袋，但更耐脏、可堆叠，适合尿布、玩具、护理用品等分类存放；对“想一眼看到”的需求替代性强。
- 床下收纳箱：对小户型更友好，能把婴儿备品转移到闲置空间，不占门后位置；对住处门型不适配、门后空间已满的用户是更稳妥的替代方案。
- 壁挂式粘贴收纳袋/置物袋：不需要钻孔，安装比门后收纳更灵活，适合门后不方便挂、或者想放在墙面、婴儿床旁侧的用户；一般也更轻量、更易更换位置。
- 可重复使用的纸箱/收纳筐改造方案：几乎零成本，用户可用现有快递箱、鞋盒加标签临时分区收纳，适合预算极低或短期过渡场景，作为最便宜的替代路径。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing结论很明确：这个市场不适合进入，已经接近价格战区，继续做只会把预算烧在低利润和无差异化竞争里。 新品牌只有3个，但7个新上架里只有1个能做到可见盈利，成功率只有14.29%，而且盈利产品的利润率只在9.02%到13.08%之间，低于你要求的15%“可接受”线，说明这里不是靠正常打法就能赚钱的市场。
New products with Highest revenueSpaceHacks
Recent Monthly Revenue (USD):$925.00(50pcs/month)B0FYD2K73C (4.6/5 (212 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableLeast investment in new productsLeast profitable new productsMost investment in new productsSpaceWhisper
Recent Monthly Revenue (USD):-(-)B0FM7VWLWM (4.7/5 (233 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):-(-)B0FWX7BQ75Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 米色更少见，家居感更柔和，适合婴儿房和浅色装修
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- 顶部网袋+下方三大仓位，结构更有层次感，和常规门挂收纳更不同
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- 可视网袋配防掉落弹边，兼顾颜值、取放效率和安全感
B0FYD2K73C (4.6/5 (212 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 灰色款更通用，适合浴室、卧室、婴儿房等多场景
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- 4个大口袋+侧边网袋，收纳布局和常见款明显不同
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- 40磅承重卖点强，图片会让人觉得更结实、更能装
B0FM7VWLWM (4.7/5 (233 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入：已经是明显的价格战市场，且新品成功率只有14.29%，非盈利新品高达85.71%。 现在看到的盈利基本被少数品牌和少数ASIN吃掉，想靠普通小卖家打法进入，胜算很低；如果要做，只能算大品牌重投+强差异化的重资产打法，但对小品牌不友好。
Profitability difficultyHigh Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0FYD2K73CSpaceHacks2025-12-27Yes$18.550pcs$925.013.08%$120.99Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FYD2K73CSpaceHacks2025-12-27Yes$18.550pcs$925.013.08%$120.99#New Product Success Rates
Listing这个市场不值得进入，已经接近价格战/过度竞争状态。 现有新品牌成功率只有14.29%，但这不是“新手容易成功”，而是少数样本里只有1个新品达标；同时新产品失败占85.71%，而且从失败样本看，SpaceWhisper、SpaceHacks、Lifewit 这类新/老品牌都在同质化竞争里吃亏，说明市场对“普通款”非常不友好。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
SpaceHacksNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
SpaceWhisperSpaceHacksLifewit#Success Rate by Entry Time
Listing结论很直接：这个市场不值得进入，属于明显的高风险价格战环境。 近一年新品牌只出现了3个，但新发布产品7个里只有1个真正跑通，成功率14.29%，而且最近一批新品的利润区间只有9.02%~12.33%，已经贴近低利润带，说明竞争正在把利润压薄。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 1 0 0 0 4 2026 0 0 1 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 3 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 1 0 0 0 1 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 1 0 0 0 0 1 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesSpaceHacksB0FYD2K73C (4.6/5 (212 Reviews))SpaceHacks 5-Tier Over the Door Organizer with Mesh Pockets, Baby Nursery Storage for Closet, Bathroom and Bedroom, Adjustable Hanging Closet Organizer for Cosmetics, Books and Essentials (Beige)
This listing is deemed profitablePrice (USD)$18.50Released TypeNew Release (2025-12-27)Brand is a new entry in this marketSize and Weight37.1 x 17.0 x 5.3 cm, 490.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
米色比常见灰/黑款更偏温和家居与婴儿房风格, 顶部6个网袋 + 下方3个大仓位的分层组合，区别于单纯大口袋收纳Key Buying Motive
可视化网袋搭配防掉落弹性边缘，兼顾取放效率与婴儿用品安全Target Customers
更适合婴儿房、租房小户型和需要门后垂直收纳的家庭Early Investment
Investment
Monthly Revenue (Recent) (USD)$925.0050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight8.30% / 13.08%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-6.38% / -1.60%Peak / Non PeakSales & BSR Performance